Geely Automobile has always attached great importance to product safety, especially its _ ┤ ┠ 95. At the same time, Borui also provides driving assistance configurations such as automatic parking and uphill assistance to further improve driving safety.
It can be said that safety configuration is an important reference for evaluating product quality, and friends are advised not to ignore this when buying a car. Of course, Borui's performance in motivation is also worthy of recognition.
Borui matched the powerful 1.8T 184 HP _4 engine with the advanced 7-speed dual-clutch gearbox, and realized the comprehensive fuel consumption of the Ministry of Industry and Information Technology: 7.3L/ 100km, providing strong power, ensuring smooth shifting and good fuel economy.
Finally, send the good news of Borui discount. Borui brings Kuihui11.11Crazy Car Festival, bringing exclusive discount: the highest comprehensive discount is 3 1 10,000. Interested friends can click11.11Crazy Car Festival to receive red envelopes and enjoy exclusive discounts!
In addition, Geely Automobile's other models with rich safety configurations also welcomed preferential promotions in Hefei. The specific preferential strength is as follows:
__CON X3, the maximum comprehensive discount is 0.7 million, the maximum comprehensive discount is 0.8 million, the maximum comprehensive discount is 0.9 million, the maximum comprehensive discount is1.1.4 million, the maximum comprehensive discount is 1.4 million. Learn about the discount details _ _S, the highest comprehensive discount is 654.38+0.5 million, learn about the discount details _ _ S, the highest comprehensive discount is 265.438+0.00 million, and learn about the discount details.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.
10, 330,000 vehicles a day, behind the double 1 1 car selling craze, is it really selling cars or attracting attention? The Double Eleven Shopping Festival, in which hundreds of millions of netizens participated, has come to an end. The final turnover of Tmall Double Eleven was 498.2 billion yuan, a record high. Undoubtedly, the influence of the Double Eleven has expanded again this year. In addition to traditional digital, home appliances and clothing products, "big items" represented by automobile products have also broken through the historical high of transaction volume.
According to official statistics, during the "Double Eleven" this year, the single Tmall platform attracted more than 50 car brands, 120 models, and more than 7,000 dealers in more than 300 cities across the country were also participants in this event. At the same time, more and more consumers are watching cars in Tmall, with the number exceeding130,000, and the online trading order volume exceeding 330,000.
Although the above data represents a huge breakthrough in online transactions in the automotive industry, the volume of the automotive industry is still very small in the face of Tmall's official double eleven data-800 million users participating and 2.25 billion logistics orders.
Furthermore, tracing the history of selling cars online is only two years away from the first Tmall Double Eleven Shopping Festival. From this point of view, the development speed of online car trading is too slow.
The earliest online automobile sales history that can be found now is the Geely Automobile flagship store 20 1 1 established by Geely Automobile in Taobao. But at that time, consumers just wanted to have a look, and not many people placed orders. At that time, online car sales were still in its infancy.
With the increasingly dazzling achievements of the annual Double Eleven Shopping Festival, many car companies realize that online car sales are a new sales channel and gradually join the ranks of online car sales. According to the official data of Tmall, during the 20 16 Double Eleven Shopping Festival, the online trading orders of the whole vehicle approached 654.38+10,000 units.
In recent years, the webcast industry has risen, and live broadcast with goods has become the most popular sales method. During the "Double Eleven" period of 20 19, many car companies also joined the car live broadcast, and more than a dozen car brands such as Volvo started Taobao live broadcast. * * * Thousands of 4S stores poured in, and more than 2,000 gold medal sellers brought goods to become anchors.
Among them, Baowo Automobile invited, manually edited and Taobao anchor to broadcast live in Baowo automobile production workshop. During the two-and-a-half-hour live broadcast, the cumulative number of visitors in the live broadcast room reached 4.59 million, and online booking of 1623 vehicles directly generated sales of 220 million yuan.
It is not difficult to see from the above data that since 20 10, more and more automobile brands have joined the Double Eleven Shopping Festival and participated in online automobile sales activities, which has become another sales growth point for automobile enterprises after "Golden September and Silver 10". However, compared with the growth of double eleven 100 billion and100 billion, the growth rate of online sales and total turnover of major car companies is too slow.
Although many car companies are interested in trying to sell cars online on major online shopping platforms, there are still too few consumers who dare to buy cars online. The main reasons are as follows.
First, the traditional car sales model is the car enterprise-dealer-customer model, which is a complete car purchase process. Consumers can directly test drive cars in dealers' 4S stores or direct stores, and have a clear understanding and experience of the products they want to buy.
Close-up knowledge and experience is exactly what the online car selling model can't give. For the sake of quality and safety, consumers tend to be more cautious and will not buy easily.
Secondly, most of the models that car companies put on the online shopping platform are some stock cars and unpopular models. Even if there are hot-selling models on the shelves, they are sold in limited quantities. This is because there are too many popular models on the shelves, which is an impact on the offline sales of dealers. If online and offline offers are not uniform, it will inevitably hurt the interests of consumers and distributors. At the same time, consumers are not interested in these stock cars and unpopular models, and the sales targets of car companies have not been achieved.
Third, at present, the after-sales system after online car purchase is not perfect enough, and users may face the embarrassment of no after-sales service.
The current model of selling cars online is not suitable for all car companies because it involves dealers, preferential policies, after-sales protection and other issues. In addition, the current car buyers are more rational, and they still tend to choose a more secure offline car sales model.
From another point of view, many car companies participate in online car sales activities, not to really change the sales model, but more to improve the network exposure, attract users to watch cars and buy cars offline, and exchange traffic for sales.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.
The double eleven brand publicity copy is coming. The double eleven brand publicity copy is coming.
1 clothes
A woman never speaks the truth, but only wears it on her body.
2 wedding service
The romance of two people is better than the carnival of a thousand people.
3 pairs of shoes
Feet feel super good, feet feel great.
4 beauty cosmetics
Every sum of money spent with your heart is a beautiful capital.
5 vacuum cleaner
One key "light" is empty.
6 wine industry
What can be bought is in the shopping cart, and what cannot be bought is in the wine.
7 lamps
Where do I need a light bulb? I am super smart.
8 maternal and child products
Develop aboveboard, don't waste the only growth time.
9 real estate
With a home, the pain of wind and rain is discounted.
10 car
Really, a shopping cart
1 1 catering
Eating is tasteless.
How can I live a delicious life?
12 hair dryer
Don't let the wind below two thousand
Blow through her hair