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Planning scheme of Mid-Autumn Festival gift-giving activities
Planning scheme of Mid-Autumn Festival gift-giving activities

During the Mid-Autumn Festival, many people will give gifts to friends, relatives and customers. The following is the planning scheme of Mid-Autumn Festival gift-giving activities that I arranged for you, for your reference only!

The first part: the planning scheme of Mid-Autumn Festival gift-giving activities.

Family xx company? With you tomorrow

Activity purpose

1. Let employees fully show themselves, know themselves and understand the atmosphere of the corporate family during the activities.

2. Realize the interaction between leaders and employees, so that workers at all levels of the enterprise can communicate under the same platform.

3. Make effective use of the activity process and its publicity strategy to distinguish it from previous operations and let everyone feel the development and progress of xx Company. At the same time, Bao xx Company promotes the formation of its external image and internal culture.

4. Through the life show of xx company, let people in xx company know themselves and find themselves, paving the way for the improvement of bi behavior identity in the future.

Xx company headquarters and xxx company employees

Activity time: the evening of * * 20th.

Venue: canteen of xxx company headquarters

Organizer xxx company

Organizer x planning company

Activity content

I. Solicitation scheme:

1, all departments of the headquarters, each department shall execute at least one procedure; Company X has no less than three projects.

2. Complete the scheme declaration before 1 1 this Thursday.

The rehearsal will be held this Friday.

4. Program applicants should bring their own accompaniment instruments or audio CDs.

2.20** Mid-Autumn Festival party site

Main time allocation: 1 folk music Mid-Autumn Festival promo

Another short promo kicked off the party.

2 leader's speech

The host introduced the guests, invited Mr. xx to give a speech to the employees of xx Company, and invited everyone to raise their glasses together.

fulfil

3 Activities selected by each department (specific arrangement to be determined)

4 xx company life show

Description: The purpose of this activity is to let the employees of xx Company know themselves and pay attention to the importance of etiquette during the performance. Today, employees represent a department, and the future will represent the image of the whole xx company, so that the audience can also benefit from it. This activity has strong participation and appreciation.

Each department selects two employees as the image representatives of the department, and prepares 3-4 sets of living clothes, a set of summer clothes, a set of casual clothes, a set of work clothes and a set of clothes designed and matched by the department. Come and take part in this life show of xx Company. After the performance, we will invite the audience to comment on it.

Five games

Same song.

Invite leaders and employees to work together on a song, and invite three leaders and three employees.

Let me guess, let me guess, let me guess.

Invite the staff under the stage to guess an item with five questions, and the right one can take away the prize.

The prize setting can be (cd small household appliances, daily necessities can be small animals or people, mainly to enhance the entertainment effect)

The race was completed by two people, one blindfolded, the other guided him to finish the journey at the finish line, and set some obstacles on the runway, and the team with the shortest time won.

6 lottery and gift giving

Effect prediction

In view of the fact that this activity is organized by xx Company in a traditional festival, which is creative and interactive, as long as it is properly implemented, it will attract the active participation of internal employees and the attention of external enterprises. It is estimated that the actual number of participants will reach more than 600, and there will be five online reports. The employee coverage rate of xx Company is expected to reach above 1/2. At the same time, this activity will help to promote the formation of a new corporate culture, enhance the confidence of employees, show a cordial, United and efficient image to the outside world, and effectively enhance the visibility and reputation of enterprises.

Media communication strategy

1. In view of the fact that the September issue of "xx Company World" has been delivered for printing, the advance report will be published in the news center of xx Company's homepage by online media.

2. Follow-up reports after the activities are carried out, making effective use of the advantages of xx company world and xx company homepage.

3. After the activity is implemented, make news dissemination and submission on the relevant logistics industry websites.

4. After the activity, post pictures and related reports in the canteen. Can take the form of billboards, posters, the scene will be carved into a CD, as publicity materials for corporate image in the future. You can also upload a webpage celebration activity plan.

Advertising media communication strategy

1. The scheduled execution part shall be sent to all departments in advance (document notice).

2. Poster publicity before the event (it can be used as a preliminary guide for the popularization of poster culture).

3. a word? What do you want to see on Mid-Autumn Festival? What surprises are waiting for you? Set up a news point as a reference before the program and film screening are determined, so as to rationalize the internal expansion of corporate culture.

