Chengde Yida Food Industry Co., Ltd. was established in July, 1997.
1In July, 1998, Chengde Dafu Food Co., Ltd. was established as a joint venture with Singapore Funan Company.
Since 1998, it has successively acquired General Machinery Factory, Ying Da Shed Cloth Factory, Glass Coating Factory, Hebei Mangyuan Food Co., Ltd. and Xinglong Hawthorn Group.
Hebei Yida Food Group Co., Ltd. was established on July 27th, 2000.
In 2004, it was selected as the key leading enterprise of national agricultural industrialization.
June 5438+1October 65438+March 2006, the comprehensive agricultural development of16.5 million yuan and the injection of state-owned shares into Yida Group will make Yida Group full of vitality and further progress in the process of agricultural industrialization.
On June 5438- 10, 2006, Fang Qiong, a well-known host of Hebei TV Station (titular host of CCTV), became the image ambassador of Yida Group, and his portrait was printed on the cover of Yida products, which made a useful attempt to expand the marketing market and in-depth distribution model.
In June 2006, Yida Group invested 650,000 yuan to build and put into use a cold storage with a storage capacity of more than 400 tons, which laid the foundation for Yida Group to expand the storage and preservation of production raw materials.
In March 2006, it successfully acquired Hebei Xinglong Hawthorn Group Company, with a total purchase capital of 50 million yuan.
From June 5438, 2006 to 2006 10, Dr. Sang Yu and a group of four people from the Management Committee of Beijing Enterprise Culture Association entered Yida Group to carry out salary design, institutional reform and performance-related work.
On June 5438+February 65438+February 2006, the news broadcast column of CCTV reported Hebei Yida Food Group Co., Ltd.
From June 5438 to February 2006, Yida Group was established as the "Yida Mountain" in the Yanshan Mountains in the southwest of Xinglong County Beverage Branch. And registered more than 4000 acres of hawthorn forest around the foothills, that is, "Yidahong" brand hawthorn.
From June, 5438 to early February, 2006, a 2,400-square-meter jam production workshop was newly built, and the equipment was installed and officially put into modern production.
At the beginning of 2007, Ye Maozhong, a famous planner, was invited to carry out overall standardized marketing planning and market positioning for Yida Hawthorn. Updated Yida's new logo, which is deeply loved by consumers; Successfully launched a new series of "Sports Hawthorn". Chen Hao, a famous movie star, was hired as the image spokesperson of Yida.
At the beginning of 2007, the company submitted the feasibility study report of "Processing and Expansion Project of Chestnut Series Food with an annual output of 2,700 tons" to the Ministry of Agriculture of China.
At the end of 2007, the Ministry of Agriculture entrusted Hebei Agricultural Investment Company to inject 22.5 million yuan into Yida Group as the state's share-holding capital. Yidayuan Factory will build a comprehensive workshop of nearly 10,000 square meters, a 3,000-ton fresh-keeping cold storage and a chestnut processing workshop. It is planned to put into production in the first half of 2008. At this point, the main planning of Yida Industrial Park has been completed.
On March 19, 2007, Yida Group held a new product launch conference in the lecture hall of Chongqing International Convention and Exhibition Center. 1000 people were packed, which attracted more than 200 dealers to join Yida and achieved the first batch of signing tens of millions of yuan.
In June 2007 165438+ 10/,the joint-stock company was formally established, which laid a solid foundation for listing as soon as possible.