-Interview with Dr. Liu, the founder of distance education in the Department of Art and Hairdressing Design of Golden International College, USA.
Subject: Interview with Dr. Liu, the founder of distance education in the Department of Art and Hairdressing Design of Golden International College.
In today's world, the global art hairdressing design industry has entered a stage of rapid development, the market is growing, and the team dedicated to the art hairdressing design industry is also growing. However, there are some problems in the management of art hairdressing design enterprises, such as poor leadership and insufficient communication with employees. Bad teamwork spirit, mutual distrust and deteriorating relationship; Employees have no passion, confidence and passion to face the challenges of work, and their own development has also encountered bottlenecks. As a well-known figure in the art hairdressing design industry, Dr. Liu sees these problems in his eyes. In order to solve the problems of different designers in the art hairdressing design industry, self-potential stimulation and self-improvement, he decided to hold a case of distance education with junior college (associate degree) in the art hairdressing design department to solve the talent problem for art hairdressing design enterprises.
Dr. Liu, the founder of distance education, is the founder of Gordon International Group. 1974 Edited and published the Encyclopedia of Beauty and Hairdressing in China, with 15 representative works. 1978 Established Jinjin International Art & Hairdressing Design, Beauty Beauty, Skin Care, Beauty Instrument, Manicure, Lecturer and Famous Brand Appraisal Association (referred to as Jinjin International Association). Two years later, 1980, founded Jinjinjin International Beauty Newspaper and Beauty Magazine. 1982 Golden Body International Art Hairdressing Design, Beauty, Beauty, Body Building, Manicure Appraisal Association was established. Subsequently, from 65438 to 0992, Dr. Liu introduced the certification of the highest international honor award in the industry to China. In the same year, the international qualification examination with the highest academic qualifications in the industry was introduced to China.
Moderator: Hello, Dr. Liu! In the face of such fierce market competition, what do you think of the development status of domestic art hairdressing design industry?
Dr. Liu: In today's world, the global art hairdressing design industry has entered a stage of rapid development, the market is growing, and the number of people participating in the art hairdressing design industry is also increasing. However, at present, the market development of art hairdressing design industry still lacks standardization, the product quality is not up to standard, and the rights and interests of consumers are infringed. To sum up, the main reason is that the education level of the industry has not developed with it, and the most fundamental reason is that employees in the art hairdressing design industry lack the time and occasion to learn professional skills.
In today's increasingly fierce market competition, the development of art hairdressing design industry is mixed, and many problems have surfaced, such as low entry threshold. It is said that the art hairdressing design industry is a sunrise industry. Yes, people's living standards and aesthetic awareness are improving day by day, which also provides a broad development space for this industry. What's more, in recent years, talent shows are in full swing, from super girls representing neutral beauty to slightly masculine heroes, bringing vitality and vitality to the trend-driven industry. So large and medium-sized cities will not be mentioned. Isn't there a variety of signature hair salons everywhere in the small streets of small cities? Technology lacks originality. Japanese and Korean styles and European and American styles are words that we often hear from hair stylists in the industry. We don't deny the strong fashion sense of foreign technology, let alone the functionality of learning from it. But why do we seldom hear China's original words-except for the temples held high in ancient courts-in the face of such a situation, should our professionals really shoulder the heavy responsibility of developing new technologies and leading new styles? A long way to go! The phenomenon of talent resources fracture is serious. The fracture layer of talent resources is expanding, which is a phenomenon in the beauty industry and art hairdressing design industry. The art hairdressing design industry is obvious, the number of outstanding talents is decreasing, and the frequent flow of human resources leads to few brand enterprises with comprehensive strength in the industry, and most brands have been ahead for two or three years. However, the loss of human resources is the most important factor leading to the decline of enterprises from growth. Behind these factors, the short-sighted behavior of business operators and the thought of small-scale peasant economy are reflected.
Moderator: Then I want to ask a question. Facing the present situation, are you still optimistic about the future development of the art hairdressing design industry?
Dr. Liu: The art hairdressing design industry has been heating up in China in recent years, and a beautiful, fashionable and healthy life concept is coming into our lives. Due to the increasingly rich material living conditions, we began to seek spiritual needs after meeting our needs. People regard the cultivation and shaping of personal image and temperament as the most important thing in life. More and more people are no longer satisfied with hiding at home and making their own makeup, but begin to go to beauty art hairdressing design institutes and receive professional services. According to the survey, 63% of women in China have received professional care from beauty art hairdressing design institutions. Under this trend, the art and hairdressing design industry in China is in full swing, and various art and hairdressing design centers have mushroomed. With its powerful charm, art design and hairdressing are irresistible, and more and more people are committed to the service of art design and hairdressing.
The art hairdressing design industry is oriented by "fashion" and "technology". The word "fashion" changes with the times, and "technology" is a basic skill and a tool to overcome all difficulties. Being in fashion, art, hairdressing and design industries, operators must be familiar with information transmission and commodity changes quickly in order not to be eliminated by the trend. In the future, the competition of art hairdressing designers is not only to rapidly expand stores or promote products or services at low prices, but also to improve their own service processes and technologies so that every consumer can feel the value. This is the niche of successful operation.
