Established in 1998, Shanghai Xue Jie Textile Co., Ltd. is a home textile enterprise integrating design, development and sales.
The brand "Haidi Mengsi" carefully built by the company is favored by consumers for its excellent quality, perfect service and moderate price.
After years of development, "Heidi Mengsi" home textiles has a standard workshop covering an area of 25,000 square meters in Nantong, the third home textile base in the world, and the company has introduced more than 300 advanced equipments from Japan and other places.
The company has more than 500 employees, including more than 50 senior technicians and more than 20 senior professionals in enterprise management and marketing.
At present, the company has developed and produced more than 600 varieties of products in eleven categories, such as luxury suits, European customs, cartoon suits, conjoined combinations, mattresses, quilts, pillow cores, summer products, health care, bedspreads and curtains.
More than 60 new products are put into the market regularly every year, and the annual production capacity exceeds 1 100 million yuan.
The company gives full play to the advantages of talents and science and technology, fully brings the product style and quality into the trend of the times, and meets the domestic and international consumer demand to the greatest extent. The company advocates the "people-oriented" corporate philosophy, respects employees' rights and interests, tries its best to provide employees with a comfortable working environment, and invests in building a set of logistics support facilities such as office buildings, product exhibition halls and dormitories, laying a solid foundation for the company's long-term development.
With the efforts of all staff, the company successfully passed the ISO900 1 international quality system certification.
Today's "Haidi Mengsi" is guided by the business philosophy of "honesty-oriented, quality-oriented, cooperative operation and * * * common development" and takes "implementing brand chain and building famous brands of home textiles" as its own development strategic goal, so that "Haidi Mengsi" products can be distributed all over China.
With Haidi Mengsi's unique sincere heart, respect consumers and jointly weave a better future.
investment policy
After several years of development, "Haidi Mengsi Home Textiles" has formed a certain scale, scientific management, efficient production, unique pattern design and perfect marketing system.
The rapid and perfect development of all aspects has made the brand competitiveness of "Haidi Mengsi" increasingly enhanced.
The franchise strategy adopted by the company is the product of mature market economy and the cooperative and independent strategic partnership between leaders and franchisees.
Joining "Haidi Mengsi Home Textiles" will be a project with short investment cycle, low cost and high return.
Haidimengsi sincerely looks forward to your joining, and the company will give franchisees ten supports:
I. Quality support
Our products have passed the ISO900 1/2000 quality management system certification, and are "enterprises trusted by consumers".
Second, product support.
The company has set up a research and development center and has a large number of excellent development and design personnel. While absorbing foreign advanced technology, we constantly introduce new products, including more than 400 varieties and more than 30 special editions of 13 series.
Third, image support.
The company will design posters, picture books and other promotional items for franchisees, and design and decorate the store image according to the company's requirements to ensure the unified image of "Haidi Mengsi Home Textiles" national chain stores.
Fourth, market analysis.
The company conducts on-the-spot market research on the joining customers, and analyzes the feasibility of a series of specialty store lots and market competition environment to ensure the successful entry of the brand into the market.
Verb (abbreviation of verb) training support
The company will provide effective training for franchisees: product expertise, product display, storefront workflow, sales skills, inventory management, member management, group buying skills, etc.
Hold large-scale training meetings regularly to explain and train franchisees how to improve sales from all aspects.
Sixth, the overall planning of promotion.
The company plans the opening publicity plan; Carry out large-scale national promotion activities every year to enhance brand awareness and expand market share; For the area where the event is held, the company will send a clerk to give friendly support.
Seven, improve the service
In different seasons, the company sends shop assistants to the store to help franchisees create different store atmosphere and adjust the window display; At the same time, all-round training and guidance are provided to the specialty stores.
Eight, long-term effective marketing guidance
The company always pays attention to the sales situation of franchisees, and will send professional marketers to make marketing diagnosis for customers, adjust marketing strategies in time, and ensure the benign operation of franchisees.
Nine, product upgrading
For the bad inventory accumulated by customers, the company will help relieve the pressure through different planning schemes in time, or directly transfer goods to ensure the benign operation of franchise stores.
X. incentive system
For franchisees who exceed the target, the company has a certain rebate.
Benefits of joining
With the development of global economic integration and trade liberalization, franchising presents a trend of diversification, marketization and internationalization.
Why do you want to franchise? Franchising has the following advantages:
You can directly use the trademarks and commercial technologies owned by the company, which will reduce a lot of time, money and mental burden than starting a business independently.
And because of the support of the head office, the investment risk can be greatly reduced.
The company has been developing products with originality, high added value and adaptability to consumers. Franchisees don't have to worry about whether the product updates are timely and marketable.
"Haidi Mengsi Home Textiles" has a certain popularity and reputation in the society, which virtually helps franchisees to carry out good publicity.
At the same time, free posters, brochures, POPs and other promotional items were designed for franchisees, which greatly reduced the promotional expenses of franchisees.
The location of franchise stores can be evaluated by the head office.
The company will supervise and guide specialty stores (stores in stores) for a long time, and train salespeople to improve the overall competitiveness of franchise stores.
The sales supervisor will conduct scientific market research on the local business environment, competitive environment and customer structure, so as to ensure that franchisees can keep abreast of local information, grasp market trends and deal with various competition and sales problems quickly and effectively.