Plush toys have the characteristics of lifelike and cute shape, soft touch, not afraid of squeezing, easy to clean, strong decoration, high safety, and suitable for a wide range of people. Therefore, plush toys are good choices for children's toys, house decoration and as gifts.
2 Category Editor
Plush toys are classified into the following four categories according to the characteristics of the products:
Shanghai Cute Bear Co., Ltd.
1. According to the production characteristics of plush toys, the products basically have fillings, so we can generally say that plush toys and cloth toys are referred to as stuffed toys
2. According to whether they are filled or not, they can be divided into stuffed toys. and non-stuffed toys;
3. Stuffed toys are divided into plush stuffed toys, velvet stuffed toys, and plush stuffed toys according to the appearance and use;
4. According to the appearance of the toy Can be divided into stuffed animal toys, equipped with high-intelligent electronics, movements, audio animal toys or dolls, and gift toys for various festivals;
3 Popular Category Editor
According to consumption According to the preferences of consumers, plush toys have the following popular categories:
1. According to the shape source of plush toys, they are divided into animal plush toys and cartoon character plush toys;
2. According to the length of the plush of plush toys, they are divided into long plush toys and super soft short plush toys;
3. According to the names of people’s favorite animals, they are divided into plush teddy bears, Plush toys, teddy bears, etc.;
4. According to the different fillings of plush toys, they are divided into PP cotton plush toys and foam particle toys.
4 Material Editing
(1) Velboa: There are many styles. You can see clearly from Fuguang Company’s color card. It is very popular for making bean bags, popular in the United States and Europe. Most of TY beans are made of this material, and the wrinkled bears we produce also fall into this category.
Quality characteristics: The wool surface is soft. Generally, the quality of wool falling down is poor, but the printed shearing fabric will fall a little, and a slight tilt is acceptable.
(2) Plush fabric:
A, A yarn (also called ordinary yarn, BOA material), divided into:
Light yarn: ordinary They are generally shiny, and the different hair directions under light can tell the difference between yin and yang. Matte yarn: that is, matte color, with basically no yin and yang sides.
B, V yarn (also called special yarn, T-590, Vonnel) has even cut (Even Cut) and long and short hair (Uneven cut). The hair length is about 4-20mm, which is mid-range. material.
C. Hipile (Shanghai style, plush): The hair length is within the range of 20-120mm. Any hair length can be made within the range of 20-45mm. Above 45mm, there are only 65mm and 120 (110) mm, which are short and long. The hair is relatively straight and smooth, not easy to curl.
D. Others:
1. Curly velvet (rolling wool):
①Tumbling boa, A yarn curly wool: most of them are granular wool. Lambs wool, or hair roots are in bunches and rolled up at the top. Usually used to make more classic toys, the hair length can be up to 15mm; the price is much cheaper than Shanghai-style curly hair.
②Tumbling H.P. Shanghai-style curly hair: Usually the hair is longer and the curly effect is looser. There are many styles to choose from.
E. Plush printing materials: 1. Printing; 2. Jacquard; 3. Tip-dyed: (like mixed wool glasses open book); 4. Variegated color; 5. Two-color (two tone), etc.
Notes: 1. The density and weight of the plush, and whether the feel is smooth (i.e., whether the exposed bottom yarn is serious, whether the wool surface is standing up or lying down); 2. The quality of the original yarn and the quality of the fabric affect the smoothness effect; 3 , Dyeing accuracy; 5. Look at the effect of the matte surface on a larger area: whether the matte effect is dense, erected, supple, and whether there are abnormal indentations, wavy lines, random hair direction and other abnormal phenomena. The above aspects can basically be used to judge the quality.
(3) Honey velvet (velour): similar to shearing cloth, but the hair length is about 1.5-2mm, and the elasticity is larger than that of shearing cloth; there is no hair direction.
