The most important new car that set off the automobile circle these days belongs to the red flag H9. While announcing the sales volume of 20 19, the latest red flag H9 for medium and large cars cannot be released. This fashionable new car was warmly welcomed by public opinion as soon as it came out. Hongqi itself positioned this H9 as a C+ class model. In fact, what is the future prospect of this H9 after listing? Let's talk about this problem today.

What is the market positioning of Hongqi H9?

Hongqi H9 is of great significance to independent brands, because it is the first medium-sized and large-sized administrative vehicle of independent brands. Prior to this, no independent brand dared to exert its strength at this level. Of course, some people may say that we have neglected another medium-sized and large-sized car of our own brand, that is, the H7 model also from Hongqi. However, the H7 model is too weak to compete with luxury brands such as BBA, so in fact, it cannot be regarded as a real medium-sized and large-sized executive car.

For Hongqi, they have positioned this H9 as a C+ class car. In fact, we can understand it. After all, H5 is a medium-sized car and H7 is a medium-sized and large car. In the future, H7 will surely usher in a brand-new model. In order to reserve a place for H7, H9 must be a higher-level car than C-class car. More importantly, the length of H9 exceeds 5 square meters, which is the length of brands such as BBA.

In fact, before the Red Flag H9, there was a precedent of this kind of dislocation competition in the market, that is, Cadillac CT6. Although the CT6 was first marketed as a D-class car, in fact, after a substantial discount, this CT6 can only compete with BBA's "56E" as a C-class car. Of course, the sales of CT6 are very poor, and it is another matter to continue to reduce the price to compete with BMW 3 Series and other models.

However, from the current point of view, Hongqi H9 is almost copying the route of Cadillac CT6, offsetting the disadvantages of some brands with larger bodies and stronger gas fields, thus killing a sky in the C-class automobile market controlled by 5 Series, E Class and A6L.

What is the market prospect of Hongqi H9?

So what is the future market prospect of H9? In fact, we can find the answer to this question from the current sales of HS7. Like the HS7, the H9 is not a production model. From the Rolls-Royce-like appearance and two-color body of H9, it can be seen that this is not a model that everyone can afford, so for the consumers of this car, the cost performance is not so important.

For a high-end car, the future sales of H9 depends on one thing, that is, the recognition of Hongqi brand in the market. After all, judging from the relevant data and real cars of H9 that have been exposed at present, the product strength of this H9 itself is very good. Regardless of the dynamic performance, the static performance of H9 is comparable to that of "56E".

For consumers at this level, there are only two decisive points to choose H9. First of all, the quality of H9 itself is excellent, and there is no problem in the follow-up. The second is that the status of Hongqi brand is getting higher and higher in everyone's mind. Judging from the current situation, the brand image of Hongqi, which achieved the sales target of 654.38 million vehicles in 2065+09, has been rising continuously. Therefore, as long as the quality of H9 has withstood the consideration after the official listing,

We don't have to regret the huge gap between this figure and BBA. After all, everything takes time to develop. Fortunately, we found that the situation has begun to change, and we just need to leave the time to others.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.