The amount of money determines what kind of store to open, and everything is based on funds. Opening a small flower shop requires a minimum investment of about 20,000 yuan. Mainly the investment in rent, decoration, flowers and gift wrapping paper.
2. The second is the location of the store.
It is recommended to choose a place with large traffic and convenient transportation. The flow of people determines the probability of product display and facilitates business development. You can choose hospitals, universities, large supermarkets, KTV and other places. The geographical location is close to the suburbs or villages in the city, so customers can find shops and the transportation is relatively convenient. ?
3. Flower shop decoration
Store decoration is a facade to attract customers, which is equivalent to a person's face. Decoration, for a flower shop, must have a certain style, such as festive, but now it's like dreaming, because flowers are bound to be a wonderful thing. Since we want to open a flower shop, we must determine the orientation of the flower shop before the decoration, so that we will not blindly follow it when decorating.
4. Does the owner have certain floral skills?
As a florist, we must first understand the flower language, what flowers to send to whom, what flowers to use on what occasions, what flowers to send on what festivals, the production of opening flower baskets and floats, and the production of wedding flowers. We must go to a professional flower school for further study and strive to improve the level of flowers.
5. Accumulate knowledge, with profound knowledge.
For those who have no floral foundation, learning floral knowledge is the first step for a flower shop.
6, clear positioning
After learning floral knowledge, you can make your own floral works and have a certain understanding of the industry. You can calm down and think about what you want to do after learning floral art.
7. Flower shop promotion and marketing
This is an era of "the fragrance of wine is not afraid of the depth of the alley". After the flower shop is built, publicity and marketing are related to whether it can make a name for itself and make more money.