Liu, demonstration of rural poor children's counterattack. He was born in Suqian, the poorest city in Jiangsu Province. My parents have been living outside by boat. As the saying goes, life has three pains. Run on the boat, strike while the iron is hot, grinding bean curd. The boat ranks first. There is a strong wind at sea, and life is in danger at any time. Liu's mother almost died in the sea.

Liu was brought up by his grandmother when he was a child. His children's biggest dream is to grow up to be village heads. When I was a child, my family was poor and I could only eat meat at the temple fair.

Usually, grandma puts the exercised lard into a trough and hangs it on the beam. When Liu was a child, the happiest thing was that grandma poured boiling water for him and his sister. He and his sister lick the bowl clean every time. For them, this is the delicious food of human beings.

In the fourth grade, I took my classmate Liu to the town to be the monitor. In the evening, he saw the electric light for the first time.

He passed the sociology department of Renmin University with excellent results and came to the capital Beijing. The tuition fee was also collected by people from the same town to give him enough food and 76 eggs. Liu's kindness has always been in mind. When he came home wearing gold, he gave 10000 yuan lucky money to the elderly over 60 years old in the village.

At the beginning of the college entrance examination, I was admitted to Tsinghua with Liu's score. Because of the words of the head teacher, he entered the Department of Sociology of China Renmin University.

It was not until the sociology department of Renmin University that I realized how difficult it is for children without family background to engage in politics. Liu gave up his political dream and worked in a foreign-funded enterprise for more than a year after graduation.

So he wanted to start his own business and rented a booth in Zhongguancun called Multimedia. Liu started his legend in this small booth in Zhongguancun. Let's pay attention to Liu's business experience. How did he make his first money with his wisdom?

Liu rented a booth, put the goods in, and left 400 yuan money in his hand. This means that Liu Multimedia will go bankrupt if he can't make money within three months.

Liu Multimedia is mainly responsible for CD-ROM, VCR, wedding video editing hardware and system, which are the key multimedia products of JD.COM.

If you want to make big money, you must have the opportunity of the times. You need a wedding video. When JD.COM Multimedia Company was founded, the wedding video changed from video to VCD. So the president of the National Wedding Company went to Zhongguancun to buy a video recorder and put the video in the VCD.

Zhongguancun sells many tape recorders, and the president of the National Wedding Company specifically wants to buy them at JD.COM Multimedia's home. Now, there is always a long queue at Liu's multimedia desk. Why are there so few other family members?

Liu let go of such a big hand. Others sold tape recorders to the president of the company who congratulated them on their marriage, and kicked people out as soon as they got the money. But Liu is different. If you buy their tape recorders, it always takes hours of training. How to get the president of the company who congratulated the wedding to record VCD with software clips?

The end result is that the wedding company that bought other people's equipment didn't make money. I can't use it when I buy it, so I only earn the money I bought at JD.COM Multimedia House.

Therefore, the president of the National Wedding Company named to buy multimedia home in Zhongguancun, JD.COM. Therefore, some pseudo-JD.COM multimedia appeared in Zhongguancun. Liu zai's business is certainly good. JD.COM Multimedia became the largest magneto-optical agent in China.

To sum up, Liu's business purpose is to treat people sincerely and provide the best products and services at the most affordable price.

When Liu started his business, he insisted on selling only genuine products and resolutely refused to sell fakes. These products are clearly marked and the prices are reasonable. He never bargains. No matter whether customers need invoices or not, every product sold will be invoiced to provide all-round after-sales service. This is also the reason why Liu Neng has developed from a stall to the largest self-operated platform for e-commerce in China. From this perspective, to be a dragon and phoenix among people, there must be something extraordinary.