20 13
20 13 In August, China National Theatre and British National Theatre signed a memorandum of cooperation and agreement in London, and the two sides will carry out long-term strategic cooperation in drama culture exchange. As the first work of Sino-British drama strategic cooperation, War Horse has been highly valued by the Chinese and British governments.
The signing of this cooperation memorandum indicates that "War Horse", a stage play that has been coveted by China's cultural and performing arts circles for six years, will be performed in Chinese mainland, Hongkong, Macau, Taiwan Province Province and Singapore for a long time in the form of Chinese version from September 20 15.
This will not only give hundreds of millions of audiences in China and even Asia a chance to appreciate this touching and unparalleled epic stage masterpiece, but also open the curtain for the industrial upgrading of China's performances. This artistic mode, which perfectly combines artistry and commerce, will also have a far-reaching impact on all levels of China's performance industry.
2065438+0313 On February 3rd, War Horse came to China, and Joey's first appearance was personally introduced by British Prime Minister David Cameron. This appearance marks the beginning of strategic cooperation between China and Britain in drama, and the high-profile assistance of the Prime Minister also shows that the British side attaches great importance to this cooperation. Prime Minister Cameron said that he is looking forward to watching the 20 15 China version of War Horse with senior leaders of China.
20 14
20 14 coincides with the year of the horse in China. With the efforts and cooperation of all parties, the production of China version of War Horse has made exciting progress and achievements:
20 14 14, the producer and technical team of China National Theatre went to the British National Theatre for the first time to observe the business and connect with functional departments.
On April 2, 20 14, China National Theatre officially signed a strategic cooperation agreement with China International Federation of Performance Theatre and Beijing 100 1 Night Performance Brokerage Co., Ltd., and the Chinese version of the stage play "War Horse" was exclusively responsible for the performance and distribution in Asia, and was exclusively responsible for ticket operation, investment sponsorship, market development and other related work. It marks the official start of preparations for the Asian premiere of the China version of Warhorse.
2065438+On April 22nd, 2004, China and Britain held a grand reception to celebrate the landing of the stage play "War Horse" in China, and showed a live HD version. Zhou Yuyuan, President of China National Theatre, Dong Li, Director of the Foreign Cooperation Center of China National Theatre, Martin, Deputy Director of the Development Department of British National Theatre, Li Jian, Permanent Chairman of China International Federation of Performance Theatre, Xia Haifeng, General Manager of Beijing Aobei Group, Sebastian Wood, British Ambassador to China, and cultural officials from China and Britain, Beijing Municipal Bureau of Culture, China Performance Industry Association, British Council, UK-China Trade and Investment Agency, and people from business, culture, performance and marketing circles in China and Britain.
2065438+On April 23, 2004, the second meeting of the Sino-British high-level foreign language exchange mechanism was held in Diaoyutai State Guesthouse, Beijing. Under the auspices and witness of Liu Yandong, Vice Premier of the State Council, and Jeremy hunter, Special Envoy of British Prime Minister and British Minister of Health, Zhou Yuyuan, President of China National Theatre, and Martin, Deputy Director of the Development Department of British National Theatre, formally signed a strategic cooperation agreement, thus making War Horse one of the nine important cooperation projects between Chinese and British governments in the field of education and culture.
On April 24th, 20 14, Joy, the hero of the war horse, climbed the Badaling Great Wall, which was his first public appearance in China.
20 14 On May 28th, the British Minister of State for Commerce, Innovation and Skills and Chairman of the Trade Commission, Vince Cable, accompanied by Li Jian, Chairman of the China International Federation of Performance Theatre, and Sebastian Wood, British Ambassador to China, made a special trip to the Bird's Nest of the National Stadium of China to watch the skills training of Chinese and English actors in War Horse, which once again showed that the British side attached great importance to this cooperation.
20 14 On May 29th, Joy, the protagonist of the war horse, made a wonderful appearance at the "Global Digital Entertainment Innovator Award Ceremony" held at Qingdao Olympic Sailing Center Grand Theatre, becoming the most popular special guest on the red carpet that night.
On June 1 2004, Zhou Yuyuan, president of China National Theatre, Li Jian, permanent chairman of China International Federation of Performance Theatre, and Xia Haifeng, general manager of Beijing Aobei Group, formally signed a joint operation agreement at the Beijing International Trade Fair, marking the full start of preparations for the operation of the China version of Warhorse, which lasted for one year.
On July 3rd, 20654381day, China's top football match-2065438+04 Brazil-Argentina South America Super Derby Cup invited Joy, the protagonist of the war horse, as the image ambassador. As a result, the world-famous super stage star Joey will appear on the court of the Bird's Nest in China National Stadium at the sunrise of June 5438+1October 65438+1October 0 1 together with Messi and Neymar. This also highlights the unique brand connotation and rich market value of the war horse.
2014 On August 19, BBC News reported on the training of China military horse actors in the rehearsal hall of China National Theatre. As the opening of the follow-up report of the Chinese version of War Horse, the content of the report has been broadcast in several BBC news programs, which is unique in the production history of the stage play War Horse.
