Announcer and host
Announcer MC can also be described as announcer host, which is more common in government activities. The moderator must be the main leader of the functional department. Such as hosting meetings, symposiums, competitions and mobilization meetings; The role-based emcee can also be described as a role-based host, which is more common in folk activities, such as weddings, birthdays, business opening and so on. According to the different activities hosted by emcee, role emcee can be divided into wedding emcee, birthday emcee and opening emcee.
The MC is the "host", or the MC is the host, but people have different names for the host in different historical periods. For example, Beijing, Shanghai, Tianjin and other metropolises have called the wedding emcee the wedding host. It can be seen that the host has become synonymous with MC.
wedding mc
The wedding emcee is the host of the wedding ceremony, which can also be called the "wedding host". According to the different customs and habits of the Chinese nation and regions, it officiates at weddings according to local customs and etiquette. Therefore, the wedding emcee is an important part of etiquette and a unique wedding custom culture rooted in the fertile soil of the masses.
Wedding emcee is a comprehensive art similar to crosstalk, hosting cultural programs, giving speeches, performing and reciting. It has "group work" with single mouth (one person), counterpart (two people) and more than three people. It also uses makeup, performance, singing and so on, which is novel and unique. A good wedding host should be able to talk to Kan Kan, knowledgeable, graceful and handsome, at the same time, he should be able to lead songs to dispel doubts, be knowledgeable, joke, be humorous, elegant but not boring, and laugh but not obscene. It sometimes surpasses ordinary cross talk, which is a must in China's traditional etiquette.
Wedding emcee is a kind of folk oral literature in China, which focuses on speaking and is a kind of language art. It connects the whole wedding ceremony in series through coherent and gorgeous words, without procedures or loopholes, and it is always permeated with a festive and auspicious atmosphere. In this process, you can also sing, recite, perform Quyi sketches and perform ventriloquism in the master of ceremonies. But don't overdo it, and don't pretend to be the master.
Wedding emcee is different from crosstalk. Most of them are done by one person, lacking praise elements, so they can only be laid by themselves, and the laying should not be too long. During this period, jokes and suspense should be inserted, and couplets and congratulations should be given appropriately by using the methods of jumping (characterization) and jumping (narration) in storytelling performance. In short, the wedding should be festive, warm, grand, joyful and healthy.
Wedding emcee should flexibly compile emcee words according to different lines and different types of people, and never use the same set of words.
The wedding emcee not only presides over the ceremony, but also leads the host and the bride and groom to toast all the guests at the wedding banquet, and presides over the string bands and performances during the dinner.
Mr. Fumin, a senior wedding host in Beijing, said: People often ask me why I am called the wedding host instead of the wedding emcee. To this end, I have read relevant books. In Ci Hai and Modern Chinese Dictionary, the host explains it like this: someone who is responsible for mastering or processing, such as the host. In Modern Chinese Dictionary, the master of ceremonies is the person who reports the progress at the ceremony or meeting. In Cihai, the MC is 1. Official name, and in Qiu Guan, Zhou Li, MC was appointed to greet guests. Northern Qi Dynasty, Sui Dynasty, Tang Dynasty and Ming Dynasty all had rites, which were in charge of etiquette. 2. Praiser at the ceremony. It is not difficult to see that the host should not only be a master of ceremonies, but also have the ability to master, control and handle the whole process of the celebration.
First of all, the wedding celebration is the most important thing in a couple's life. Of course they have no experience. Even if I have attended other people's weddings before, or helped others get married, I am still at a loss about my turn. Therefore, every detail from the wedding planning to the wedding, as well as the precautions for seeing off relatives, should be considered for the newcomers.
Secondly, there are hundreds of guests, not only in order, but also to create a happy, festive and peaceful atmosphere, so that all guests can come and leave happily. When toasting, always pay attention to the dynamics of the new couple to avoid embarrassing them.
Third, coordinate photography, video, band, sound, makeup, coordination with hostesses, and live props (candlesticks; Champagne tower; Spotlight; Smoke machine; Bubble machine; Cold fireworks), stage lighting, even table layout, serving time and so on.
Fourth, calmly and skillfully handle emergencies. There are many people celebrating, many jobs, many things, and even many unexpected emergencies, which depends on the host's adaptability.