In the face of such fierce market competition, if the art hairdressing design industry wants to achieve good results in the same industry, it must improve its reputation and popularity, and only in this way can it gain the trust of consumers.
Moderator: So what kind of training is the distance education of the junior college (associate degree) degree in the American Gold International Art Hairdressing Design Department?
Dr. Liu: The purpose of distance education with a junior college degree (associate degree) in American Golden International Art Hairdressing Design Department is to train more excellent art hairdressers for the art hairdressing design industry. Anyone who applies to participate in this distance education must complete the disciplines and technical courses specified in the professional teaching plan, and must also receive professional qualification training for a certain period of time. The training content is the basic skills and techniques of art hairdressing design.
With the development of economy and the requirements of society, people have higher and higher requirements for academic qualifications. High academic qualifications are more easily recognized by the market and consumers, especially the emerging art hairdressing design industry, which has higher and higher requirements for our employees.
In the past 30 years, the case of distance education of junior college (associate degree) in the department of art hairdressing design in the United States has made important contributions to the construction, progress and development of the art hairdressing design industry. It has opened up the science of art hairdressing design in China and made a historic contribution to the art hairdressing design industry. It has created a new field of art hairdressing design industry in China, and made positive attempts in the transformation of art hairdressing design achievements. This case of distance education is the first batch of scientific knowledge innovation projects of art hairdressing design in China. College distance education has carried out fruitful innovation experiments around the technical innovation of art hairdressing design, the industrialization of technical achievements of art hairdressing design, the construction of art hairdressing design team and personnel training, the reform of art hairdressing design system and mechanism and the construction of innovative culture, and achieved remarkable results.
Compere: Is there anything special about it?
Dr. Liu: The distance education of Golden International Art & Hairdressing Design College (associate degree) adopts unique interactive training and experiential learning to strengthen your communication and communication skills and enhance the friendship between partners. This kind of distance education allows students to participate and answer, thus mobilizing their visual, auditory and sensory systems and improving their enthusiasm; This kind of distance education systematically and completely teaches you professional knowledge about art hairdressing design through professional teachers, and shares your own experience, so that you can stimulate your potential in a relaxed and happy environment.
Compere: In that case, after training, you should become a hot art hairdresser.
Dr. Liu: Yes, through a series of distance education and training, students can further understand the professional knowledge of art hairdressing design and improve their comprehensive strength. It can improve the design innovation ability of the college, wake up from years of confusion, clarify the management blind spot and improve yourself; Promote the theoretical knowledge and technical level of art hairdressing designers; Inspired the creative ability of art hairdressing designers; So that the expert consultants in the art hairdressing design industry can better adapt to the various needs of customers; It can expand the knowledge and technical exchange of art hairdressing design and promote the technological innovation of art hairdressing design; It can enhance students' creativity, improve their independent creativity, accelerate the growth of their personal talents and dedication, and so on.
Moderator: Only with excellent corporate culture and human resources can enterprises develop healthily for a long time. what do you think?
Dr. Liu: I quite agree. Corporate culture is a new management concept, which reflects the general laws of modern production and market economy. It is a modern management theory gradually evolved on the basis of management science and behavioral science. It is developed under the conditions of rapid development of science and technology, continuous improvement of socialization level and increasingly fierce market competition. Its purpose is to meet the material and spiritual needs of employees through spiritual (emotional), material and cultural means, so as to improve the centripetal force and cohesion of enterprises, stimulate the enthusiasm and creativity of employees and improve the economic benefits of enterprises. The culture of our company is: dedication, honesty, creating value for customers, creating opportunities for employees and creating benefits for society; Keep pace with the times and constantly surpass. The slogan is innovation, honesty, Excellence and service.
Moderator: There is such a status quo in today's art hairdressing design industry. What is the purpose of setting up this distance education?
Dr. Liu: The purpose of distance education with the degree of junior college (associate degree) in American Golden International Art Hairdressing Design Department is to cultivate all-round artistic hairdressers, inherit and carry forward their traditional culture and skills, improve their status as practitioners, promote the promotion of new products and technologies, improve their own quality, cultivate all-round artistic hairdressers, reform the training methods of artistic hairdressers and promote the development of artistic hairdressers' design certification. I hope that with our efforts, the ranks of the art hairdressing design industry will continue to grow, and the technology will be able to by going up one flight of stairs, so as to cultivate more art hairdressing design talents and promote the healthy and orderly development of the art hairdressing design industry.
Moderator: Thank you, Dr. Liu, for accepting our exclusive interview during his busy schedule. I sincerely hope that the distance education of junior college (associate degree) in the Department of Art & Hairdressing Design in the United States will be better and better, which will provide a broad stage and opportunities for more art hair design enthusiasts, help them become talents, and make the art hair design industry in China develop better and healthier. Thank you, our interview is over, thank you!