If Xiaomi 6 years ago made the entire mobile phone circle realize the changes brought about by the "Internet" model, then LeTV, which has suddenly emerged in the past two years, relies on a new business model of "centered on content to subsidize hardware costs" The mobile phone market, which is currently not very prosperous, is booming. Even after LeTV officially completed its acquisition of Coolpad in August, LeTV now has a certain amount of capital in mobile phone patents, hardware manufacturing, supply chain channels, after-sales and other aspects. According to the data, as of the first half of 2016, LeTV's mobile phone sales exceeded 9 million units, which has grown by leaps and bounds compared with the 4 million units sold in 2015. Looking at online sales alone, LeTV even ranks in the top five of all mobile phone brands, which is indeed commendable for a new manufacturer. Of course, only by subsidizing the cost of hardware manufacturing through profits from content can LeTV realize the possibility of selling hardware on mobile terminals at almost cost price. For ordinary users, LeTV mobile phones have a high cost performance, but for LeTV, adopting a low-price strategy is the most direct and fastest way to develop the market. On September 21, LeTV officially released the new generation flagship Le Pro3, and the application of Snapdragon 821 also made Le Pro3 attract everyone's attention again. So what exactly is this Le Pro3, which is called a new generation of cost-effective artifact? Is it worth buying? Let’s move on to the reviews. Hardware configuration: Different from the previous releases of multiple products at once, LeTV held a separate press conference for the Le Pro3 this time, and judging from the same name, it is also different from the existing product models in the past, so we speculate that maybe the LeTV Pro3 is a new product in addition to the previous product line. In this part of the article, we will take a look at the hardware configuration of this mobile phone, which is said to be the world's first mass-produced Snapdragon 821 processor. From the parameter list, we can see that Le Pro3 has the hardware configuration that can definitely be called a flagship machine at present, with a Snapdragon 821 processor and 4/6GB of running memory, and it is UFS 2.0 read and write. In terms of camera, Le Pro3 uses Sony IMX298 CMOS, which is currently commonly used in flagships, and is also equipped with a 4070mAh large-capacity battery that supports up to 24W charging speed. No bragging, no shame, at a price of less than 2,000 yuan, LeTV can definitely be called a cost-effective flagship. 1. Appearance evaluation The biggest feature of LeTV mobile phones in terms of appearance design is of course the borderless ID design, which creates a picturesque feeling of a screen-free screen. However, due to technical limitations, it is impossible to completely eliminate the borders of the mobile phone screen. LeTV just It adopts a clever design, making the frame and screen the same black. It cannot be seen when the screen is turned off, but it is "revealed" when the screen is turned on. This is also a controversial point, but at least LeTV relies on its This attracted countless eyeballs. On the front of the fuselage, Le Pro3 continues the borderless ID design. The whole machine has strong integration when the screen is turned off, and the front look and feel is good. The front camera and sensor on the top of the fuselage also adopt LeTV’s classic symmetrical design. Since the release of LeTV’s first product, symmetrical design has almost become an industry phenomenon, and various mobile phone manufacturers have rushed to imitate it. As a brand that has only been involved in the field of mobile phone products for a short time, this is indeed not easy. It is also worth mentioning that LeTV is equipped with the same stereo dual speakers as the iPhone 7. In addition to the speaker at the bottom of the fuselage, another speaker is integrated into the earpiece. Compared with the previous generation, the overall appearance and body edges of Le Pro3 are not much different, but some details have been upgraded and adjusted. Le Pro3 uses 2.5D glass, which makes the front look better and improves the grip on the edge of the fuselage to a certain extent. The bottom of the fuselage is a hidden three-button design with a breathing light function. In addition, the home button of Le Pro3 has been changed from the previous prototype to the LeTV logo, further enhancing brand recognition. The author believes that all attempts to forcibly add logos to the fuselage are hooligans. However, the three buttons of the Le Pro3 are hidden and will not be offensive. On the contrary, they are just right and are a more ingenious design. With the development of the smartphone market, highly integrated solutions have made the homogeneity of mobile phone products more and more serious, leaving less and less space for each brand to play freely. With hardware configurations unable to bridge the gap, this year, body craftsmanship has become the focus of various mobile phone brands. Based on the CNC metal integrated body design, Le Pro3 adds metal brushing treatment to the back cover of the fuselage to further enhance the texture. In addition, Le Pro3 also uses a coating process on the surface of the back cover, which still looks cold and metallic, but feels very delicate to the touch. The feel is somewhere between slippery and astringent, so you don't have to worry about your phone falling off at any time. At the bottom of the fuselage, Le Pro3 adopts a symmetrical design, and there are still openings for speakers and microphones on the left and right sides. In terms of data interfaces, the USB Type C interface has been fully popularized on currently sold LeTV mobile phones. Everyone should be very familiar with the advantages of the USB Type C interface. It supports faster data transmission speeds and larger charging current. It is the quasi-successor of the conventional Micro USB interface.