(4) T/C cloth: (composition is 65% Polyster, 35% Cotton) divided into three types:
1) 110*76: thicker, used in printed cloth , or products with higher requirements are denser and less likely to fall apart).
2) 96*72: second; density is thinner.
3) 88*64: Again. Because the structure is relatively loose, the materials usually require medium to light paste to prevent the seams from unraveling and causing cracks.
2) and 3) are usually used for interlining. When using, you should choose according to the grade and purpose of the product.
(5) Edge fabric (Nylex, Tricot): It is divided into ordinary edge fabric (100% Polyster) and nylon edge fabric (Nylon). The common types are usually used. It is easier to make, screen print and embroider. When screen printing, you must control the hair length of the hair (usually no more than 1mm), otherwise the screen printing will be difficult, the color will not penetrate easily and the color will fade easily.
Nylon-edged fabric is rarely used and is only used when special products require strong adhesion.
(6) Cotton cloth (100% Cotton): used for higher-end products The printed cloth is thicker than T/C cloth.
(7) Felt: Pay attention to the thickness and softness. It is divided into ordinary polyester and acrylic. The ordinary polyester is usually used, which is harder and has a thickness of about 1.5mm. The acrylic is It is very soft, has loose tissue and is easy to rot. It is often used in gifts and rarely used in toys.
(8) PU leather: It is a type of Polyester, not real leather leather. Note that the thickness of the fabric will vary depending on the base fabric.
Note: PVC materials cannot be used in all toys. PVC contains excessive amounts of toxic and deadly elements, so please be careful that the materials cannot be of PVC nature and be very careful.
(9) Twill (Heavier T/C): It is also divided into cotton or T/C, which is thicker and has clearly visible lines.
(10) Shibu: measure the texture according to the count; it should be selected according to the grade and use of the product.
(11) Knitted fabric: The quality is divided into cotton or T/C according to the gram weight. The fabric has greater elasticity.
(12) Electronic velvet: thinner and brighter, but the wool surface is not soft enough.
(13) Polar fleece: It is divided into single-sided fleece and double-sided fleece. It feels soft but has greater elasticity.
(14) Velvet: There are several grades. The difference from electronic velvet is that it is softer and the price is relatively high.
(15) Flocking Material: It is divided into single-sided and double-sided. If the base fabric of single-sided flocking is different, the thickness and hardness are different, and the price is also different.
(16) Satin: Usually it is not easy to sew, and it is too soft and easy to yarn.
(17) Washed cloth, wrinkled cloth (Nylon Taffeta): The cloth has wrinkles. Since it can be washed, it can be used in some products, but it is not easy to sew).
(18) Nylon cloth: lining cloth: 170T, a kind of nylon cloth, very thin and cheap, you can consider lining the inner bag; ordinary nylon cloth: 190T; thick nylon cloth: 210T; Oxford cloth: above 420T.
(19) Terry cloth: Cotton: The terry cloth is higher and looks rough. When used on toys, a thick base cloth should be used to prevent the cotton from escaping easily.
T/C type: fine and smooth terry, mostly used in baby products, bathing products, etc. Please note that the base fabric must be thick and not see through the cotton.
(20) Others: denim, glitter cloth
5 ingredients editor
(1) Eyes: divided into plastic eyes, crystal eyes and cartoon eyes , movable eyes, etc.
(2) Nose: It is divided into plastic nose, flocked nose, wrapped nose, matte nose, etc.
(3) Ribbon: Specified color, small quantity, or specified style, please pay attention to the order quantity.
(4) Plastic bags: (PP bags are commonly used in American products and are cheaper, while European products must use PE bags; PE bags are not as transparent as PP bags, but PP bags are more prone to wrinkles and breakage), PVC It can only be used as packaging material (DEHP content must be limited to 3%/square meter). Heat shrinkable film is mostly used in color box packaging as a protective film.
