Recommend ways to become a member. Buying a card depends on it. Then give away the card opening package with the card. For example, a 39 yuan membership card, in addition to enjoying the benefits of membership, just find some representative products that you are going to promote in your store as a card opening package, so that even if your membership card is expensive, someone will buy it.
Benefits of membership:
It is suggested to divide them into ordinary cards, and silver cards, gold cards and diamond cards should be divided into at least two categories. Ordinary, only points, no discount, points can be redeemed once a year (or how many points can be redeemed), and the redeemed gift suggestions are more attractive and selective, which will satisfy more members.
On the other hand, in addition to points, you can also get a discount, and points are also redeemed once a year.
Membership Day and Birthday Benefits:
One day of every month is a member's day. On this day, members can spend with their membership cards and get free gifts from the store. Gifts should not be sold, but should make others feel high added value, such as sunglasses in summer, scarves and gloves in autumn and winter.
A member's birthday is a good opportunity to promote sales. Through the member management software, send blessing messages regularly on the birthday of members. At the same time, there are surprise gifts when you enter the store, and you can enjoy discounts when you buy products, which will enhance members' desire to buy.
Holiday promotion is essential, and many stores will have discounts. At this time, consumers have a stronger desire to buy. Doing a good job in holiday promotion can also increase more sales and customers.