?
Jia Kai lovers accessories store
?
Among the twelve women in Jinling, Chen Xinnan appreciates Xue Baochai, who is gentle and quiet, most, but loves the small hoe that Lin Daiyu used to bury flowers. On the traditional Valentine's Day in China in 2008, Chen Xinnan received a package from her boyfriend who was studying in Canada. The parcel contained a jade hoe with exquisite workmanship. Chen Xinnan was very happy to see it.
?
In the mail, her boyfriend told Chen Xinnan that he found this jade hoe in a manual workshop in Canada, which was exquisite in workmanship and expensive. This handicraft workshop mainly deals in all kinds of gifts for couples. As long as the customer can think of something, the boss will try his best to find it according to the customer's requirements to meet their needs. Just like this jade hoe, my boyfriend paid 100 Canadian dollars in advance, and the boss specially invited several people from the local jewelry department to make it together.
?
Soon after, Chen Xinnan's 23rd birthday arrived, and her boyfriend gave her a more surprising gift: an illustrated sandalwood folding fan. At that time, Chen Xinnan was about to graduate and was doing a paper on A Dream of Red Mansions in Nanjing. These gadgets sent by an understanding boyfriend from other places just helped Chen Xinnan a lot.
?
In an instant, my boyfriend flew from Canada to Nanjing to reunite with Chen Xinnan. In order to make up for his regret that he can't accompany his girlfriend, in a high-end women's jewelry store, his boyfriend bought Chen Xinnan more than 10,000 yuan of jewelry gifts at one breath, from exquisite jade beads to tube scrapers for shy women, from antique women's purses to exquisite sterling silver diamond-encrusted red bean necklaces ... On that day, Chen Xinnan was dressed up from head to toe by her boyfriend, and in the envious eyes of others, Chen Xinnan felt that she was the happiest woman in the world.
?
During the whole shopping process, careful Chen Xinnan found that almost all couples came to the store to buy things. They never bargain for the accessories they want, and they will give generously as long as the other party likes them. The popularity of the small shop business made Chen Xinnan envious.
?
On the way back, Chen Xinnan suddenly had the idea of opening a jewelry store for lovers, but her boyfriend objected. When my boyfriend returned to China this time, he just wanted to persuade Chen Xinnan to go to Canada to accompany him and solve the lovesickness caused by the separation in different places.
?
Chen Xinnan also has her own insistence on her boyfriend's ideas. She doesn't want to give up everything at home and go to a foreign land to be the "ornament" of her boyfriend. She is more willing to be a strong and independent woman in the new era.
?
The meeting broke up in discord. A week later, my boyfriend returned to Canada alone. Before leaving, Chen Xinnan's boyfriend, who was deeply in love with her, quietly gave her 50,000 yuan. My boyfriend took a full scholarship to study and studied part-time, which is all the money he usually saved. Although he was disappointed with Chen Xinnan's decision, he still wanted to help her realize her dream or wait for her to "wake up".
?
After careful investigation, Chen Xinnan decided to choose a jewelry store in his beautiful hometown-Qingdao. On the eve of New Year's Day in 2009, Chen Xinnan rented a small shop with an area of only 10 square meter in Shinan District of Qingdao. Considering the low price, rough workmanship and ubiquity of traditional jewelry stores, she positioned her jewelry store as a high-end jewelry store for couples, and the items she bought were full of romantic sentiment and elegant cultural connotation.
?
The ornaments in the store are carefully selected by Chen Xinnan from all over the country: Hetian jade jewelry series in Xinjiang, sandalwood bracelet in Lijiang, Yunnan, shell-carved pearl necklace in Hainan and birch handicraft series unique to Mongolia. In order to attract customers' attention, when opening, Chen Xinnan also carefully prepared some exquisite trinkets for free.
?
On Thanksgiving Day in 2009, Chen Xinnan's lovers' jewelry store opened in high profile and was warmly welcomed by nearby college students' couples. On the opening day, Chen Xinnan gave away more than 200 trinkets for free. When checking out at night, Chen Xinnan was even more delighted: seemingly insignificant trinkets contain huge business opportunities. At the end of the day, the net profit of 10 square meter shop reached 3,000 yuan or 4,000 yuan.
?
Chen Xinnan, who made a small fortune, dare not be careless. She listened to the good suggestions of couples who came to shop with an open mind and constantly increased the types and styles of accessories in the store. One evening, a man wearing a famous brand came in a hurry, wandered around the store for a few minutes, and finally asked Chen Xinnan to order a silver hairpin for his girlfriend.
?
The man said that his girlfriend works in a foreign company with high income and great work pressure. Although they have a house and a car, her girlfriend's mental state has been very poor. Recently, my girlfriend took a fancy to a silver hairpin on the head of twelve women in Jinling, which was collected by my best friend. I heard that the owner of the couple's jewelry store was born in a Dream of Red Mansions class, so the man turned around to inquire about Chen Xinnan's shop and asked her for help.
?
Chen Xinnan specially checked the relevant information on the Internet, and then personally went to a "silverware workshop" in a street in Jinling, Nanjing to supervise the production. The last silver hairpin made the couple very happy. A small silver hairpin, the man insisted on paying Chen Xinnan 1000 yuan. The man said that such a unique little gift is not sincere, but strange.
?
