1. Market demand and development potential: the market demand of Xuehanfu is increasing gradually, involving many fields such as clothing design, production and sales, with broad development potential. Bride makeup is limited by specific scenes and time, and the market development is limited.

2. Cultural inheritance and social influence: Learning Hanfu can promote the inheritance and development of Chinese traditional culture and stimulate young people's interest in traditional culture, which has a wide social influence. Bride makeup focuses on the wedding industry, with fierce market competition and narrow development space.