In short, I like both the master of ceremonies and the host, because it is a good thing for adult beauty, which requires innovation, continuous learning, making many friends and constantly improving personal comprehensive quality.
Differentiated introduction
It is difficult for people to distinguish the relationship and essential difference between the host, the host and the announcer. The main criterion to distinguish the three is the functional scope, and the scope of the three is different.
1. About the announcer: The name announcer didn't appear very early. This is a new term, which first appeared when Mao Zedong led troops to fight, when the troops were arranging programs. In traditional singing in China, there is generally no need for an announcer. Generally speaking, they like to start with gongs and drums, sing a hall meeting and perform a traditional drama. Before the actors appear, they should start with gongs and drums. No one has seen the actors before the performance. Today is an old man's 80th birthday. Next, please enjoy the Beijing opera Farewell My Concubine. There must be no such ceremony as performer XXX, so the role of announcer appeared late. The responsibilities of an announcer are very narrow. It can be said that as long as the MC broadcasts the programs to be performed to the audience one by one, the task is completed. As for the performance effect of the whole program, the announcer is not responsible. The announcer is the "senior walk-on" of the whole party. It can be said that the level of the announcer has little to do with the success of the program. The audience has no specific requirements for the announcer. As long as the newspaper is good, it will win. Anyone caught can be a temporary announcer, so China didn't leave any announcer in people's minds.
2 About the program (wedding) host: The term program host appeared for a short time. The word host appeared in China after the reform and opening up. After Mao Zedong's death, several years passed, and China people had the opportunity to get in touch with foreign TV literature programs. More precisely, this name did not appear in the literary and art circles 80 years ago. At that time, someone had already played the role of host on the stage, but there was still no such name. The host is a higher stage role than the announcer, which is from the "scope of responsibility" of this role. The host not only plays the role of announcing the curtain call, but also has many functions such as controlling the rhythm of the whole program, controlling the performance time of the whole program, dealing with emergencies in the performance process in time, and highlighting the purpose of the whole program. At this time, the host became the core figure of the whole program. At this time, the host played the role of a "multi-functional actor". In a sense, the host is an actor, and he has to be a "versatile" actor with several roles. An actor who can only play one role will never be a good host. The most basic skill of being a host is to be able to quickly change the role played on the stage. The stage changes roles faster than the average person and is more responsive. Whether a wedding or literary evening program can achieve the expected or close to the expected effect, 80% responsibility must be borne by the host alone. If the host doesn't lose face, he loses an adult (at present, there are at least 200 to 300 guests at a wedding). Once he loses someone, it is difficult to remedy it in a short time. If the host is difficult to do, there is something more difficult than this, that is, the post of master of ceremonies.
3 About MC: Many professionals in China don't know the essential difference between a wedding host and a MC. They think that the wedding host and the wedding host are the same thing, and some even think that the wedding host is another fashionable expression of the wedding host, which only shows that the research on wedding etiquette culture is not in place. The most essential difference between a host and a master of ceremonies comes from the scope of "responsibility", and there is a strict difference between them. "The organizer of the ceremony is called the master of ceremonies", which is much broader than the host. The most understandable formula for a wedding party is this: planning+big staff+host = master of ceremonies.
development trends
June 5438+February 65438+February 2005, the Ministry of Labor and Social Security released the fifth batch of high-tech new occupations closely related to people's daily life. 10 new posts, represented by "etiquette hosts" who are engaged in etiquette activity plan planning, program promotion, atmosphere adjustment and relationship communication, are officially released to the public by the Ministry of Labor and Social Security. This is the fifth batch of new jobs released by China. These 10 new posts are: indoor environment manager, water environment maintenance cleaner, floral environment designer, prepress producer, etiquette host, digital video synthesizer, integrated circuit tester, network courseware designer, neon light producer and computer music producer.
