Japan is the country that has the strictest requirements for consumer goods and loves luxury goods most in the Asian consumer circle. Many brands' products put into the Japanese market in Asia are the best, and they are only sold to Japan and only sold in the Japanese market. For example, Burberry, the Japanese love Burberry, and Burberry has set up two production lines in Japan, blue label and black label, which are only designed and sold in Japan, not even in Britain.
For example, cosmetics have different quality requirements in different regions. The same products are sold in Japan, Hongkong, Taiwan Province Province and Chinese mainland, and the quality is also different. Generally speaking, Japanese quality is the best (primary market), followed by Hongkong, Taiwan Province Province and other places (secondary market), and our mainland is even worse.
In Japan, the production and circulation of cosmetics have undergone strict market research, and manufacturers have close sales information surveys with shopping malls or supermarkets and agents. The sales volume of products directly affects the production of manufacturers, that is to say, manufacturers will produce goods according to the sales volume of the market, and there will never be excess. Once saturated, the output will gradually decrease.
The shelf life of skin care products is 3 years, and the makeup is 5 years. If there is a problem of low market sales, the manufacturer will take it all back within 2 years of putting it on the market or the merchant will destroy it himself, and then put the new product on the market. The strictness of Japanese manufacturers will not let an expired thing circulate in the market. No matter how big the relationship is, it is impossible to get something that is about to expire.
Extended data:
People's Republic of China (PRC) Import and Export Commodity Inspection Law
Article 11 In order to complete the import and sales records, the domestic consignee shall fill in relevant information for overseas production enterprises and exporters (agents) who provide cosmetics to them, including:
Fill in the name, address, country (region), contact person, contact information, cosmetics category and information, etc. And obtain the information record number of overseas production enterprises and the information record number of overseas exporters (agents), and be responsible for the authenticity of the information.
Overseas production enterprises and exporters (agents) can also fill in relevant information by themselves. The enterprise shall be responsible for the authenticity of the recorded information.
Article 12 The consignee shall keep the following import records and files: trade contracts, bills of lading, relevant foreign official certificates issued in accordance with regulations, copies of inspection and quarantine documents, and copies of inspection and quarantine certificates for imported goods issued by inspection and quarantine institutions.
Article 13 The consignee shall establish a sales record of imported cosmetics (except cosmetics directly used for retail after import), and designate a special person to be responsible for it.
Article 14 Sales records of imported cosmetics shall include sales flow records and recall records.
The sales flow record shall include the name, specification, weight, production batch number, restricted use date or production date and shelf life, sales date, name and contact information of the purchasing unit, and disposal method after cosmetic recall. See Annex 3 for the record format.
The recall record shall include the name, specification, weight, production batch number, restricted use date or production date and shelf life of imported cosmetics, reasons for the recall, self-inspection and analysis, emergency treatment methods, follow-up improvement measures and other information.
Baidu Encyclopedia-Provisions on the Administration of Import Records and Sales Records of Domestic Consignees of Imported Cosmetics