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Sell silver ornaments, skills and words.
1: You may think that it is the same to buy jewelry in any brand, and the purity of gold is the same. But if you want to know the brand, you must first have requirements in terms of technology and purity. Otherwise, you smashed the brand for a piece of jewelry because of craftsmanship or purity. Do you think it is not worth the loss? If you choose our brand of gold, you won't like it in the future, although the cost of exchanging old ones for new ones is a little higher. But the price you bought from a small brand is cheap. I want to trade in the old for the new in the future, and I can't find a brand, which is not suitable.

Thinking behind: highlight brand differences, amplify brand advantages, and let customers feel differences.

Question 2: After-sales problem

Words: Don't worry about this, we are guaranteed by the whole country, that is, as long as you have nationwide goods and a guarantee, our brand can enjoy life-long free inspection and cleaning service, and you can trade in the old ones if you don't like them in the future. These are all guarantees for you. As long as you wear jewelry normally, there will be no problems easily.

Thinking behind it: use brand chain and popularity to dispel customers' distrust of goods, and give examples.

Question 3: Why are there still manual fees? How do you calculate other people's homes by the piece? Saying: Buying gold now is the separation of metalworking and metalworking. The gold price is the gold price, and the service fee is the service fee, so that you can see the technical value of your model more clearly. The salary of our brand is calculated by the gram. Because the technology of each model is different, its working cost is also different. You see, the process of drawing like this shows that it is different from other styles. It turns gold into extremely fine silk and then turns it into flowers. This is technically demanding and must be done by an old master who has been in business for more than 20 years. You see, the flowers produced by this mold can't be generalized compared with its technological value. Please try it on again, the upper body effect is more outstanding.

Thinking behind it: For the customer, he needs to know which part of the money is spent, so we can let the customer know the difference between the value of this process and the ordinary process by comparison, and let him recognize that the money is spent here.