1, equipment investment. This is more anti-money. The major parts include the lift, computer testing equipment, four-wheel locator, painting room and body correction frame, while the minor parts include the tire dynamic balancer, engine hanger, engine oil pump, engine gearbox bracket, air conditioning test oil pump, shock absorption disassembly platform, bearing unloading platform, oxygen welding machine, laser cutting machine, molding machine, engine workbench, spray gun and common tools for employees. There are many more, so I won't say much here.
2. Purchase quantity of accessories. (This item is closely related to the actual size of the repair shop. )
3. Water and electricity, communication, fuel, business investigation, employees' wages and benefits, work clothes, labor insurance losses, office supplies, publicity and planning, rental fees, etc.
Second, collect technical strength.
1, all types of workers' skills should be handled well, and workers in sheet metal, electromechanical and painting should have excellent experience and skills. Experienced and skilled masters will not damage the accessories of customers' vehicles, and dare to start when encountering difficult vehicles; Secondly, the comparison of responsibility, carefulness, dedication and basic quality.
A master with these three virtues will reassure customers and you will feel at ease. At the same time, it will develop many vehicle failures that customers don't know, and increase your income. A master with strong basic quality won't eat, take, card or deduct anything from the customer, which will make the customer feel that you are well managed. A master with high quality won't haggle over time with you, and he will never neglect when he meets an old customer who can help, not to mention that businessmen are black-hearted and workers have friendship and feelings. In fact, this is easier said than done. Good technical requirements are high, which will increase your cost invisibly. But no matter what job you do, you must have excellent talents, and you must be one of the best.
In the technical field, there must be a person with strong comprehensive ability to supervise and manage these people. This is the so-called technical director. You must be good at solving intractable diseases and let customers go around the repair shop. Only if you can solve them can you occupy a place in the maintenance industry. In addition, the technical director should take the responsibility of vehicle ex-factory inspection, employees should conduct self-inspection and the technical director should conduct a comprehensive inspection to prevent all unsafe and unqualified vehicles from leaving the factory.
3. The service team is good. Service receptionist is the core besides workshop technicians. He controls the customer's first impression of the enterprise, and also controls the cost and profit of each car. Good service reception can take care of the overall situation, saying that the living die and the dead live. People who are happy externally are good at making friends, people who are happy internally are good at making friends, and people who are happy in interests are good at "eating, taking and sending".
Third, the purchase channels of accessories
1, authentic accessories This is the principle of all repair shops, and this channel cannot be broken;
2. Authentic manufacturers of accessories other than suppliers, different customers have different needs. In order to fully satisfy customers and give full consideration to customers, the accessories to be delivered from the factory should also be prepared. Nothing is impossible as long as the customer agrees.
Fourth, market development.
1, the market is drilled by people. If you want to make your own reputation, you have to run from unit to unit and drill from place to place. It is essential to issue newspapers and business cards.
2. Market research. As the saying goes: know yourself and know yourself, and you will win every battle. Customer's vehicle information needs to be mined. You can check it from the vehicle management office or the place where the road maintenance fee collection office gets the certificate. After you get the information, you can drill. You can sound the alarm at any time to know your existence and feel that your service is in place.
Verb (abbreviation of verb) manages comprehensive ability.
This also plays a decisive role. A good manager will make life daunting and modest, and a good manager will also take timely measures. Fish begins to stink at the head, the strong have no weak. Good leaders can also bring out good teams.