1. The theme text generally adopts dignified and generous bold, song style, official script, etc., and sometimes it adopts free style related to the business card holder's work and the nature of the unit. The general text is slightly larger than the auxiliary explanatory copy; The auxiliary explanatory text is usually in Song style, sometimes in bold or italics, and the words are slightly smaller.

2. Traditional Chinese characters should be used as little as possible in the font of business cards. As early as 1992, the State Press and Publication Administration and the State Character Committee jointly issued the Regulations on the Administration of the Use of Chinese Characters in Publications, which emphasized the need to use standardized simplified characters issued by the state many times.

3. The design of business cards in Chinese and foreign languages should be mainly in Chinese. The block structure of Chinese characters is more readable than any foreign language from the visual point of view. It is more convenient to transmit information with Chinese-based business cards in foreign languages. In addition to paying attention to the sense of form, the design of business cards is more important to the function of the business cards themselves. The social communication scope of each of us is multiple and complicated, and so is the business field, so focusing on Chinese can make it more convenient for more people.

4. The copywriting content of business cards should be concise and concise, the information should be transmitted accurately, and the theme copywriting and auxiliary explanation copywriting should be clearly defined. The theme copy and the auxiliary explanation copy should be different in the use of fonts and in the scale of fonts.

I want to share with you the requirements of business card design for copywriting. If you are interested in page layout, website design and graphic processing, I hope this article can help you. If you want to know more about the materials and skills of graphic design, you can click on other articles on this site to learn.