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Problems and improvement of live broadcast room
This week, we communicated with the official operation, and she often followed it in our live broadcast room. We discussed the problems existing in the current live broadcast room together, and she provided suggestions for improvement.

1, problem: the anchor is too tired, and it takes an average of 6 minutes to send 1 single.

A: At present, the delivery target is closing. The goal of reaching a deal is the deepest link in all plans. The anchor has to convince one-on-one for a long time. Official suggestions can help you enter the live broadcast room, click on goods or place an order, or as we did this week, the delivery object is still a transaction, but increasing payment can also improve the transaction density and online.

2, the problem: the live broadcast room enlarges the traffic for fear that the anchor can't take it.

Answer: the live broadcast room must amplify the traffic. If the anchor can't stand it, then repeat it every day, find the reason and modify the speech. Because the anchor can't take it away, it won't amplify the traffic, so the anchor can only take 10 people online forever, and the anchor has no cultivation. The anchors all started when they couldn't stand it. If we keep the status quo, we will do 10 hour field observation and our competitors will do 1 hour, and our competitors will get better and better and develop positively.

3. The anchor is watching the mobile phone, which is not good for the customer experience in the live broadcast room.

Answer: I suggest buying a big screen.

4. The daily average number of fans and fan groups increased slightly.

Answer: the live broadcast room is equipped with a blessing bag. It is suggested that the rule of blessing bag is fans+comments, or fans+comments, because the natural traffic pushed by the system will cover your fans when we start broadcasting.

5. How to do the stay and interactive data in the live broadcast room? The heat in the live broadcast room is not enough.

Answer: 1. The anchor is good at creating topics and slots. 2. Cooperate with live broadcast activities (limited products, blessing bags and red envelopes). 3. Go to the scene. Cut vegetables and roll noodles in the live broadcast room, put paper towels in the tissue box for display, put some dried fruits in the fruit bowl when explaining the fruit bowl, and so on.

6. Question: Qianchuan hasn't found the feeling yet.

Answer: Recently, the official operation was broadcast in our live broadcast room, and you have a certain understanding of us. I hope you can always find her if you have any problems in operation, and Qianchuan will teach us by hand.

At present, the operation of our live broadcast room is still in an extensive stage, and the follow-up is gradually improving. I have confidence in our products, and I have confidence in our initial intention to make products.