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What's the name of the live broadcast company? Live base.
This is according to preference. Some people choose their own names at will, and some people will find someone to calculate their names.

The live broadcast base is an important role in the live broadcast ecology. It is necessary to have professional e-commerce operation ability, which can help anchors grow, help businesses expand channels to sell goods, and provide one-stop e-commerce live broadcast service through live broadcast and e-commerce.

The live broadcast base needs to provide at least three levels of value for the anchor and MCN, and the perfection of venue, traffic and supply chain is indispensable. The industrial agglomeration effect of the base can help MCN enlarge its bargaining power, because MCN institutions are generally small in scale and weak in bargaining power. It is difficult for small and medium-sized institutions to get the ideal price themselves, but it is different in the name of holding a group. The value of entering the base: through the linkage with the government, industry associations and well-known enterprises, Taobao live broadcast based on the core industrial belt area will form an ecological closed loop of live broadcast such as special government policies, turnover of fine goods, anchor empowerment, business training, activity landing and employment provision; Therefore, the live broadcast base needs to export one-stop services, and institutions need to enter the live broadcast to bring goods, while the live broadcast base provides equipment, logistics, supply chain and delivery services, and brand businesses and institutions can get the services they need at the live broadcast base.