(5) Carton: (divided into two types)
Double flutes A=B, A=C, B=B, B=C, C=C, three flutes, A There are also three Bs (such as the backpack series). Unless specified by the customer, A=B is usually used for export outer boxes. For export outer boxes with very small sizes, B=B or B=C can be considered. Before ordering cartons, you should first choose a genuine supplier and confirm the various paper types provided by the carton factory. Note that each company may be different. Choose genuine ones. At the same time, you should also pay attention to the quality of each batch of purchased goods to prevent the supplier from using them. Substandard products are passed off as genuine products. In addition, factors such as weather humidity and rainy season climate may also have adverse effects on the paper quality.
Single flute B33, C33, etc. are usually used as inner boxes or turnover cartons for domestic delivery. The quality of the outer paper and inner flute determines the hardness of the carton.
(6) Cotton: divided into 7D, 6D, 15D, and grade A, B, and C. We usually use grade 7D/A, and 6D is less commonly used. Low-end products or products that are very full and hard should use 15D/B grade or C grade. 7D is very smooth and elastic, while 15D is thicker and harder.
According to fiber length, cotton is divided into 64MM and 32MM. The former is used for manual flushing of cotton, and the latter is used for machine flushing of cotton.
The general approach is to feed raw cotton and loosen the cotton yourself. It is necessary to ensure that the cotton loosening worker operates correctly and has enough loosening times to completely loosen the cotton and achieve good elasticity. If the cotton loosening effect is not good, it will cause a lot of waste in the amount of cotton.
(7) Colloidal particles: (divided into PP and PE), the diameter should be greater than or equal to 3MM, and the particles should be smooth and uniform. Products exported to Europe are usually made of PE, which is more environmentally friendly. Unless there are special requirements from customers when exported to the United States, PP or PE can be used, and PP is cheaper. Unless otherwise specified by the customer, all rubber pellets for export products must be wrapped in inner bags.
(8) Plastic accessories: Ready-made plastic accessories cannot be modified, such as size, size, shape, etc. Otherwise, molds need to be opened. Generally, plastic molds are expensive, ranging from thousands to tens of thousands of yuan. , depends on the size of the mold, process difficulty, and mold material selection. Therefore, usually if the production order output is less than 300,000, additional mold fees will be charged.
(9) (Color) printed materials: including color boxes, tags, stickers, etc. The price of color printing is directly related to the number of orders. If the order is small, the quantity of printing paper will be small, which may easily cause large color differences. , the color is uneven, and the manufacturer's loss ratio increases, so the unit price must be high.
When confirming the unit price of printed matter, pay attention to whether it includes film, proofing (print-proof), coating and polishing (coating) and other expenses. For customer-specified patterns, it is best for the customer to provide film and color manuscripts, and Color ratio (the ratio of four-color CMYK), which can speed up the speed and accuracy of plate making.
(10) Cloth labels and woven labels: must pass 21 pounds of pulling force, so thick tapes are often used instead.
(11) Cotton belts, webbings, silk ropes, and elastic bands in various colors: Pay attention to distinguishing the impact of different raw material textures on product quality and cost.
(12) Velcro, buckles and zippers: Pay attention to the fastness of Velcro (especially when the functional requirements are high).
6 Process Editing
Plush toy production flow chart
It seems like a simple product, but it has the following major processes:
1. Process: Cutting - sewing - assembly - filling - shaping - packaging
2. Materials: plush, chemical fiber fleece (brushed plush, velvet) acrylic cotton, combined There are plastic particles, artificial leather, non-woven fabrics, toy parts, and accessories
3. Material consumption: medium toys are about 18CM-25CM, and the materials for stuffed toys are more complicated. The materials used mainly depend on the type of toy. How much, how many raw materials are composed of each variety, what proportion each accounts for, the size of the toy specification, whether the width of the raw materials is fully utilized, whether the cutting is mechanized, etc.
4. Reasonable design, layout, and organization of production, The utilization of modern equipment is a major factor in reducing costs.
