Based on answering business, Zhihu can make money by recruiting regular people to answer the questions given in Zhihu. After nearly ten years' development, it has become a comprehensive content platform, covering a series of products and services such as Q&A community, a brand-new member service system "salt-selected members", organization numbers, popular lists, etc., and has established multimedia forms including graphics, text, audio and video.

Zhihu, an original content platform gathered by Chinese Internet quality Q&A community and creators, was officially launched on 20110, so that everyone can better share their knowledge, experience and opinions and find their own solutions.