Japanese nail shops share 5
Nails Unique in Japan, a joint-stock company, is the first direct store in Japan. After subdividing the market audience, I made three nail shop names, namely Nails Unique Ultimate Nails Unique LA, and each shop corresponds to three groups, namely the public, high-end personal tailors and basic nail care. Up to now, there are 150 stores and 1 overseas stores in Taiwan Province province, with annual sales of 5 billion days and 650 employees. Plus 9 nail schools, the operation scale is the first in Japan.
The founder of the company is a great person. His name is Mrs Mizuno. When he was sent to work in the United States by the company in his early years, he discovered nail art and took it as his first duty. He goes to manicure night school while working. After graduation, he won the grand prize of American nail art competition. He returned to Kobe, Japan, and opened his first nail salon. After 10 years of precipitation and market cultivation, 196. He has a lot of work, and JNA, the vice chairman of the Japanese Manicure Association and the president of the Permanent Lecturer Association, is the most helpful to the operation of the shop. In this way, he has always mastered the best resources of active lecturer manicurists, ensuring the professional training of manicurists in the shop and the biggest weapon of the school teaching trump card. Moreover, the service target extends from women to men and children, and becomes to accompany the wife to take the children's family to the manicure. Services include female hand and foot care in two categories, monochrome, style and extension. There are 5 1 nail polish, 5 and 2 kinds of male hand and foot care, monochrome, extension, 35 kinds of nail polish, 4 and 2 kinds of children hand and foot care, monochrome, style and 9 kinds of nail polish.
The second place is Nonstress co., ltd., which also copied the homework of predecessors and divided the stores into three categories. The name of the store is SPA Nail Quick Nail Parfait, and it has 765,438+0 stores in China and 65,438+0 stores overseas in new york, ranking first in Tokyo. Annual sales of 2 billion days, 335 employees.
The founder of the company is also a great person. Her name is Shangzi Sakano. She used to be an announcer of Fuji TV and was also sent to work in new york as a special correspondent. When she quit her job and went on a business trip to the United States again, she found that there were many kind and warm nail shops around the United States. She was moved by her little happiness after getting a manicure, so she opened the first nail shop after returning to Japan from 65438 to 0996. At first, she didn't know the depth and was very lost. However, with the investment in publicity and advertising, she quickly made a profit and caught up with the dividend of the rapid development of the nail industry. When she opened the third store, she found the opportunity to open a store in commercial facilities and began to open a chain store in the layout of commercial facilities. At that time, weapons were fast, warm, relaxed and affordable, and the price was half of that at that time, while the service remained unchanged. In 2006, we developed our own nail polish brand NP(NailParfait), because it is the first independent brand in the nail industry, which is not only affordable, but also leads to high-quality development & serving the United States and opening overseas branches.
The third place is Convana, a joint-stock company, and the second place is Convana, standing on the shoulders of giants, copying the homework of predecessors and subdividing the stores into three categories. The name of the store is Fast Nail Speed Nail Loco, and there are 55 stores in China, mainly in Tokyo, Osaka and Nagoya. The annual sales volume is 65.438+0.8 billion days, and there are 334 employees.
The founder of the company is even better. His name is Kazui Naruhito. His predecessor was the head of the promotion department of McDonald's Japan chain store in the United States. He not only has the experience of chain stores, but also has connections. Keeping pace with the times, he first launched the mobile phone APPFast Nail, where guests can choose more than 3,000 styles and 100 colors of nail polish, saving the time needed to place an order after coming to the store, and dividing the manicure service process, freeing manicurists, who only need to be responsible for manicure, appointment reception, order change, payment and seeing off guests. Secondly, it is a bright spot to develop a new weapon, such as I device, which can quickly unload armor without charge. Thirdly, establish the company's internal training system, so that inexperienced amateurs can become the miracle of receiving manicurists every month. At the same time, there will be a manicurist grade examination every six months to confirm the level of manicurists, and regularly hold skills and receive training to improve their professional level.
At the same time, we have also developed legal brand products in the nail beauty industry. Integration of resources, innovation and development, IT efforts, 20 19, the company successfully listed, which is the only nail chain.
Manicure is an indispensable part of fashion, and finger pleasure is a small reward for women who love beauty.
Manicure shop is a place where manicurists work happily to create beauty and guests feel happy.
From the Romance of the Three Kingdoms, in which Japanese nail chain stores always strive for the first place, I hope to attract the attention of domestic nail industry, nail shopkeepers and manicurists, and in the best times, a man of the hour will emerge to benefit the beauty industry.