I. Sources

"vigorous 28 Shashi daily chemical" is actually an advertising word that once dominated CCTV's golden channel. It is the brand of household washing that resounded throughout the country when it was very popular. It is no exaggeration to say that it is close to the current hot search list. At that year, Vigorous 28 first launched 1: 4 super concentrated laundry detergent, which opened a new era of China washing industry.

Second, the background

Power28 is a digital trademark founded by 1982, which belongs to Jingzhou Power 28 Daily Chemical Co., Ltd. As one of the first well-known brands in Hubei Province in the reform and opening up, "Vigorous 28" carries too many memories of Hubei people: 1982 took the lead in launching ultra-concentrated foam-free washing powder, creating a new era in China washing industry; It has been rated as "the most popular consumer goods in China" for 8 consecutive years, and won the gold medal in the international exposition for 5 consecutive years; It is the first enterprise to advertise washing powder in CCTV, the first mainland daily chemical enterprise to advertise in Hong Kong, the first enterprise to sponsor CCTV Spring Festival Evening, and the first national top 500 daily chemical enterprise. It once occupied more than 60% of the national washing market and was a well-deserved industry leader.

Third, the status quo.

1. This brand has a brand history of 70 years. Today, Vitality 28 is headquartered in Jingzhou City, Hubei Province, and its branch office is located in Shanghai. Mainly engaged in the daily chemical industry that is inseparable from people's livelihood. In the concepts of "sterilization and pot removal", "natural raw materials", "plants are skin-friendly" and "green enterprise", several items of Vigorous 28 seedling removal series frequently appear in major live broadcasts.

2. The phrase "vigorous 28 Shashi daily chemical" has accompanied many people through their childhood. In today's new trend, they are also striving to innovate, adhering to the business philosophy of "taking their own integrity as the foundation and winning with sincerity" and constantly developing efficient and convenient daily chemical products. How can such a domestic brand not support it?