7 Standard Editor
1. In view of the strict requirements for toy safety in Europe, the United States and other countries, and the frequent claims made by foreign consumers to domestic toy manufacturers due to safety issues
happens. The safety of toys must attract the attention of relevant personnel.
a. Handmade needles must be placed on fixed soft bags and cannot be directly inserted into toys so that people can pull out the needles without leaving them;
b. Broken needles must be found Another piece of needle, and then report the two pieces of needle to the workshop team supervisor in exchange for a new needle. Toys with broken needles that cannot be found must be found through a probe;
c. Each hand can only issue one. Working needle. All steel tools should be placed uniformly and cannot be placed randomly;
d. Use steel brushes with bristles correctly. After brushing, touch the bristles with your hands.
2. The accessories on the toy, including eyes, noses, buttons, ribbons, bow ties, etc., may be torn off and swallowed by children (consumers), which is dangerous, so all accessories must be fastened tightly. , and meet the pulling force requirements.
a. Eyes and noses must withstand a pulling force of 21LBS;
b. Ribbons, flowers, and buttons must withstand a pulling force of 4LBS;
c. Post quality inspection Workers must frequently test the pulling force of the above accessories, and sometimes find problems and solve them together with engineers and workshops;
3. All plastic bags used to package toys must have warnings printed on them and holes punched at the bottom. To prevent children from putting it on their heads in danger.
4. All filaments and meshes must have warnings and age signs.
5. All fabrics and accessories of toys should not contain toxic chemicals to avoid the danger of children licking them;
6. There should be no scissors, drills and other metal objects left in the packaging box. Inside.
8 Shopping Editor
Plush toys are one of the favorite toys of children and young people. However, seemingly beautiful things may also contain dangers, so we While we are happy, we should think that safety is our greatest wealth! It is particularly important to buy good plush toys. The following are my personal opinions in work and life:
1. First, identify the needs of people of which age group, and then purchase according to different age groups. Different toys mainly consider safety and practicality.
For example, children aged 0 to 1 should not buy toys with prints or paints. The organic substances in the dyes may cause skin allergies in babies; children under three years old should not buy toys with colors that are easy to fall off. Toys with small objects, because children have no awareness of danger, may bite off small objects and put them in their mouths, causing a choking hazard; all toys purchased must not have loops that can be put over the baby's head to avoid putting them around the neck and causing danger. If there are any, you can fix them yourself with pins.
2. Whether the outer velvet material is hygienic or not is divided into high and low grade raw materials, such as long and short plush (dite yarn, plain yarn) velvet, brushed velvet TIC cloth, etc. This determines the price of a toy. An important factor is that some sellers use shoddy products to deceive consumers.
3. Take a look at the filling of plush toys. This is another important factor that affects the price of toys. All good filling cotton is PP cotton, which is the same material as the nine-hole pillow cores in supermarkets. It feels good and even. Poor filling cotton is black-core cotton, which has a poor hand feel and is very dirty.
4. Whether the fixed accessories are firm (standard requirement is 90N force) and have very sharp edge thorns, and whether the movable parts are too small to prevent children from accidentally getting them into their mouths while playing, causing danger. Whether the hair direction of the body material is consistent, otherwise the color will be different under the sun, and the hair direction will be opposite, which will affect the appearance.
5. Good workmanship is one of the important factors in the quality and value of toys. It is impossible to imagine how good a crudely made toy can be. Carefully check whether the toy's stitching is fine, whether the workmanship is beautiful and firm, whether the appearance is beautiful, whether the left and right postures are symmetrical, whether the backlog of the toy is soft and fluffy, whether the stitching of each part is firm, and whether the toy accessories are scratched or incomplete.
Plush toys (35 photos)
6. Check whether there are trademarks, brands, safety signs, manufacturer's mailing address, etc., and whether the binding is firm.
7. Check the internal and external packaging, whether the markings are consistent, and whether the moisture-proof performance is good. If the inner packaging is a plastic bag, if the opening size exceeds a certain range, there must be air holes to prevent children from suffocating by accidentally covering their heads.
