The place where I am now is a secondary city in Liaoning Province. In short, the tea consumption habits and characteristics of people in this city are still in the primary stage and need to be developed.
This can be understood as:
First, regarding the tradition of drinking tea, almost every region in China has a tradition of drinking tea. However, the research on its modern significance (the way of drinking tea in modern professional teahouses and teahouses) is still in its infancy. For example, it takes many years for provincial capital cities to learn from first-tier cities such as Beijing. If you want to have a "tea life" similar to the traditional tea producing areas in Zhejiang, Fujian and other places (coined words, hehe). Therefore, from the general environment, there is a market, but it needs to be cultivated.
Second: About the way of drinking tea. Drinking tea in a teahouse, or entertaining friends at home, making a pot of tea with a professional tea set, and drinking tea with three or five friends, seems to be rare for a friend born and raised in Northeast China. Even if you are willing to go to a teahouse to really taste tea and entertain friends at home, there are two kinds of hosts: one is a friend who makes tea, which is due to his occupation (and hobby); The second category is purely a personal hobby, and it is very important that it is more or less good in economic ability. Many times, most people have drunk tea and know something about it more or less, but not many people really devote themselves to it and drink tea in a modern and correct way.
Third: About the category of drinking tea. It was also learned by chatting with friends who were born and raised here to make tea. In the past, most consumers here drank scented tea (jasmine tea is very common). In the local dialect, scented tea belongs to "off the road" tea. It is completely incomparable with pure green tea and green tea (purely personal and tea lovers' views, different opinions are welcome). When it comes to drinking tea, first of all, it is such a kind of tea with jasmine fragrance. Further study, when it comes to Longjing and Tieguanyin, we can also know the origin and popularity. It's enough to be detailed. This is still just a broad understanding. As for teahouses, there are more teahouses now, and I gradually know something about them, but this area is still very narrow, and there are only a handful of the best teas sold.
I didn't do market research with such a rigorous attitude as writing a paper, so the information I learned was very superficial and one-sided. As for the spring tea you emphasized, my customers here are generally green tea, and they are more particular about spring tea. And in autumn, I said, "Let's drink autumn white dew" and told them that this is autumn tea, and it is newly listed, which is generally acceptable and not worse than spring tea. I think the psychological state of customers is mostly seeking novelty, not just focusing on "spring". You can also try.
Based on my personal experience, I also spent time and thought to cultivate customers' consumption habits, from jasmine tea at the beginning to green tea now, at least in Longjing, Biluochun, Huangshan Mao Feng, to oolong tea, from Tieguanyin to Dahongpao, and then to Wulong in Taiwan Province Province. Let him know step by step. Only when he knows more and has interest will he change. If he can only know and contact the existing tea, how can he have the conditions and opportunities to change?
Therefore, everything depends on your guidance and development.
I hope it's useful to you. Have a good tea and a good mood!