Summary of plastic surgery and beauty guidance, this month's work summary. Let's have a look.
Chapter 1: 20 1 1 year is coming, and I have been in the company for more than five months. I am very lucky to join the big family of the company, and I am very grateful to the company for giving me such a platform. Looking back on the past five months, I am very grateful to the leaders for their trust. Under the guidance of the leadership's care and criticism, I love my job, cooperate with all kinds of work, and faithfully perform my duties in my post. At the same time, I also saw that my shortcomings have changed a lot and I think more. These changes are unconsciously accumulated, or a life choice in the dark. In the past working days, opportunities and challenges coexist, and passion and struggle coexist. On the way to push myself forward again and again, I faced a situation I had never faced before. With the guidance of leaders and the help of colleagues, I learned how to do my job well. Here, I want to say thank you to all the leaders and colleagues who have cared and helped me in 20 1 1.
I. Review of Personal Work
(A) the company's cosmetics strategy and steps this year
The company's existing decorative structure:
(2) Completed work
(1) In September this year, the Art Fair was responsible for the overall planning of product specifications in the later period, the writing of documents, the selection of the contents of five single products of Shiwei powder, and the design and arrangement of the staff at the venue (recruiting temporary American directors to arrange the venue and get the talk list). The venue attracted more than 20 customers. On-site and follow-up tracking customers to sell products of about 20 thousand yuan. Market strategic channel construction (provincial agents, Guangdong market, direct stores) to formulate site-related policies and contracts.
(2) Participate in the development and testing of stretch marks products, operate and compile programs, and collect effective data photos for the company. * * * Collect and operate the texture changes of five models in Shenzhen Blue Ribbon Postpartum Repair Center, Chaozhou Bolanya Plastic Surgery Center and Guangzhou Shui Ying Beauty Shop, so as to lay a foundation for product development. Operate and screen models and develop test sites.
(3) Plan the positioning, price, promotion and commission development of the cosmetic products of the company in advance. At the same time, cooperate with channel development for business trip. (4) Develop new combined packaging, material selection, content selection and design scheme for cosmetics. (the pleasant upgrade of peptide and the design of Gelinli mask) for overall planning. Write the background of cosmetics brand, refine the selling points of products and improve the product structure. Understand the efficacy of products and prepare training materials. Test mixed products, collect data and develop product technology to meet market circulation. Cosmetic cost accounting data provides all the costs of design, packaging and processing. (5) Write the explanation and operation of Liu Yun's four growth factors.
(6) Training medical personnel on existing cosmetic products, and consulting and answering the products of market agents.
Second, the shortcomings in the work and the need for improvement
Through five months of work, I realized the strength of the team and the lack of self. I want to change some factors that limit my self-presentation, change my original working style, and ask myself to achieve my best with the help of the team. Sometimes I am silently observing myself, and I am monitoring myself like a bystander in my words and deeds. These are not in my previous work experience. I think the shortcomings in my work are:
Inadequate communication
The biggest communication between people is sincerity, mutual understanding and peaceful communication, and sincere expression of one's ideas. The key is whether you can impress the Rightists with sincerity.
Let the other party accept it. I believe this sentence is correct. Before, I thought I could communicate with my colleagues smoothly, kindly, truly and sincerely, but I didn't seriously think about the diversity of my colleagues' mentality. However, when working in the cosmetics market and the personnel structure is not perfect, it is necessary to communicate with leaders and department colleagues at this time to achieve mutual understanding and support. And I haven't done enough in this regard. My communication style is more direct, not very good? Attract guests to enter the country? . I think this has something to do with my habit and personal character in this profession. Personally, I prefer straightforward communication, and I am not good at expressing my wishes and work ideas in a roundabout way. In my future work, I want to strengthen my communication skills and try to improve my thinking ability in my work with appropriate methods.
