Of course, for the basic interpretation of "L", Sharp L is excellent. The body length of 5 meters and the wheelbase of nearly 3 meters explain the understanding of "long" and "big" as a medium and large SUV-but the beauty of Sharp L is that it gives this once simple letter richer connotation.
Two-thirds of the 7-seat layout and two rows of double suspended first-class seats, Sharp L moved the first-class experience of the "lounge" to the cockpit with a setting close to MPV; B&O audio and ANC actively reduce noise, making "listening" more immersive; L2+ Co-pilot 360 Zhixing Driver Assistance System has more than 20 functions, which depicts a new blueprint for "L2+" intelligent travel. The only 2.0T high-horsepower super E hybrid system and intelligent electronic control mechanical four-wheel drive at the same level show the "leading" navigation temperament of Rui L..
Legend and lifestyle can be regarded as a microcosm of the development of Sharp Auto: from its birth in 2006 to the present, Sharp Auto has developed into Sharp L through four generations of vehicles, and has evolved from the legendary model "Love Tiger" in the mouth of car fans into an all-round "lifestyle" suitable for private, travel, IKEA and friends.
Through the interpretation of "L", it is not difficult to see that, cleverly, Sharp L can create a high-quality cockpit atmosphere with first-class seats and B&O sound; At the same time, at the core level of the brand, Sharp L is still a Ford with outstanding performance and handling. With the blessing of power split hybrid technology, it has a long battery life of 1 188km.
From the interior to the power, Sharp L embodies the great innovation of Changan Ford's new round of products, behind which is the embodiment of Changan Ford's car-making strength. It is Changan Ford's way of building a car that "hardware strength determines product strength", which makes us see the difference between Sharp L and previous medium and large SUVs.
One detail is that Ford Sharp L put forward "zero defect" delivery at the beginning of its debut, taking quality as one of the cores to reflect product strength and forming a closed loop with "hardware strength determines product strength".
How to make quality fall is not an empty talk. Changan Ford summed it up as "four noes". At first, it means uncompromising quality standards, unambiguous details, spare no effort in material workmanship and uninterrupted quality testing.
From the owner's point of view, the "four noes" means to eliminate major faults and plug minor faults in the manufacturing process, so that the quality of the vehicle is consistent throughout the life cycle, and users can always enjoy the pleasure of using high-quality products.
Uncompromising quality standards
For car owners, engine overhaul, battery failure, etc. It's all lingering nightmares. As the core component of an automobile, the life span and stability of the engine or battery pack directly determine the owner's car experience and trust in the brand.
As a hybrid SUV, how does Sharp L ensure the quality of core components? On the engine side, Changan Ford lowered the engine water temperature to minus 30 degrees Celsius, and quickly rose to 110 degrees Celsius within1minute. In this process, it circulates 350 times between-30 degrees Celsius and 1 10 degrees Celsius, and between 70 degrees Celsius and 1 10 degrees Celsius. This most stringent 1050 cycle cold and hot impact test in the industry ensures the engine stability of Sharp L, so that car owners do not have to be afraid of the impact of extreme environment on the engine, whether driving in hot Sanya, Xinjiang or Mohe, Inner Mongolia, and devote themselves to travel and scenery.
As for the battery pack, Sharp L has guaranteed the life of the battery pack of 10 year/240,000 kilometers, which is based on the 72-day salt spray test that is more than twice the national standard/kloc-0. Changan Ford verified the high quality of Sharp L battery pack with the test conditions closer to the actual vehicle environment. The longer battery life will undoubtedly reduce the maintenance cost of the owner and have a positive impact on the maintenance rate of the vehicle in the future.
Clear details
Details often determine the presentation of a car's sense of quality. After all, we have seen too many so-called "high-end positioning" models, but in the end, due to lax control of details, word of mouth has been exhausted in various "small problems" and abandoned by the market.
Among the numerous "minor faults", all kinds of abnormal sounds and corrosion in inconspicuous places have always been a headache for car owners. Although these problems do not affect driving, they will have a bad influence on driving pleasure.