In September 1 1 1, 2065438, the Asian premiere conference of China version of the stage play "War Horse", the one-year countdown to the performance of Beijing Station and the invoicing activity of Beijing Station will be held in national centre for the performing arts, which marks the official opening of the Asian performance of "War Horse" and the expected brand-new "War Horse Ticket Mode" will also be officially announced.
20 14 On September 20th, at the China International Performers' Conference, the annual grand event of China's performance industry, Warhorse met more than 1000 guests from domestic and foreign performance, culture and marketing circles.
On September 2, 20041day, 2065438, Joy, the hero of the war horse, climbed Mount Tai, the head of the Five Mountains. This is Joey's third public appearance in the famous cultural landscape after he climbed the Badaling Great Wall and the National Stadium Bird's Nest.
At 2014101,Joey appeared in the Bird's Nest of the South American Super Derby Cup, accompanied by live TV, which also made the audience in 202 countries and regions around the world see the "visual spectacle".
201410/9 as an important highlight of the 16th China Shanghai International Art Festival, the Chinese version of the stage play "War Horse" was grandly released at the Shanghai International Art Festival in China, and "War Horse" was determined as the closing schedule of the 20 15 Shanghai International Art Festival.
20 14,101October 20th, as the important highlights of the 16th China Shanghai International Art Festival, were staged! The opening exhibition of the stage play "War Horse" was grandly held in Shanghai Jing 'an Kerry Center, and the exhibition will last until165438+1October 9. Carefully selected stage props, after seven years of accumulation and careful selection, come across the ocean, telling the audience the wonderful story of the world's most famous epic stage masterpiece and the most touching stage work "War Horse" in the history of world drama through sound, light and electricity technology.
20 14,141October 30th, "War Horse" was once again regarded as an "important highlight project". At the opening ceremony of 20 14 Wuzhen Drama Festival, more than 2,500 guests and audiences from domestic and foreign drama circles showed and exchanged in various forms.
2014 65438+February 1 1 The 9th China Beijing International Cultural and Creative Industry Expo with the theme of "promoting cultural innovation and industrial integration" officially opened in China International Convention and Exhibition Center (the old hall). Wu Shangzhi, Deputy Director of the State Administration of Press, Publication, Radio, Film and Television, Liu Yuzhu, Assistant Minister of Culture, and Cheng Hong, Vice Mayor of Beijing attended the opening ceremony. Joey, who just won the title of "Top 30 Cultural and Creative Enterprises with the Most Investment Value in Beijing", made a stunning appearance at the opening ceremony of ICIF, attracting wide attention from exhibitors, media reporters and audience.
In April, 2065438, at the Beijing Cultural Fair's "New Product Promotion and Signing Ceremony of Beijing Cultural Exhibition Area", Beijing 100 1 Evening Performance Broker Co., Ltd. signed a cooperation agreement on ticketing crowdfunding operation with Beijing Huazhang Dongxin Cultural Investment Co., Ltd. and Beijing Aobei Group Co., Ltd. for the Chinese version of the stage play "War Horse", which was witnessed by Director Chen Dong of Beijing Municipal Bureau of Culture and leaders from all walks of life. The signing of this strategic cooperation agreement indicates that "One Thousand and One Nights" Huazhang Dongxin and Aobei Group will unite the high-quality resources of all parties to create a brand-new drama marketing model, and jointly make the China version of the stage play "War Horse" a perfect integration of art and commerce.
At the Beijing Cultural Fair on April 38, 2065, Bank of Beijing Tiantan Sub-branch and Beijing 100 1 Night Market Brokerage Co., Ltd., the exclusive operator of the Chinese version of the stage play War Horse, signed the Agreement on Comprehensive Credit Granting and the First Loan Issuance. Based on this agreement, Bank of Beijing Tiantan Sub-branch will open a brand-new, fast, efficient and smooth examination and approval mechanism and financing channel for Beijing 100 1 Night Show Brokerage Co., Ltd. ... which will provide a broader financial service platform for the market-oriented, large-scale and brand-oriented operation of China version of The War Horse, and effectively promote the sustained and healthy development of the entire industrial chain of China version of The War Horse.
On 20 14, 14, Joe the War Horse came to Beijing Kerry Center in advance to spend Christmas with Chinese and foreign audiences, in order to warm up for the "War Horse" stage art exhibition held in Beijing Kerry Center Mall on February 1-28, 2005. "War Horse" stage art exhibition was held at Victoria and Albert Museum in London (V&; A museum), this exhibition once again selected exhibits and arrived in Beijing from London. After seven years of accumulation, the selected stage props will tell the touching story behind the stage of this world's most famous epic stage masterpiece!
20 15
In 20 15, China and Britain took the tenth anniversary of the establishment of comprehensive strategic partnership as an opportunity to designate 20 15 as the "China-UK Cultural Exchange Year". At that time, the "British Culture Season" will be held in China in the first half of the year, and the "China Culture Season" will be held in Britain in the second half of the year. The "War Horse" will also be used as an ambassador of Sino-British friendship to write a new chapter in Sino-British relations.
The future,
China version of the stage play "War Horse",
It will surely become the most striking epoch-making cultural event in China and even Asia.
It will surely become an important part of the cultural life of people in China and even in Asia.
Let the glory continue again and let the classics surpass again!