Logo source:

From 65438 to 0906, Mr. William J. Riley established a company named New Balance in Boston, USA, specializing in the production of dental arch appliances and orthopedic shoes for plastic surgery.

One day, when he observed the chicken in the yard, he found that the three claws of the chicken could keep balance, so he applied this inspiration to the design and development of the arch bracket, and the name of New Balance came into being, and the fact that Mr. Riley got inspiration from the shape of the chicken claws became a legend.

Extended data:

Brand introduction:

New Balance is a brand founded by Mr William j Riley in the American marathon city of Boston, 65438-0906. Known as the king of jogging shoes in the United States and many countries.

Since the establishment of 1906, New Balance has made continuous progress in scientific and technological materials, product appearance and comfort in the spirit of manufacturing excellent products. The only constant is that New Balance operates in the spirit of high standards of ethics, 100% customer satisfaction and teamwork, with a view to becoming a high-tech enterprise.

New Balance China Fangguan Shopping Center