8. Detailed purchasing knowledge:
Look at the eyes of the toy
The eyes of high-quality plush toys are very bright, deep and energetic. Using high-end crystal eyes, you feel like you can communicate with them. The eyes of inferior toys are dark, rough, dull, and lackluster. Some toys even have bubbles in their eyes.
Toy eyes
Look at the nose and mouth of the toy
In plush toys, there are several types of animal noses, those with foreskin and handmade with threads Some are sewn, and some are made of plastic. A good leather nose is made of fine leather or fine artificial leather, making the nose plump and delicate. The leather of the inferior nose is very rough and the filling is not full enough. Noses made of thread are available with or without padding, and are available in silk thread, woolen thread and cotton thread. A good seam nose is very finely made and neatly arranged. However, there are many small workshops like small factories where the workers have no formal training and the workmanship is very poor. The pros and cons of plastic noses. It all depends on their workmanship and mold quality. Because the quality of the mold directly affects the quality of the nose.
Mouth made by computer embroidery
Materials of palms and soles
The materials of palms and soles are also very particular, so pay special attention to them when purchasing. The sewing technique, that is to say, whether its workmanship is fine, and whether the materials used in the palms and soles are coordinated with the main body.
Finish the sewing of the soles of the feet
Finish the sewing of the palms
9 Identification and Editing
1. First touch the pure PP cotton with your hands It feels like touching a down jacket. It feels very soft and even. There will be no foreign body sensation or hard object sensation. If you press your hands on any part of the bear, you can basically put your hands together and there will be no foreign body sensation, only uniformity. Soft cotton. The worse ones feel like pieces, and you will feel like a foreign body when you touch it with your hands. Open the zipper at the back. Even if you take out all the cotton inside the pure PP cotton, it will still be the same good cotton as the zipper opening. Most of the black-core cotton has a layer of good cotton at the zipper opening. You can pick it out with your hands in up, down, left, and right directions. The original shape was revealed. It was full of scraps from the clothing factory, mixed with strips of cloth, threads, packaging ropes, and nails removed from the boxes. Because the clothing factory didn't want them, they were all trampled on the ground randomly, so there are these. It’s not surprising to Dongdong that people come to buy it every day for about two yuan a pound.
2. This is also the simplest method. Ask the store directly if it is all PP cotton. You said you will take it out and take a look at it. If it is not all PP cotton, you will have to return it. In this way, most of the sellers of black-hearted cotton will refuse to sell them because they are out of stock or have other excuses. In this way, these black-hearted toys can be rejected before buying.
In fact, you buy toys for your own use or as gifts for your loved ones and friends. If you buy a poisonous toy with a black heart, the effect of your gift-giving will be greatly reduced, because people can only accept your gift with their heart. I may not tell you because of my feelings. Those who don’t understand may think you are stingy and buy cheap stuff.
10 Maintenance Editor
1. Keep the room clean to reduce dust as much as possible, and frequently clean the surface of toys with clean, dry, soft tools.
2. Avoid prolonged exposure to sunlight and keep the inside and outside of the toy dry.
3. When cleaning, necessary measures can be taken according to the size. For small ones, you can first use tape to cover the parts of the accessories that are afraid of wear, then put them directly into the washing machine for soft washing, spin dry, hang them in a cool place to dry, and Pat the toy intermittently to make its fur and filling fluffy and soft. For large toys, you can find the filling seam, cut the sutures, and remove the special filling (eyeliner cotton). Special parts can be left alone (to better maintain the appearance) and use tape to cover the parts that are afraid of wear and tear. Clean and dry the outer skin, then put the filling into the toy skin, shape it, and sew.
4. For wool/cloth or dolls equipped with highly intelligent electronics, cores, and speakers, the electronic components (some are not waterproof) or batteries must be removed before cleaning to prevent them from being damaged by water.
