What abilities do wedding planners need? 1. Sales capacity
After all, as an employee, the boss wants you to be an all-around player who can plan and sell. You'd better be good-looking, have a good affinity, make people feel kind, smart and have good organizational skills, and know how to guide customers to follow your ideas step by step, accept your ideas, raise the unit price and help the boss make more money.
2. Planning ability
Every couple wants their wedding to be different, but most weddings are the same in the end. Therefore, it is also an important ability to know something new at every wedding.
3. Professional knowledge
Floriculture: You should know the name of the flower and the approximate color matching. If you know floral design, flower arrangement is better. You need to know the price of different flowers in each season from suppliers in time and strictly control the cost of flowers.
Lighting: as a wedding planner, you should know how to use each kind of lighting at different times, what kinds of lighting are there and how effective it is;
Software: at least be able to do ppt and write word. If you can also use mind maps in the planning scheme, you can directly show the wedding renderings to the guests when necessary. You are the perfect employee of the boss!
In addition, we should enhance fashion sensitivity and knowledge accumulation. The best way to improve fashion is to look at the color matching and elements of major brands when they come out with new styles. Knowledge Accumulation Here I recommend several books to you: Marketing War, Confessions of an Advertiser, sales psychology, Priceless, Positioning, Decline of Advertising, Rise of Public Relations, Influence and tipping point.
The ability that wedding planners need is mainly reflected in professionalism, and at the same time, they should have the ability of overall planning, preferably with rich planning experience. A mature wedding planner can plan a more impressive wedding according to the needs of customers.