A good product, no matter how good its performance and quality are, can't attract consumers without good packaging. Because of the importance of packaging to product marketing, it came into being. So what are the steps of rice packaging design process?

1, understand the needs of consumers, and display the information to be expressed with clever graphics and words according to the needs of consumers.

When designing according to general requirements, it is easy to remember the product. This requires clever graphics and words on brand packaging to express the information to be expressed. Then consumers will be attracted by the appearance of the product, and then it will take some time to understand.

2. Understanding foreign packaging design can help us find more inspiration in the later period.

You can learn more about foreign packaging design, which can help you find more inspiration in the later period, and also bring beneficial design ideas to the design of brand packaging. This is the real purpose, mainly to help improve the design works.

3. Understand the product function and integrate the design scheme into the brand packaging.

Only by fully understanding the product function can the design scheme be better integrated into the brand packaging. In this way, the final design of packaging will not make us feel unexpected or uncoordinated.

4. Think about design from the perspective of consumers. Both visual effects and product experience should have better interaction with consumers.