In the whole projector sales channel, first of all, education procurement is the most, and almost every classroom in a good school has a projector. Secondly, the commercial market is vast and the market volume is large, but the same customers are scattered. If you want to find these customers, you must analyze the customers in the business market like KTV, wedding company and so on. Among them, KTV is the main buyer in the business market, and of course KTV customers have low demand for projectors. Generally speaking, low-end projectors are mainly purchased, and there are not many actual purchases by wedding companies and hotels. Generally, it is enough for wedding companies and hotels to buy a few projectors for rent, and they will not purchase them in a short time. On the contrary, SMEs have a great demand for projectors. An enterprise purchases a machine, so many enterprises can imagine how many it has. In addition, there are relatively large companies, enterprises or state-owned enterprises, which have a large purchase volume almost every year, and such customers are relatively large for the whole market.
In addition to the education and business market mentioned above, there are two other key points: first, government procurement, the annual procurement volume is very large, but such a purchase order requires the company to have a certain strength and a certain network, otherwise it is not easy to do. The second is military procurement, which need not be elaborated. As long as it is a designated supplier in the military region and there is a network, it is basically no problem. Moreover, it is generally not easy to do when purchasing projectors in the army.