The company focuses on developing direct selling mode and high-end channels. Among more than 300 stores in China, the proportion of direct stores is as high as 90%, and it has established good cooperative relations with groups such as Hang Lung, Vientiane City and Wangfujing.
The company has always insisted on independent research and development design, and has set up three design R&D centers in Shanghai, Seoul and Nanjing. Relying on excellent design teams, the company takes high-quality fabrics, excellent craftsmanship and self-cultivation as the product foundation and "fashion self-cultivation" as the product core concept to create beauty and spread fashion for Asian women.
1997, Nanjing Cao Jinshi loading factory was established.
In 2003, Nanjing Cao Jin Shi Zhuang Industrial Co., Ltd. was established.
In 2009, the brand was upgraded to V Grass.
20 10 with the participation of Korean design team, Shanghai Design R&D Center was established.
20 12, the marketing headquarters of the company moved to Shanghai.
20 13, Seoul design R&D center was established.
20 14 was listed on the Shanghai Stock Exchange (stock code: 6035 18).
20 15, Vignas acquired 0/00% shares of Nanjing Yunjinyuan Co., Ltd.