In order to meet the development and needs of society, the national labor department began to organize experts from relevant units to fully study and demonstrate the master of ceremonies, completed the demonstration of the national professional qualification of "etiquette host" and formulated the professional standards, and was allowed to be included in the national vocational qualification certificate training system. The Vocational and Technical Training Center of East China Normal University opened the first training course for professional etiquette hosts in China. After the training, the trainees passed the unified examination of the Municipal Labor and Social Security Bureau and obtained the professional etiquette host qualification certificate issued by the Ministry of Labor and Social Security. The Ministry of Labor and Social Security also held the launching ceremony of People's Republic of China (PRC) Occupational Classification Ceremony (2005 Supplementary Edition). In 2005, 77 occupations were added in the Supplement to the Classification Ceremony, including "etiquette host", while there was no emcee in the People's Republic of China (PRC) Classification Ceremony. It can be predicted that the title of "master of ceremonies" will soon disappear and be replaced by "etiquette host".
Society is an identical whole, in which people live, work, live and relate to each other. In order to ensure people's normal work order and life order, various forms of social activities are needed to exchange information and feelings. These social activities need someone to thread the needle, organize and coordinate, and act as a leader. Broadly speaking, this person is the master of ceremonies.
MC's business scope is very large, as small as a country's political, military, cultural, social leadership, organization and management coordination, and even the coordination between countries. As small as some folk celebrations. For example, the host of wedding, birthday, opening and other activities is called the master of ceremonies (including memorial service) by the people. It can be seen that MC has been involved in our daily life. In fact, everyone in life unconsciously acts as a master of ceremonies, such as hosting family dinners, symposiums, friends gatherings, seminars, receptions and so on.
In social life, the host's hosting activities are common. According to the different division of the host's work, the host can be roughly divided into two types: curtain host and role host.
Announcer-style MC can also be described as announcer-style host, which is more common in activities. The moderator must be the main leader of the functional department. Such as hosting meetings, symposiums, competitions and mobilization meetings; The role-based emcee can also be described as a role-based host, which is more common in folk activities, such as weddings, birthdays, business opening and so on. According to the different activities hosted by emcee, role emcee can be divided into wedding emcee, birthday emcee and opening emcee.
China has been a world-famous etiquette country since ancient times. With the rapid development of the national economy and the continuous improvement of people's living standards, various etiquette activities emerge one after another, and the scope involved is also growing, such as government etiquette, business etiquette, social etiquette, foreign etiquette, marketing etiquette, wedding etiquette and so on. All these activities need professionally trained etiquette hosts.
Some compound freelancers have developed rapidly and play an important role in celebrations, exhibition ceremonies, weddings, funerals, birthdays and other fields. However, at present, they all have the color of folk entertainment, the industry development is very irregular, the quality and skill level of employees are uneven, the vast majority of employees have not received the necessary professional training, the good and the bad are mixed, the training and employment are chaotic, and the industry management is backward.
The professional definition of "etiquette host" country is: personnel engaged in etiquette activity plan planning, program promotion, atmosphere adjustment and relationship communication. With the continuous improvement of people's living standards, various ceremonial activities are gradually increasing. Now it has become a hot and high-paying occupation. The number of etiquette activities is increasing rapidly, and the scope involved is also growing, such as government etiquette, business etiquette, service etiquette, social etiquette, foreign etiquette, marketing etiquette, wedding etiquette and so on. Therefore, the social demand for etiquette host professionals is increasing day by day. If the large-scale ceremonial celebrations of the country and some societies are presided over by a "master of ceremonies", it will be neither serious nor standardized, because "master of ceremonies" was an official position in ancient times, and now there is no official or national recognition. Others think that the emcee is both an actor and a director, a host and a person in charge, so there is a saying that "the emcee on the wedding stage is crazy (250), the newcomer on the wedding stage is a fool (nothing to them), and the guests under the wedding stage are old (have learned to be patient)".
The labor departments of Shanghai, Hunan, Jiangsu, Liaoning, Shandong and other provinces and cities have started the national vocational qualification certification training for etiquette hosts. Etiquette host assessment adopts the method of "graded training, centralized assessment and unified certification", and all the professional qualifications held are four-level (intermediate) professional qualifications. Who passed the examination and appraisal, by the provincial labor and social security department issued a unified "national vocational qualification certificate".