Measures to realize the programme of activities

1. Contact Branch X and invite them to be the organizers of this event, and invite the headquarters to be the co-organizers.

2. After negotiation and consent by the organizer, report the activity plan to relevant departments for approval.

3. Establish a unified implementation planning team, classify the work and implement it to those responsible.

Activity site layout

1. In the design and layout, we must pay attention to the unity of overall style and the difference of local decoration, that is, keep the logo, background board and main color consistent, make full use of the original conditions on the site and bring forth the new.

2. The central background consists of a pearl balloon and a thin neon wall, on which the theme of the event and the image logo of xx company are pasted.

3. On both sides of the central background of the stage, there are screens with white advertising background boards to isolate the layering of the stage, which are mainly used for the projection background wall to work with computer projection equipment.

The second part: the planning scheme of Mid-Autumn Festival gift-giving activities.

The Mid-Autumn Festival is coming. As a gift-giving festival next to the Spring Festival in a year, I believe that businesses, enterprises, institutions and individuals are actively preparing for the Mid-Autumn Festival gift-giving. So what gift should I give this Mid-Autumn Festival? What kind of gift can you give to impress people and complete the corporate mission? Ding Han, I recommend the following gifts for you.

The first category: send leaders, colleagues, parents, relatives and friends? No matter who you send it to, the mooncake gift box is suitable.

Don't worry about not being creative, because moon cakes will always be one of the protagonists of the Mid-Autumn Festival, and will never be eliminated by fashion and never forgotten by people, so it is always the right choice to send moon cakes to the Mid-Autumn Festival!

The atmosphere of the box is exquisite, giving it a unique look, and the moon cakes in the box are delicious and invincible. The recipient will love it!

The second category: gift boxes for leaders, nobles, elders and important customers.

If it seems that moon cakes are not creative enough, do we have other gift sets, which are pleasing to the eye, exquisite, practical or elegant? Whether it's to send leaders, dignitaries or VIP customers, you can always find suitable high-grade gifts. For example, gift sets such as tea sets and tea leaves are most suitable for friends who love tea, which can not only appeal to their preferences, but also help the recipients to drink healthily; The gift box set of red wine and olive oil is very suitable for friends who pay attention to the quality of life, because red wine and olive oil are essential for friends who pursue exquisite life. In addition, we have many such unique and creative gift boxes, so I won't list them one by one.

The biggest advantage of the set gift box lies in its integration, which will provide people with different hobbies with their favorite gifts, so that you don't have to worry about what to give as a Mid-Autumn Festival gift.

The third category: creative and practical gifts for family, friends and employees.

If you don't want to stick to the rules, if you want to win by surprise, then consider other gifts besides moon cakes! For example, practical home office supplies, fashionable and environmentally friendly decorative supplies? Wait, it's a good choice for you. Not only is the gift different, but I am also very happy to receive the gift!

This flower full moon fruit bowl is practical and beautiful, flexible and foldable, creative, fashionable and beautiful, with high temperature resistance as high as 1 10? , can be used as a stewing steamer, which is a good choice in creative gifts!

The Goddess Chang'e flying to the moon Goddess disc carbon carving ornaments can be placed at home or in the office, adding elegance to the indoor environment, purifying the air, eliminating pollution, adjusting indoor humidity and shielding electromagnetic and computer radiation? Send it, that is, send health. Such a practical gift must be very pleasing!

The fourth category: commemorative collections of old customers and leaders.

Souvenirs and collectibles are good choices for old customers and important leaders or for maintaining customer relationships. Souvenirs and collectibles have unlimited collection value, which virtually sublimates the meaning and function of gifts and makes the recipients feel more respected.

Eight Scenery Commemorative Tea refers to sticking eight designated patterns on ceramic stamps. Even if the tea leaves are finished, eight ceramic commemorative stamps with special significance can still be preserved and continue to complete the mission entrusted by the giver!

The National Unity Stamp Album contains 56 stamps, covering 56 ethnic groups in China, supplemented by the history and culture of each ethnic group. It is a rare cultural collection. I believe that such a highly collectible cultural gift will definitely conquer the hearts of customers and leaders!

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