The normal way to query the ranking of goods in shops is relatively simple. We can use Pinduoduo's mobile phone to search for commodity keywords in the commodity search column on the home page and manually query the commodity ranking of our store.
However, the disadvantage is also obvious, that is, if you want to query a large number of goods, it will be very troublesome. Some goods rank very low, and querying and turning pages may be particularly expensive.
Then, knowing how to query the ranking of many products, how to improve the ranking of many products?
1, optimization topic: In Pinduoduo, commodity optimization is the most basic and important operation. Don't set the title too blindly, and don't design too many keywords. Almost two titles are enough, and the spacing between titles should be moderate. If the merchant's main map is done well, it will increase the exposure and click-through rate of the goods in the store. Similarly, if the product details page is optimized well, then the ranking of the later products can come up.
2. Improve commodity conversion rate: Many businesses have click-through rates but no conversion rate. For a new product or a product that is participating in an activity, the commodity conversion rate is very important. Because of the low turnover, it shows that the popularity of the goods is very low, or the competitiveness of the goods is not good. No matter what, you must participate in activities to observe, otherwise it is impossible to rank high.
3. Optimize commodities: It is not that modifying commodity information will lead to commodity degradation. If so, what should be optimized? If we optimize the commodity information, we should optimize it according to the data, so as to optimize it effectively, improve the weight of commodities and put Pinduoduo's ranking up again.
4. Do a good job in promotion: Many people may think that the through train with many products is not perfect and the effect is not good. It is a waste of money to drive a through train, but it is still necessary to promote shops and commodities, such as WeChat friends circle, Weibo and other drainage platforms. If it can be promoted offline, it is a good idea. In short, it is necessary to drain more, so that the product will be active. The system will also adjust your product ranking according to these.
5. Response rate: The daily response rate 100% will be weighted, and the products will be ranked high. If the response rate is lower than 70% for two consecutive days, the right will be reduced and the whole store will not be able to launch new products for one month. Filling in the product attributes will also affect the display of the baby, so merchants should fill in the product attributes carefully. Buyers have a good shopping experience, and the store's score will definitely be high, which is very helpful for improving the ranking of goods.
6, Duobao: improve the natural search ranking of goods! In fact, if Pinduoduo merchants are entrusted to a more capable person in charge for promotion, then the sales volume of goods promoted by Pinduoduo Jinbao will generally reach thousands of orders that day! After a few days of promotion, once the sales volume is reached, it will be gradually recognized by the Pinduoduo platform. Your products are really good and loved by consumers, and then your natural search ranking will be gradually improved! At present, there are many platforms to promote Bao, such as customer circle and so on! As we all know, with ranking, later exhibitions, sales and sales will follow.
Ok, how to check Pinduoduo's ranking? Share here, I hope to help you!