It is also worth mentioning that starting from the previous generation of products, LeTV has begun to cancel the 3.5mm headphone jack and fully supports the CDLA standard (full digital lossless audio), and LeTV is no exception. In order to facilitate compatibility with users' existing audio equipment, Le Pro3 comes with a Type C to 3.5mm audio interface adapter. The main camera of Le Pro3 uses IMX 298 camera sensor from Sony, with 16 million pixels and F 2.0 aperture. Due to its excellent hardware specifications, it has been used by many brands in their flagship models this year. The body thickness of Le Pro3 is controlled at 7.39mm, and a 4070mAh large-capacity battery is housed in such a thin and light body. The camera part is still prominent, and the metal protective ring around the camera also plays a decorative role to a certain extent and does not look out of place. The above is the analysis of the appearance of Le Pro3. To sum up, the overall appearance of Le Pro3 has not changed much. It basically follows the ID design of the previous generation product. The minor adjustments and upgrades made in some details and body craftsmanship are all re-optimizations based on the previous work. These are already rare in the highly homogenized smartphone market, especially among models in the same price range. , reflecting sufficient differentiation. 2. System Evaluation The biggest feature of LeTV mobile phones in terms of appearance design is of course the borderless ID design, which creates a picturesque feeling of a screen-free screen. However, due to technical limitations, it is now impossible to completely eliminate the borders of the mobile phone screen. LeTV just It adopts a clever design, making the frame and screen the same black. It cannot be seen when the screen is turned off, but it is "revealed" when the screen is turned on. This is also a controversial point, but at least LeTV relies on its This attracted countless eyeballs. EUI 5.8 is deeply customized based on Android 6.0.1 and adopts the currently popular flat design style. In addition to the system default theme, there are two additional built-in themes, gorgeous and elegant, for you to choose from. The system theme also supports customization and fonts can be freely selected. Although the degree of customization is not as high as that of old domestic Android UIs such as MIUI, this ensures the integration of the system theme to a certain extent. System basic functions. EUI 5.8 further enriches the functions and practicality of the system. Global search, WeChat account, dial-up yellow pages and other functions that are basically standard in domestic Android UI are included in EUI 5.8. What is slightly different is that in the global search, EUI integrates more resources. For example, if you search for "Joker Xue", related information, videos, music, APPs, etc. will appear in the search results. During the experience, the author found that in addition to pressing the volume down and power keys at the same time to quickly take a screenshot, you can also long press the home button to bring up more versatile screenshot options. Not only can you take scrolling screenshots and screenshots with a mobile phone frame here, but it also supports real-time editing and annotation of key content in the screenshots, which is very convenient. This is also a manifestation of the further enhancement of the functionality of EUI 5.8. Features. The biggest feature of EUI is the integration of LeTV’s rich video content services. LeJian Desktop and Live Desktop can provide accurate personalized push based on users' search behavior and historical data. Live desktop is the essence of EUI. When Live desktop is turned on, the phone will automatically switch to landscape mode. Users can watch live satellite TV, celebrity channels, movies, TV series, variety shows, etc. on this desktop. The screen defaults to nine-channel video, which can realize simultaneous playback of three-channel live streams. In addition to rich video content, LeTV’s other powerful ecological resources are also reflected in EUI. LeTV Pictures has many celebrity resources, and LeTV mobile phones have become an out-and-out star-chasing artifact. In EUI 5.8, you can see celebrity homepages, ringtones, emoticons, and photo wallpapers. At the same time, the cooperation between LeTV and Yidao also allows LeTV mobile phones to book rides in advance based on the user's calendar, etc. There are many LeTV applications installed in the EUI: LeTV Mall, LeTV Video, LeTV Sports, LeTV Fan Community, etc. Each APP is the entrance to the LeTV ecosystem. Within the scope of the LeTV ecosystem, there is no need to frequently switch APPs, and users can enter through their personal interests. In other related applications, what you want is what you get. This is also a concrete manifestation of LeTV’s long-term emphasis on ecological transformation and breaking down APP silos. EUI 5.8 deeply optimizes power consumption and performance based on Android 6.0.1, and the support of the Snapdragon 821 platform further ensures the smoothness of the system. After several days of experience, EUI 5.8 is satisfactory in terms of stability and fluency. But in the experience, LeTV and its rich resources and content are even more impressive. 3. Performance Evaluation As a new player in the mobile phone industry, LeTV mobile phones have always been generous in terms of hardware. This time, Le Pro3 uses Qualcomm Snapdragon 821 processor, which is the first domestic mobile phone to be launched in mass production. Of course, compared to the leap between 810 and 820, Snapdragon 821 is mainly focused on releasing new features, optimizing performance and improving existing features. Therefore, in terms of main performance, there is not much difference from the Snapdragon 820 that we are familiar with this year. And Snapdragon 821 supports Android Nougat 7.0 operating system, which has paved the way for future system upgrades of Le Pro3.

