TSL | Xie Ruilin has also launched a brand-new iPad service, which can let more consumers in need see a lot of wedding information, including how to choose engagement rings, wedding ring tips, wedding jewelry matching experience, Chinese and Western wedding traditions and so on. The group hopes to use popular electronic products to share and enrich their shopping experience with more newcomers in an interactive way.
At the same time, TSL | Xie Ruilin launched the first jewelry electronic magazine, bringing high-tech IT applications into the retail industry. Considering that many times women choose to try on jewelry, men can interact with iPad electronically and participate in the purchase in another way.
Not only that, TSL | Xie Ruilin has also set up a marriage proposal venue for the couple, built a one-stop wedding service platform, provided intimate "marriage proposal courtesy" service, and tried its best to share the fun and experience of jewelry consumption with customers. Modern weddings combine traditional China etiquette with western fashion. TSL | Xie Ruilin Pure Gold Wedding Series combines Chinese and Western styles. In terms of traditional gold technology, the sense of product design is particularly emphasized, so that noble gold can be preserved and given a fashionable and personalized label. The whole series takes the changeable flowers and the square design with personality as the theme. Exquisite hand-made, made of thousands of gold inlaid with pink Fritillaria, outlined with lines with sand-pushing effect, which makes gold and Fritillaria blend together and has a distinct three-dimensional sense and texture in style.
Not only suitable for daily collocation, this series is also very suitable for couples' weddings or women's attendance at festive occasions, which perfectly shows the femininity and dignity of oriental women.
20 13 On April 9th, TSL | Xie Ruilin, a well-known Asian jewelry brand, grandly released a new series of 20 13 spring and summer jewelry in T-Space. TSL | Xie Ruilin joined hands with VIVIENNE TAM, an internationally renowned Chinese female fashion designer, to launch Tan Yanyu for TSL high-end jewelry series with the theme of "Five Elements". Ms Xie Qiu Anyi, Chairman and CEO of TSL | Xie Ruilin Group, joined hands with fashion designer VIVIENNE TAM to share their creative ideas and cooperation with invited guests and the media, and brought VIVIENNE TAM 20 13 new york Fashion Show to China for the first time that night, presenting a fashion feast full of oriental culture and fashion elements.
TSL | The cross-border cooperation between Xie Ruilin and VIVIENNE TAM, inspired by China's traditional philosophy of "Five Elements", combined with excellent design and craftsmanship, creates fashion jewelry with unique personality and cultural connotation, which can not only be customized with fashion in daily life, but also be a brand-new experience leading the trend and new fashion. Ms Xie Qiu Anyi, Chairman and CEO of TSL | Xie Ruilin Group, said, "I am very happy to have the opportunity to cooperate with Tan Huimin this time. Her insights and understanding of design coincide with TSL | Xie Ruilin's pursuit of jewelry design and technology. It is precisely because of the development concept of * * * that the two sides have achieved the success of this cooperation, which not only explains the concept of "extraordinary craftsmanship" of the brand well, but also shows it to the public.
VIVIENNE TAM, an internationally renowned fashion designer, inherited the previous creative style in this cooperation with TSL | Xie Ruilin, drew inspiration from China culture and integrated design, took "Five Elements" as the creative theme, and emphasized the beauty of balance in oriental philosophy. VIVIENNE TAM said: "Fashion and jewelry are both important external elements to build personal style, which inspired us to design jewelry with the same theme. TSL | What impressed me most about Xie Ruilin is that their jewelry is fashionable and modern, showing the exquisite craftsmanship of jewelry. I pay great attention to the design details and the ideas behind my works. TSL | The jewelry designed by Xie Ruilin is of high quality, which is very close to my creativity. This cooperation with TSL | Xie Ruilin has also enabled us to make new breakthroughs in different fields of fashion. "