Even if it's just the same box, the brand will find Liu Haoran and make him bear the responsibility for breach of contract. After all, stars have a star effect, and brands invite them to advertise in this trait.
In May, 20021,Bright Dairy officially announced that Liu Haoran, a popular young student, became the new spokesperson of momchilovtsi. The wonderful meeting between them started an interesting journey of seeking the source. Liu Haoran, a national teenager, has a pure and natural temperament and hits it off with the mellow and original image of the brand; As a cutting-edge strength combination with complete face value and acting skills, using Liu Haoran as the spokesperson caters to the symbol of brand rejuvenation strategy. The strong fan appeal behind the top traffic also helps Bright Dairy to quickly spread its brand image and enhance its market competitiveness by capturing more young consumers in momchilovtsi. From the hot search in the official announcement to the limited gift box in Liu Haoran, the spokesperson marketing of momchilovtsi has brought new market vitality to the brand and a new yogurt trend to young consumers.