The planning and management of outdoor advertising facilities within a certain range on both sides of expressways, national highways, provincial highways, county roads and township roads shall be implemented in accordance with the Guangdong Provincial Highway Regulations and other relevant laws and regulations.
These Measures are not applicable to the use of urban roads, public places and highways to set up traffic signs, road signs and guiding signs. Article 3 The term "outdoor advertising facilities" as mentioned in these Measures refers to the act of advertising to outdoor places and spaces in the form of light boxes, inkjet printing, display boards, window, physical modeling, electronic display devices and projections. By using the following carriers:
(a) buildings (structures) and their ancillary facilities;
(two) the site fence (block), the building under construction;
(3) Urban roads and their supporting facilities;
(four) public green spaces, squares, waters, stations, platforms, docks and other places;
(five) bus shelters, newsstands, telephone booths and other public facilities;
(six) the appearance of buses, ships, urban rail transit and other means of transportation;
(7) Balloons and other launching devices;
(8) Other carriers.
The term "signboard setting" as mentioned in these Measures refers to the act of setting up signs, light boxes and other facilities in business premises, offices or residences to indicate the name, font size, logo, contact information, address or name of buildings (structures). Article 4 The setting of outdoor advertisements and signboards shall follow the principles of unification and standardization, safety and order, energy conservation and environmental protection, and quality improvement. Fifth city management department is responsible for guiding, coordinating and supervising the management of outdoor advertising facilities and signboards in counties (cities, districts). County (city, district) urban management department is responsible for the approval, filing, supervision and management of outdoor advertising facilities and signs within its jurisdiction, and investigate and deal with illegal acts of outdoor advertising facilities and signs according to law.
Market supervision, natural resources, transportation, housing and urban and rural construction, public security, culture, radio and television, tourism and sports, fire protection, meteorology, highways, SASAC and other relevant departments shall do a good job in the management of outdoor advertising facilities and signboards within their respective functions and duties.
Township people's governments and sub-district offices are responsible for the daily management, supervision and inspection of outdoor advertisements and signs in their respective jurisdictions. Article 6 A joint meeting system of outdoor advertising facilities and signboards shall be established to coordinate the important work of outdoor advertising facilities and signboards in this Municipality. Urban management, market supervision, natural resources, transportation, housing and urban and rural construction, public security, culture, radio, film and television, tourism and sports, fire protection, meteorology, highways, SASAC and other relevant departments are members of the joint meeting. Seventh advertising industry associations and other relevant social organizations should strengthen industry self-discipline, guide members to engage in advertising activities according to law, and improve the level of outdoor advertising facilities and signboards. Article 8 Any unit or individual who finds illegal outdoor advertising facilities and signs, or thinks that they damage their legitimate rights and interests, has the right to complain and report to the competent department of urban management and relevant departments. Urban management departments and relevant departments shall establish a complaint reporting system for outdoor advertising facilities, handle complaints and reports according to law, and keep the relevant information of complainants confidential. Article 9 The competent department of urban management shall establish an outdoor advertising information database, co-ordinate the management of the location, location, time, duration, quantity, specifications, structure, area, setters and business units of the approved outdoor advertisements in this area, and make public inquiries, supervision and other related services to the public through the information sharing platform. Tenth city and county (city, district) urban management departments shall, in conjunction with the competent departments of natural resources at the same level, transportation and other departments to organize the preparation of special plans for outdoor advertising facilities, and report them to the people's government at the same level for approval before implementation.
The special planning of outdoor advertising facilities approved according to law is the basis for the establishment of outdoor advertising facilities. No unit or individual may adjust the special planning of outdoor advertising facilities without authorization; If adjustment is really necessary, it shall be re-submitted for approval in accordance with relevant procedures. Eleventh preparation of outdoor advertising facilities special planning should follow the following principles:
(a) in accordance with the relevant laws, regulations, rules and the city's land and space planning, and in harmony with urban construction and development;
(two) to improve the appearance of the city, enhance the image of the city, reflect the characteristics and style of the city, and coordinate with the construction of the city appearance and environment;
(three) the combination of district management and key control, in harmony with the regional environment. Twelfth outdoor advertising facilities set up special planning shall include the following contents:
(a) the scope of prohibited areas, strictly controlled areas and suitable areas;
(two) the control principles of outdoor advertising layout, total amount, density and types;
(three) the basic requirements of outdoor advertising, such as location, form, scale, specification, color, material and lighting;
(four) outdoor public service advertising settings;
(five) other contents stipulated by laws, regulations and rules.
Outdoor advertisements shall not be set up in prohibited areas; Strictly control the number, location, form and specifications of outdoor advertisements in strictly controlled areas; Various forms of outdoor advertisements can be set up in appropriate areas.