He didn't mean to ask Chen Xinnan what he said. Today's urban white-collar workers look strong and independent on the outside, but in fact they are weak and delicate on the inside. High-end houses and brand-name cars are the hardware for lovers to please each other, but deep down, they hope to have a small emotional gift. Although these gifts are small, they may not be expensive, but when they are sent out or received, they will immediately have a novel touch.
?
Since then, Chen Xinnan has added many traditional love gifts, such as sachets, hairpins, acacia beans and so on. Soon, these became hot items in the store.
?
Creative "True Love Experience Square"
?
On the weekend after the 20 10 Spring Festival, a couple from other places came to the store and asked Chen Xinnan to make a folding fan, but this requirement was not available in Chen Xinnan's shop at that time. Chen Xinnan declined politely, so the couple had to leave in frustration.
?
Chen Xinnan was deeply impressed by the frustration of foreign couples. She thought of her boyfriend and the jade hoe he gave her. Now DIY experience has become a popular trend. If we expand the store and set aside a DIY room, it may also be a huge potential business opportunity for customers to experience the fun of making their own.
?
It is said that there is a very successful "red clay pottery museum" in the south, where guests can make pottery according to their own creativity and fully experience the fruits and fun of DIY. In March, Chen Xinnan took advantage of the opportunity to purchase goods in Lijiang and went to the pottery museum to experience it personally and secretly.
?
Shortly after returning from Lijiang, Chen Xinnan expanded the original store and set up a "true love experience workshop" specially for couples. In the "True Love Experience Workshop", couples can bring their own raw materials or buy raw materials from the store, but the store is not responsible for providing the production process of various items. Customers can create their own ideas and experience the fun and wisdom of couples' cooperation.
?
In terms of charging methods, Chen Xinnan also broke the routine of charging by the hour in the past, but charged according to the difficulty of couples' creative projects. For example, a couple spent a day in the store making a simple folding fan, but Chen Xinnan charged them 200 yuan service fee; However, if a couple cooperated in the store and experienced the fun and wisdom of knitting a pair of vintage sandals, Chen Xinnan only charged them a service fee of 100 yuan.
?
Faced with this strange charging method, Chen Xinnan explained this to customers: "True Love Experience Square" aims to experience the fun of couples' cooperation, open up the wisdom of couples and advocate the tacit understanding of couples. The higher the IQ and tacit understanding of couples, the more difficult it is for them to produce and develop ideas together, which is also in line with the purpose of "True Love Experience Workshop". Chen Xinnan's low fee for them is a high affirmation and praise for their creativity.
?
Chen Xinnan's unconventional charging and reward methods soon formed a "chasing the wind" in the local area. Many girls even take the "True Love Experience Workshop" as the first stop to test their boyfriends' abilities.
?
The Return of Love in The Most Beautiful Woman
?
One day after the opening of the "True Love Experience Workshop" for half a year, Chen Xinnan noticed that a young man often came alone. Every time he comes, he expertly squeezes out all kinds of small animals with plasticine. Their expressions and shapes are lifelike, but when he pinches them, he will break them.
?
Chen Xinnan felt that the young man had something on his mind, so he took the opportunity to talk to him from time to time.
?
It turns out that the young man is a craftsman in a ceramic factory. Because I am introverted, I am 28 years old and have no girlfriend. He passed by the "True Love Experience Square" and wanted to come in and vent.
?
Chen Xinnan thinks this boy is good-looking, ingenious and has a stable income. Just because he is not good at words, it is not easy to meet women. There are so many boys and girls who have no eloquence. Why not give them a chance to show their hearts?
?
As it happens, a friend who works in a matchmaking agency came to see her, and she told her friends what she thought. They hit it off: they joined hands with the matchmaking agency to hold a small blind date in the "True Love Experience Square".
?
Let's do it, Chen Xinnan also specially invited the young man to attend.
?
Perhaps driven by love, at the experience site, all the men are brilliant, and the girls are not willing to lag behind, cooperating with the men who have joined hands. That young man, in particular, is highly skilled. In a very short period of time, he created a vivid scene of an ancient couple visiting the church and won a full house of applause ... This unique blind date has successfully promoted several relationships, and the "True Love Experience Square" has become more famous.
?
Chen Xinnan made persistent efforts and successfully cooperated with several matchmaking agencies several times. When the wooden young man took his wife to send wedding candy, Xin Chen Nankai smiled heartily.
?
20 10 is a bumper year for Chen Xinnan. This year, Chen Xinnan's couple jewelry store and "True Love Experience Plaza" brought her a lot of wealth. At the end of the year, Chen Xinnan also won the title of "the most beautiful woman" selected by the dating website.
?
20 1 1 On Valentine's Day, when Chen Xinnan dragged her tired body down the heavy rolling gate in the store, she turned around and bumped into a person's arms. He is actually a boyfriend who has been apart for more than a year. The boyfriend held her face and said, "I'm back." Chen Xinnan threw herself into her boyfriend's arms and was too excited to speak.
?
It turns out that my boyfriend's study in Canada ended early. It turned out that a large local company had extended an olive branch to him because of his excellent grades. But after much consideration, my boyfriend still couldn't let go of his girlfriend who worked hard in China, so he returned to Qingdao to start a business with her.
?
Chen Xinnan and her boyfriend specially spent three days in their "true love experience workshop" to carve a sandalwood souvenir that took hundreds of years.
?
Now, Chen Xinnan and her boyfriend have bought high-end wedding rooms in Qingdao, and opened their own exclusive creative "True Love Experience Store" branches to Nanjing, Shanghai, Shenzhen and other places.
Love experience management