Literally, Snapdragon 821 can be understood as a comprehensive improvement over Snapdragon 820. Snapdragon 821 still uses Qualcomm's self-developed architecture Kryo. The main frequency of the two large cores has been increased from the previous 2.2GHz to 2.4GHz, and the main frequency of the two small cores has been increased from 1.6GHz to 2.0GHz. This represents the advancement of technology. It can enable the CPU to steadily increase the computing speed without causing power consumption problems. It can bring users 10% shorter boot time and faster application startup speed, allowing Le Pro3 users to enjoy smoother screen sliding operations and faster response times when applications are started, and get better Actual usage experience. In other aspects, Snapdragon 821 is still composed of CPU, GPU, VPU (video processor), Hexagon 680 DSP, DPU (display processor), X12 LTE baseband, Spectra ISP, and LPDDR4 memory. This time, Le Pro3 uses a combination of LPDDR4 memory + UFS 2.0 flash memory in terms of memory. And this time, Le Pro3 is divided into four versions: 4+32, 4+64, 6+64 and 6+128. The most basic configuration also reaches the level of 4GB RAM. In the AnTuTu benchmark, it can reach the level of 158,658 points. In terms of GPU, Snapdragon 821 is still equipped with adreno 530, but its performance is 5% higher than that of the 820 version. In the GFXBench running score, the 1080P Manhattan test achieved 31Fps, and the 1080P Manhattan off-screen score was 31Fps, which is basically the same as the iPhone 6S a result. In addition, it is worth mentioning that Snapdragon 821 also launches Qualcomm Aqstic audio codec, which supports up to 192kHz and 24bit Hi-Fi DAC, which can provide excellent dynamic range and resolution. Together with the CDLA audio standard that LeTV has always advocated, using Type The -C interface directly transmits high-quality digital audio signals to digital headphones, and the digital headphones complete the decoding to ensure that the audio signal is not distorted to the maximum extent. 4. Photography evaluation Nowadays, the level of mobile phone photography has really advanced by leaps and bounds. Samsung Galaxy Note 7 and Apple iPhone 7 have brought new surprises, and even have many SLR-level features (of course, I am not saying they replace them). Le Pro 3 is equipped with a Sony IMX298 16-megapixel rear camera. The fingerprint sensor starts the camera in 1 second when the screen is closed, PDAF phase focusing in 0.1 seconds, ultra-high sharpness, and intelligent night photography. The front-facing camera has 8 million pixels and supports gender recognition and smart beauty. The camera interface layout is very typical, but the settings are a bit messy. Some items are in the central menu and some are placed at the bottom. Let’s take a look at a set of real-shot sample photos (original resolution 4608×3456): Le Pro 3 sample compared to Le 2 series, Le Pro 3’s photography has been greatly improved, regardless of color temperature, white balance, color restoration, exposure control, etc. etc. are very accurate. On the one hand, the style control can be restored as realistically as possible, and on the other hand, it can be moderately enhanced, so you can easily take very beautiful and undistorted photos. The HDR effect is also good. The brightness and details in dark areas are significantly improved, and the bright areas are not overexposed. The overall feeling is great. Thanks to the high pixels and high resolution, the details of the picture are well preserved, there are no obvious smear marks, and the noise at night is also well controlled. The large aperture also brings good macro shooting and background blur. The speed of taking pictures and completing the film is also very fast (about one second for HDR), but after pressing the camera button, the viewfinder interface will not show an animation effect, but the top icon will flash slightly, so it is often mistakenly thought that the picture was not taken. 