(B) the lack of innovative thinking in the work
Whether in daily life or at work, people need to help each other. Only in this way can they complete their work better and give full play to everyone's potential. After more than five months, the departments and colleagues I worked with gave me warm and timely understanding and help in my work, which enabled me to finish my work smoothly. Let me improve my cautious attitude towards my work, and form the habit of asking everything clearly and learning lessons before doing things. But because the cosmetics department is not perfect, I am the only one at present. In order to complete the goals and arrangements issued by the company, I need to make ever-changing goal adjustments, but it also makes me at a loss. One is to achieve the sales target of cosmetics, the other is to improve the product structure and product development experiments, find models and develop, and visit screening test sites; After a while, it will be the brand development and design promotion plan. Then I don't know what it is. I'm at a loss. This is the inertia thinking of full-time specialists developed in other companies before, and it is impossible to adjust the state well and quickly and innovate constantly in working methods and work efficiency. For this, I also need to change myself slowly in my future work and dig out ideas that are conducive to my work.
The shortcomings listed above are the problems that I think I have in my work and need to improve after self-reflection. In the future work, I also hope that leaders at all levels and all colleagues can help me find and solve problems together.
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Chapter 2: Time flies, and more than a year's work has passed quickly. Since I joined the work, under the careful training and guidance of the unit leaders, I have made great progress and gained a lot through my own continuous efforts. The following is the personal year-end summary essay of the salesman of 20 15 company. Come and have a look ~
I took a beautiful vision and hope for the future and embarked on a new journey, an ordinary but not mediocre post? XxA group Hangzhou salesman.
How time flies! In an instant, three months passed. Looking back on the past three months, I am happy and worried, with both success and sadness. There is a daze in a smoky room, and there is also an experience of studying from late at night to midnight. This seems to be a microcosm of life, unforgettable. Life is tense, but orderly. Now that you have chosen, you must stick to it and stick to it!
Under the careful care and guidance of leaders and colleagues, I got enough tolerance, support and help. Through my unremitting efforts, I have gradually adapted to the surrounding living and working environment, and I have gradually entered a working state, which also makes me fully feel xx people? All rivers run into sea? Mind, feel xx people? How can you see a rainbow without experiencing wind and rain? Heroism, but also realized the persistence and firmness of xx people. While I am in awe of you, I am also surprised that I have the opportunity to become a member of xx.
In this process, I summarized my work in the past three months in three stages.
First, the embryonic stage (April 6? April 30).
During the period, I was mainly familiar with the daily work flow of the company, the products sold by various departments of the company, and the understanding of products and the training of professional knowledge. Like April 6? Company 9 sent a professional lecturer to give us a business class.
5.5. Provide professional knowledge training for all brands of SPA, An Jieyu and Anji Xikeer, so as to familiarize them with the source, product features, highlights, brand positioning, product positioning and various promotion modes provided by the company to customers. Know nothing about the cosmetics industry? Dementia? I couldn't name three cosmetic brands from the beginning, but after four days of training, I can name more than twenty. After four days of training, I am full of confidence in this industry and believe that my choice is correct. So, April 12? On June 3rd, 65438, I was honored to attend the first quarter operation meeting of xx Company, 20 1 1. At this meeting, I quickly integrated into the big family of xx and learned a lot of things that I had never touched before, as well as our class teacher, Mr. Chen. After the meeting in the early hours of the evening, he came to our room to communicate with us and share his work experience and some psychological changes when he first entered the business. The next step is to go to the market. Everyone goes to their own designated market and develops the market. This is the so-called development of our new customers.
Two or three days before going to the market, my mind went blank. After I entered the beauty salon, I didn't know where to talk to them, nor how to know who was in charge and who was the boss's wife. I am very confused. I told these things to my supervisor and some experienced colleagues, and through their guidance and teaching, I found my own way. Of course, at this time, I hope that an experienced colleague or leader will take me to the market and develop the market, so that my work can be carried out better and faster. Because before I enter a store, or know the basic situation of a store, it is difficult for me to get a more correct analysis and judgment at the first time through intuition, and then cut into which brand specifically, and then talk to customers.
In the process of household communication, it is also difficult to judge which information is important and which information we want can be ignored. Without experience and understanding of the overall operation within the company, it is difficult to grasp. Especially in the handling of some things, there is a lack of flexibility and some things are not fully considered, but by learning from leaders and some experienced colleagues, they have gradually improved in their later work. A newcomer like me, who just entered the company, is full of strangeness and curiosity about everything. So I often ask my supervisor and the old salesmen in my own department and other departments, and they always take the trouble to explain to me. I learned a lot from it that I didn't learn before I entered xx. At the same time, I often communicate with some clients, and I have learned something from them that I can't learn elsewhere, so they have become my mentors.