For the control of detail quality, Sharp L uses industrial-grade electric gun at the fastening point of 402-key bolt, and the unit price of electric gun is equivalent to the investment of a compact car, which improves the locking accuracy and eliminates the abnormal sound of the car body; In the welding workshop, 65,438+0,050 welding robots make the automation rate of key welding points of Sharp L body reach 65,438+0,000%, ensuring that every Sharp L off the assembly line can have the high standard quality produced by Ford's most advanced factory in Asia-Pacific-Hangzhou.
As for the "body rust" that we often hear, it benefits from 360? Bit? Dead angle electrophoresis anticorrosion, 12 sealant robot and 92 automatic spraying robots have realized the ten-year anticorrosion of Sharp L body.
In fact, not only the car body, Sharp L also pursues details in the configuration of high-frequency use. The most typical example is that the seat of Sharp L has passed 30,000 wear tests to ensure that the leather surface of the seat will not leave traces of years after reaching a certain service life.
Spare no effort to use materials.
If Sharp L's uncompromising quality standards and unambiguous details are nip in the bud, then the material workmanship at all costs shows Sharp L's "tiger in the heart and rose in the nose" side.
"Fierce" means that the whole vehicle structure of Rui L is made of more than 50% high-strength steel, and the roof can bear 5 times its own weight. For example, driving on a mountain road, encountering falling objects or facing a rollover. Sharp l can try its best to improve the survival rate of cabin members at critical moments.
"Fine" is expressed by the length of the interior of Sharp L, which is close to 1 meter: the maximum brightness of 1000 nits reaches the standard of iPhone 13 Pro Max, which fully ensures the visibility of in-car information under the scorching sun; In addition, this screen has been tested by NTSC standard and its color gamut is equal to 85%. It can restore the true color of the video picture, at the same time, it can also reduce visual fatigue and protect the eyes.
Uninterrupted quality test
Lu Yao knows horsepower, and the formation of a car's word of mouth is not overnight, but the personal experience of the owner's long-term use.
Sharp L did a lot of pre-test work before going public. Uninterrupted quality inspection is not only to meet the zero defect delivery, but also to minimize the failure rate during use.
For this reason, Ruijie L passed the extreme cold test in Hailar, Hohhot, the high temperature test in Sichuan, Chongqing and Turpan, Xinjiang, and the high altitude test in Yala Pass, Kangding, which is more than 4,500 meters above sea level. The battery has passed 90 battery-level experiments and more than 400 component-level experiments. The safety test not only reaches IP67 dustproof and waterproof level, but also has no attenuation after soaking in salt water for 2 hours.
After the baptism of "three highs" experiment and battery safety test, Sharp L's local adaptability and product quality have been fully verified, laying a solid foundation for Sharp L to form a good quality reputation in the future.
There are countless uninterrupted quality tests like this in Sharp L: for example, 20 minutes, 6 extreme rain tests, 3 million dashboard vibration tests, 26,000 front door glass cyclic lifting durability tests and so on. -Changan Ford strives to eliminate quality problems in the vehicle development stage by testing closer to the actual use environment, so as to ensure that the owners have no worries.
abstract
In my opinion, Sharp L's hardware strength is the result of Sharp L's excellent product strength, and "four noes" become the link between "hardware strength" and "product strength". The birth of Sharp L is an excellent example for Changan Ford to demonstrate its profound manufacturing strength and advanced global quality management system.
With the deepening of the "Ford China 2.0" strategy, the "four noes" above L will undoubtedly become a weather vane for Changan Ford's new cars in the future. It is not only a perfect interpretation of Changan Ford's "customer-centered" concept, but also a concrete action of Changan Ford to keep its promise of "more Ford, more China", which fully reflects the Ford brand's attention and respect for the China market.
And all these, all Changan Ford owners will become direct beneficiaries.
This article comes from Che Yi's upstream automobile, and the copyright belongs to the author. Please contact the author in any form. The content only represents the author's point of view and has nothing to do with the car reform.