1. The market demand is great: as a traditional snack in China, sesame cakes are not only crispy and delicious, but also affordable, which conforms to consumers' eating habits and consumption level. Biyang county has a large population base, and there is a large demand for traditional snacks such as sesame cakes, which has a broad market prospect.

2. Low cost: The selling cost of baked wheat cake is low, and the main costs include raw materials such as flour, oil, seasoning and labor cost. The production process of sesame seed cake is relatively simple, the operating cost is low, and there is no need for too much technical equipment and manpower input.