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What are the necessary jobs for website SEO?
Seo optimizer must pay attention to the basic work, and laying a solid foundation will bring great convenience to the later website optimization work. This paper mainly examines what seoer should do after the enterprise website goes online from a practical point of view to help the website get ranking and inclusion faster.

1. Fill in the website title and description.

Fill in the title and description of the website according to the core keywords provided by the business owner. The title of the website here is very important, which can directly affect the keyword ranking.

Description is to attract users to click on the website, so it should also be attractive. Remember not to pile up keywords when writing titles, because Baidu has developed breeze algorithm before, and it is easy to be considered cheating if you don't pay attention.

The title only needs to contain keywords completely, and the order is not very important. Take the case of a hotel I handled before as an example. The key words are Yantai Banquet, Yantai Wedding Banquet, Yantai Dinner, Yantai characteristic hotel and Yantai Wedding Hotel. The title written by the author is "Undertaking New Year's Eve, Family Banquet and Special Wedding Reception Service-Yantai XXX Hotel", which contains all the key words and is not complicated.

Write a simple description of who you are, what products you can provide (keywords), what advantages you have and how to contact you. Don't be too long, as long as the key information can appear on the search results page. If the description quality is not high, the search engine will not display it on the search results page, but grab the content that it thinks can summarize the main body of the website.

2. Make the website 30 1 jump.

This step should be done before the website goes online. Generally there is no zz, 5 1la, and different people have different opinions. There are many tutorials on the Internet to search for specific function comparison and setting steps.

7. Participate in new station protection

There is a saying in the early seo world called sandbox period, which means that the website ranking will definitely not be very good after the new domain name goes online, because it is in the search engine inspection period, usually 2-3 months, and the search engine will officially give a good ranking after 3 months.

With the new site protection function, the new site can get rid of the sandbox period as soon as possible, but there are also conditions, that is, it must be put on record, and it is a new site (built within 6 months) and the inclusion is close to zero. After the submission is approved, Baidu will speed up the collection of website links.

If the website meets the new site protection standard after filling in the record number, the column of "New Site Submission" will appear in the "Manual Submission" of the webmaster platform, and 10 links will be submitted every day, and the submitted links here will be included faster than ordinary submissions.

I think this is a meticulous work. If we do better than before in every place that needs attention to details, the overall performance of the website will be much better.