Tools/raw materials
Strong man's smartphone.
I made an appointment with a business opportunity.
1/4 Step by step reading
Business opportunities are everywhere. In fact, we need to observe the phenomena or things that happen in life from multiple dimensions, and give a few chestnuts:
1. From the general trend, all successful entrepreneurs are concerned about current events. For example, the development trend of the real estate industry in recent years, some people eat early and wipe late, while others suffer from loss. Next is half a bucket of water, please don't take it amiss, hahaha.
2. From the point of view of human nature, in recent years, with the improvement of living material level, more and more people began to consume individually, instead of traditional consumption patterns, such as customized suits and holiday gifts.
3. From the perspective of regional characteristics, the same as above. After the rise of material living standards, people pay more and more attention to the quality of spiritual life and cultural consumption. For example, local special snacks, or special dances and dramas. If these characteristics are combined with traditional consumption, is it a business opportunity? (For example, vegetarian restaurants near temples and resorts in beautiful suburbs. )
Think about it from another angle, is the business opportunity around you?
2/4
Business opportunities have been found. What should we do next?
Take a chestnut-one day, Lao Wang suddenly found that people in Village A especially like tofu, but the quality of local tofu really made Lao Wang feel ashamed. So Lao Wang decided to open a tofu shop in village A.
First, Lao Wang found a neighborhood, including Lao Li, Lao Zhang, Lao Liu, his aunt and sister. Everyone came over and asked, "What kind of tofu do you want?"
So the neighbors talked about it one after another, and Lao Wang wrote down several key words: "tender and smooth", "fresh" and "pollution-free". I also specifically asked the shortcomings of the tofu I bought now and came to a conclusion: "I don't see the produced tofu, I'm afraid it's not fresh."
So Lao Wang rented a small pavement at the entrance of the village the next day and began to decorate it. Ten days later, the villagers saw an almost transparent tofu mill. The doors and partitions of the shop are made of glass, and the production process inside can be clearly seen from the outside, which looks clean and hygienic.
Three days later, Lao Wang opened his business, and he also gave a big reward and bought one for free.
As a result, Lao Wang's tofu shop took less than three hours from opening to selling out.
Why is Lao Wang's business so hot? What did Lao Wang do right in this process?
1. Find customers with needs. (Ask the neighbors)
2. Look for customers' needs and expectations. (Ask the neighbors what they want)
3. Meet customer expectations. (Let the guests watch the production process)
The above chestnuts are pure fiction, please don't check them, thank you.
3/4
The last step is a very critical action-user feedback and product improvement.
Let's see how Lao Wang did it:
Lao Wang's business was very hot, and he soon opened a branch, but soon Lao Wang found that shops imitating Lao Wang gradually appeared nearby, and there was a trend of gradual diversion.
So Lao Wang made another move-announced a rule: as long as you spend more than three times in the store, you can become a fan of the tofu shop. After passing the questionnaire survey, you can get a 10% discount on consumption!
So Lao Wang improved the products according to the questionnaire, continued to leave the latecomers far behind, and locked customers through discounted consumption.
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The above chestnuts are pure fiction, please don't check them, thank you.
4/4
Conclusion: Opportunities for starting a business are everywhere, and many problems will be encountered in the process, but this thing is just like driving a car. You have to try to operate it to learn it. Otherwise, your traffic knowledge will be in vain.
Half an old driver, bring a new driver, cherish it, haha, originality is not easy, how about a compliment?
Bless everyone.