Xiaoxian county is known as the hometown of grapes. In 1950s, Xiaoxian Shuangxi Liquor Company was established, which is one of the four major wineries in China. "Double Happiness" dry red and white has won many international gold medals, and it is a famous brand product in China. However, influenced by many factors such as economic transformation, at the end of last century, fruit farmers and grape production enterprises in Xiaoxian County were in trouble one after another. In recent years, in order to revitalize the grape industry in Xiaoxian County, our county relies on science and technology to vigorously transform traditional grape cultivation and guide farmers to develop high-quality and high-yield grapes. The grape planting area in Xiaoxian County has rapidly developed to more than 654.38+ 10,000 mu, with an annual output of 654.38+200,000 tons of grapes. Xiaoxian has established high-quality grape gardens in Baitu, Guanqiao, Yongtu Valley, Shengquan, Yang Lou and Tamia Liu. Relying on these grape production bases, Xiaoxian made great efforts to build a strong grape processing industry, established Anhui Gujing Shuangxi Wine Co., Ltd. through joint venture, and introduced the capital and management experience of Gu Jing Company, so that "Gu Jing Dry Red" and "Gu Jing Dry White" once again ranked among the national famous brand products, and the products sold well all over the country. Xiaoxian has also revitalized a number of local grape processing enterprises such as Xiaoxian Horticultural Brewing Company through technological transformation and mechanism innovation.
At the same time, Xiaoxian actively promoted the leading grape industry and attracted a number of powerful grape processing enterprises to invest and build factories. Spanish Chinese Gold invested 76 million yuan to establish Anhui Navarra Wine Company and settled in Xiaoxian Economic Development Zone. It is understood that the Sino-French joint venture wine production project will soon settle in Xiaoxian County. At present, there are two wine production and processing enterprises 12 in Xiaoxian County, with an annual processing capacity of 60,000 tons of grapes and 40,000 tons of wine, with an annual output value of more than 200 million yuan.
Xiaoxian county regards grape production as the leading industry of fruit production, and takes making it bigger, stronger and better as the starting point, and makes every effort to promote grape production and make Xiaoxian grapes fragrant all over the world. At the beginning of 2008, the county set up a leading group for grape production and management, and formulated a five-year plan for grape production. Popularizing fine varieties is the breakthrough for Xiaoxian County to make grapes fragrant all over the world. Therefore, since 2005, the county has updated the grape varieties in the county, eliminated all the aging and backward varieties, and planted a number of excellent varieties such as Heiaolin, Hongti, YafRosa and Crimson in a large area. Implementing the leading role and establishing the operating mechanism of enterprises+bases+farmers is an important measure to strengthen the grape industry and further float the grape fragrance in Xiaoxian County. The county has established four major grape production bases with four horticultural fields in the county as the leader, which has driven nearly 50,000 people to grow grapes. As of September, 2008, the county has formed three major grape production bases, namely, the middle and late ripening grape production base based on the old Yellow River in the north, the early ripening and table grape production base based on the mountainous areas in the southeast and the wine grape production base in the middle. In order to improve the quality of grapes, the base has driven all farmers to adopt pollution-free production technology and established a fruit quality and safety monitoring system. Advanced agricultural technology service is the premise of grape harvest in Xiaoxian County. The county has set up a grape science and technology service team of 60 people to help fruit farmers introduce new technologies and achievements and solve the problems of production management, processing and storage of fruit farmers before, during and after production. Establishing a perfect sales network is the foothold of Xiaoxian grape going to the whole country. The county set up a special page for Xiaoxian grape sales on the Internet, organized nearly 100 professional salespeople to organize marketing in major fruit sales markets across the country, and established long-term supply contracts with supermarkets in Shanghai, Nanjing, Guangzhou and other southern cities in the form of order production. Driven by various sales strategies, such as online sales, marketing sales and order sales, Xiaoxian grapes have taken wings and are fragrant all over the world.