Light box advertising is also called "light box poster" or "night light poster". Outdoor light box advertisements are distributed on both sides of roads and streets, as well as in public places such as cinemas (theaters), exhibitions (sales meetings), commercial downtown areas, stations, airports, docks and parks. It is called "semi-permanent" street art abroad. The new flexible light box has changed the shortcomings of traditional light boxes in the daytime, and has no monotonous images and characters. With its vivid images, it displays rich glyphs, showing a unique decorative effect with bright colors and strong texture no matter day or night. With the manufacturing technology, materials and technology of flexible light box, it can not only be made into a giant light box covering the whole wall, but also be made into a physical model, which is convenient for transportation, installation, wear resistance and flame retardant for several years. Widely used in banks, supermarkets, fast food restaurants, gas stations and so on. It has become a new form of shop facade decoration.
Introduced function
light-box ad
Outdoor light box advertising is different from other types of advertising. Its characteristics are as follows:
Special widescreen film
Many print advertising media are aimed at indoor or small-scale communication, and the layout is small. Outdoor light box advertising displays advertising content through the door, notice (publicity) column and vertical pole light box painting. Compared with other print advertisements, illustrations and fonts are bigger and more eye-catching.
Strong hyperopia
The function of outdoor light box advertisement is to convey information to outdoor people and people from a long distance through natural light (daytime) and auxiliary light (night). The far-sighted effect of advertising works is very beneficial for fast-paced, efficient and hurried people in modern society to pay attention to it from a distance.
Extensive content
light-box ad
In public transportation, transportation, safety, welfare, savings, insurance, tax payment and so on. ; In commercial products, enterprises, tourism, services and so on. It can play a wide role in culture, education and art within cultural education.
both sexes
There are various forms of exhibition, which have the functions of words and colors, covering everything from product trademarks, product names, physical photos, colors, corporate intentions to culture, economy, customs, beliefs and concepts. Through conception and unique creativity, we firmly grasp the "ring" that induces consumers to buy, and achieve the purpose of advertising with the heterogeneity of visual communication.
Stationarity
Outdoor light box advertising, no matter what form it takes, has its requirements in a certain range and fixed position. As a semi-permanent display device, its basic structure is more complicated than other advertising forms. Including frame, covering material, pattern printing layer, wind-proof, rain-proof and snow-proof structure and lighting facilities at night, so that the cost of a single copy is higher than that of other types of advertisements.