According to the requirements of the national vocational qualification system, the "etiquette host" has formulated the corresponding professional access regulations. With the definition of professional standards and the development of vocational qualification certification training, practitioners will hold certificates and judge different levels of "etiquette hosts" according to their own level to meet the needs of etiquette activities at different levels; And demanders can also measure the level and value of etiquette hosts according to this standard, so that the market can form a "transparent" pricing mechanism, which is convenient for them to "follow the map". Secondly, carrying out the national vocational qualification certification training for "etiquette hosts" and formulating professional standards are conducive to strengthening and expanding the training scale of urgently needed etiquette hosts. As far as the current situation is concerned, it is difficult to solve the problem and will not alleviate the market demand within 2-3 years if we only rely on wedding etiquette companies or private forces to cultivate and train talents. After the promulgation of unified standards, talent training can be incorporated into the national education system, making it possible to realize a reasonable talent training institution, thus promoting the real start of the talent market in the "state of etiquette". Thirdly, the formulation of professional standards for etiquette hosts can also facilitate the standardized management of practitioners, establish a professional image, give practitioners a sense of restraint, avoid problems such as mixed fish and dragons, lack of professional ethics, low taste, vulgarity and lack of creativity, further standardize the market and protect consumers' interests.
In order to promote the professional training and professional skill appraisal of etiquette hosts, the national professional qualification certificate system is implemented among etiquette hosts.
On the basis of completing the formulation of the National Professional Standard for Etiquette Hosts (Trial) (hereinafter referred to as the Standard), China Employment Training Technical Guidance Center organized experts who participated in the compilation and validation of the standard, and compiled a series of national professional qualification training courses for etiquette hosts.
The national vocational qualification training courses for etiquette hosts closely follow the standard requirements, embody the guiding ideology of "taking professional activities as the guide and taking professional ability as the core", and highlight the characteristics of vocational qualification training. Structurally, according to the professional activities of etiquette hosts, it is written in different levels according to professional functional modules.
The series of national vocational qualification training courses for etiquette hosts include four books: Etiquette Hosts (Basic Knowledge), Etiquette Hosts (National Vocational Qualification Level 4), Etiquette Hosts (National Vocational Qualification Level 3) and Etiquette Hosts (National Vocational Qualification Level 2 and Level 1). Etiquette host (basic knowledge) covers the "basic requirements" of the standard and is the basic knowledge that etiquette hosts at all levels need to master; The chapters of other courses at all levels correspond to the professional functions of the standard, the sections correspond to the work contents of the standard, and the contents described in the sections correspond to the ability requirements and related knowledge of the standard.
"Etiquette host" national vocational qualification certification training includes theoretical courses, practical courses and training courses. The principles of setting up the national vocational training curriculum of "etiquette host" are: systematic theoretical study and a large number of professional training; Not only attach importance to the quality of classroom teaching, but also actively carry out first-line practical activities; We should lay a solid cultural foundation and give full play to our professional advantages. It aims to stimulate students' interest in learning and improve their ability; The whole curriculum system has professional flexibility. On the basis of mastering core skills courses and broad vocational courses, students choose specialized technical and artistic courses according to their hobbies. The whole curriculum system emphasizes skill training, and some projects are in line with vocational qualification certificates.
The main courses of "Etiquette Host" national vocational qualification certification training include language and literature, etiquette, journalism and communication, folklore, comparison between Chinese and western cultures, program production, broadcasting, general theory of program host, verbal communication and physical performance. Strengthen cultural quality education, broaden knowledge, cultivate the necessary professional quality of etiquette workers, train basic skills of language expression, embody professional characteristics, give full play to professional advantages and cultivate high-quality talents; Pay attention to the improvement of all aspects of training personnel and strengthen their interests. At the same time, experts were organized in advance to develop corresponding core skills courses and textbooks. The development of core skills courses and textbooks fully absorbs advanced teaching principles and methods at home and abroad, abandons traditional outdated frameworks and dogmas, and is convenient for students to absorb and master.
In short, the purpose of the national vocational qualification certification training for etiquette hosts is to establish industry standards, standardize industry management and services, strengthen industry self-discipline, and gradually make soft services have a hard standard. At the same time, professional and efficient vocational training will help the practitioners of wedding etiquette hosting industry, students from major universities and people from all walks of life who love the art of etiquette hosting get all-round promotion, thus helping them realize their career dreams.
As a guide to happiness, the industry of "etiquette host" needs to be standardized, so as to fully reflect the unique role and value of this profession.