Second, the growth stage (May 1? May 3 1)
Through the work performance in the last stage, the guidance of leading colleagues and my own summary, I have a clear direction and a clear work plan for my work. The direction is there, the work plan is there, and then I will take action and practice in the market. In the process of practice and talking with customers, I deeply feel that my professional knowledge is insufficient and the service quality needs to be improved. Learn from leaders, colleagues and other related brand departments, supplement their professional knowledge, improve their service quality, satisfy customers and serve customers better. At the same time, I also clearly realize that every customer who sits in front of me and talks to me is the God in my heart, and my duty has become an angel to convey happiness. There is a saying: dealing with majors is a hard science and technology, and dealing with people is a soft ideological art, so this requires me to grasp both hands and be hard.
In fact, I know clearly now that sales are not about selling our products to customers blindly, but about heart-to-heart communication with customers and establishing good relations with them. Through communication, we can understand the customer's needs, combine the company's products and the company's operation mode, formulate relevant solutions that meet the customer's needs, and provide the company with quality services for customers to choose from. And how to do their own market development. It is hard to open up the market in the early stage, because it is necessary to understand the target market and collect and analyze relevant information. This process is very important. If this process is not done well, it is almost impossible to achieve good results. I thought this process would succeed step by step, but it backfired. I talked to a client during the period and found that she did have needs. Through our analysis, I made relevant plans for her, and she also accepted these plans for her reference, and she also recognized our quality service. There are products, solutions and services, but she finally didn't make a deal with me and signed a contract with another company. At this point, my heart was deeply hit and I was very unwilling. The customers who followed me for more than half a month were taken away by others, complaining about this and that, and I gradually gained confidence in the city and lost confidence in the company. The idea of giving up this job slowly came into being, and the working state slowly fell into a trough. However, at this time, I chatted with my supervisor and told him that I wanted to give up. He explained, analyzed and guided me carefully, which brought my confidence back. Let me really understand: repeat one simple thing and you will succeed!
? The winner must have a way, and the loser must have a reason! ? This sentence has made my own brain very clear. There must be a reason for failure. I made a detailed summary of this failure and found that I still had many reasons, especially in the final trading stage, I was not prepared. In the process of this failure, I got a profound lesson and some experience in sales and trading. I think, at this stage, salesmen like us who just entered this industry should constantly communicate with their supervisors, reflect their own situation at that time, and share their experiences with some old salesmen, so as to improve their abilities in all aspects. The most important thing is to constantly sum up your work achievements, constantly sum up, constantly sum up, and sum up a set of truly own working methods and your own sales style! With the help of leaders and colleagues, I am full of confidence in myself and firmly believe that no problem can hinder my work! Today, I want to start a new life!
Third, the mature stage (June 1? So far)
Through the constant familiarity, practice and tempering of the work in the first two months, I have further understood and improved my product professional knowledge, market development and control, and sales skills, and my work efficiency has also been improved to a certain extent.
With the help of leaders and colleagues, the heroine of Lin 'an has successfully completed the transaction and officially launched on June 8. In this process, the preparatory work in the early stage, the records of the customer information company system, the time and amount of customer payment, the arrangement of the next opening time of the American guide, the opening time, the activity plan needed by the customer, etc. I must be very clear about these. In view of this, I am also familiar with the whole process of cooperation between the whole company and customers. Secondly, to do a good job in the later service and customer service, we need to pay frequent visits. Because the return visit can first improve the satisfaction of the owner, and then we can hear the real, pertinent and good opinions and suggestions of the owner, which improves the quality of our work. Why not?
? Industry is good at diligence, waste it on drama? In the future work, I will continue to learn, expand my knowledge, improve my ability in all aspects, and also constantly exercise my courage and perseverance, improve my ability to solve practical problems, find more effective methods, break through myself, and more importantly, constantly sum up experiences and lessons to improve, improve and improve. In the process of work, slowly overcome impatience, treat every job positively, enthusiastically and meticulously, and make greater contributions to the company.
Finally, I hope that in the future work, leaders and colleagues will give me more support, give me more summaries and suggestions, so that I can improve myself better and faster in the big family of xx, better adapt to the needs of work, better serve every customer, and thus realize my life value!
Persevere until success!
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