5. Battery life evaluation Le Pro 3 is equipped with a 4070mAh large-capacity battery and also supports 24W (12V/2A) fast charging, which is currently the highest level in the industry. The charging test starts from 1% and records the power every 10 minutes until it is fully charged: 24W fast charging is indeed very powerful. The 4070mAh large battery was charged to 35% in half an hour, 70% in one hour, and 90% in one and a half hours. The final stage of trickle charging slowed down considerably, taking almost 45 minutes. This approach is obviously very reasonable. A large battery can be quickly charged with enough emergency power, but this will also put a certain amount of pressure on the battery, so gentle trickle protection in the final stage is necessary, and there is generally a difference between 90% and 100% power. Not big, no need to rush to fully fill it. But the strange thing is that the fast charging stage is not very stable. There is a sudden change in the middle. It may be an accidental fluctuation or a test error. Due to time constraints, there is no time to repeat the verification. I will test it a few times in the future. The GFXBench test score is 427 minutes, which is more than 7 hours, which is equivalent to how long you can play games at high intensity. The PCMark battery test is the closest to the real state, but an error will be reported during operation. This is true for repeated tests. The specific reason is temporarily unknown. In actual experience, simulating daily operations such as watching videos, surfing the Internet, browsing Weibo, listening to music, running score tests, reading books, standby and other operations, the power consumption is 14% in 2 hours. Therefore, if it is used more heavily, a full charge will last approximately With 15 hours of use, it is no problem to last a day, but even with light use, it is difficult to charge it every two days.

In addition, during the charging and battery life tests, the heat control was very appropriate. At most, the back would be warm, but the battery temperature would not exceed 40°C. Evaluation summary LeTV has always claimed to be a disruptor, and it has indeed achieved it, especially in the field of smartphones. LeTV has taken MediaTek's 10-core model from high-end to a thousand-yuan machine in one fell swoop. LeTV has also taken the lead in beating the top-tier Snapdragon 820 It was priced at 2,500 yuan, and now it has reached the level of 1,500 yuan, and it is always sold in stock, so there is no need to grab it. Looking at the entire industry, you can't see such cruelty. A series of unique slogans such as hardware profit reduction, eco-resistance, and borderless ID, coupled with Jia Yueting's publicity, have made LeTV an "outlier" in the mobile phone industry. At that time, Le Max Pro was the first to launch the Snapdragon 820 in the world. It was full of gimmicks, but it only sold 1,000 engineering machines and it was controversial. Fortunately, Le Max 2 was very powerful. Nowadays, although the Le Pro 3 is not the first in the world to be equipped with Snapdragon 821, the top version of the ASUS ZenFone 3 is currently only available in Taiwan. It has only been mentioned in China and has not been actually launched. LeTV wants to be the world's first mass-produced Snapdragon 821 (somewhat echoing Xiaomi 5's fastest mass-produced Snapdragon 820), maintaining its brutally subversive nature. Le Pro 3 adheres to the distinctive borderless ID in appearance design, and adds 2.5D curved glass and brushed metal wax polishing technology. With a 4070mAh battery, the thickness is only 7.5 mm, and it has both good looks and feel. Significantly improved, including the obtrusiveness of the antenna line, which is also greatly reduced. With luxurious configurations such as Snapdragon 821 processor, 6GB memory, 16-megapixel camera, 4070mAh battery and 24W fast charging, the performance of Le Pro 3 is definitely top-notch today, the camera is also very good, and the eUI 5.8 system is also very powerful. , overall it is a rare and excellent flagship phone. 4GB+32GB costs 1,799 yuan, and 6GB+64GB costs 1,999 yuan. With such a luxurious Snapdragon 821 flagship configuration, the price is less than 2,000 yuan. LeTV has successfully placed its top-of-the-line flagship in the class of high-end thousand-yuan phones, and the price-performance ratio is impressive. Tremble. This is the greatest benefit of competition! LeTV's high profile is always accompanied by a lot of controversies, including some of the behaviors of LeTV and Jia Yueting in capital operations that are always a bit unpredictable. But for consumers, those are not important. The most important thing is whether the manufacturer can Providing affordable and easy-to-use excellent products is related to the most immediate and practical interests of the broad masses of the people. From this perspective, manufacturers like LeTV deserve our applause. It has brought fresh vitality to the smartphone market that has gradually lost its personality. Just like a catfish, it stimulates the entire industry and its friends and businessmen. Do not continue to accelerate the pace of innovation and improvement.