5. After the cleaned toy is dry, use a clean comb or similar tool to comb it neatly along the direction of the fur to make the fur smooth and beautiful.
6. Check whether the internal organs of the plush toy are clean and hygienic. Among the fillings of unqualified toys, there are discarded plastics, fiber ropes, paper scraps, and even black cotton that is banned by the state.
7. Twist the eyes, nose, and mouth of the plush toy to see if it is strong. If the pulling force of the small parts on the toy does not meet the national standards, it is a substandard product.
8. For good health, plush toys should be consumed and cleaned regularly.
9. For a simple and easy sterilization and disinfection method, you can use a powerful steam iron to gently iron the pile back and forth, which also has a certain sterilization and decontamination effect.
10. Tips for washing plush toys at home: Toys with few small parts can be hand washed or machine washed with warm water of 30-40℃. Neutral laundry detergent can be used during cleaning. For plush toys, , using cashmere detergent will have better results.
11. How to make toys less likely to get dirty and extend their lifespan. When purchasing toys, be sure not to throw them away, whether they are cartons or plastic bags, in case they are packed and dusted during storage. In areas with humid climate, in order to prevent toys from getting damp, desiccant can be placed during storage. When storing stuffed toys, try to avoid overstocking to avoid deformation and damage.
11 Cleaning Editor
Method 1: Required materials: a bag of coarse salt (large grain salt) and a plastic bag
Put away the dirty plush toys Put it into a plastic bag, add an appropriate amount of coarse salt, then tie the mouth and shake vigorously. After a few minutes, the toy is clean and we can see that the salt has turned black.
Remember: it’s not washing, it’s sucking! ! It can also be used for stuffed toys of different lengths, plush collars and cuffs; it can also be used for car seat cushions (just pour salt on the mat and rub it vigorously). The program "Home Tips" once introduced it.
Principle: It takes advantage of the adsorption effect of salt, that is, sodium chloride, on dirt. Since table salt has a strong disinfection effect, it not only cleans toys, but also effectively kills bacteria and viruses. You can draw inferences from one example. Small things such as plush collars and plush cushions in the car can also be "cleaned" using this method.
Method 2: Required materials: water, silk detergent, soft brush (or other tools can be used instead)
Put water and silk detergent in the basin , use a general soft-bristled brush or other tools to stir the water in the basin to create rich foam, and then use a soft-bristled brush dipped in foam to clean the surface of the plush toy. Be sure not to get too much water on the brush. After brushing the surface of the plush toy, wrap the plush toy in a bath towel and put it into a basin filled with clean water for pressure washing.
This can remove dust and washing liquid from the plush toys. Then put the plush toy into a water basin with softener and soak it for a few minutes, and then wash it several times in a basin filled with clean water until the water in the basin changes from turbid to clear. Wrap the cleaned plush toys in a bath towel and put them in the washing machine for gentle dehydration. The dehydrated plush toys should be shaped and combed before being placed in a ventilated place to dry.
Be sure to dry in a ventilated place when drying. It is best not to expose it to the sun, but it is also necessary to avoid it. It cannot be sterilized if it is not exposed to the sun; it will easily change color when exposed to the sun.
Method 3: More suitable for larger plush toys
Buy a pack of soda ash and put the soda ash and dirty plush toys into a large plastic bag , tie the bag tightly and shake vigorously, you will slowly find that the plush toys become clean. Finally, the soda powder turns gray-black due to adsorption of dirt. Take it out and shake off the soda powder. This method is more suitable for larger plush toys and plush toys that make sounds.
Method 4: More suitable for electronic and sound-making plush toys
In order to prevent the small accessories on the plush toys from wearing out, tape the accessories of the plush toys with tape , put it into the laundry bag and choose the rubbing method to wash. After spin drying, hang it in a cool place to dry. When drying, you can pat the plush toys gently to make the fur and fillings fluffy and soft, so that the plush toys can return to their original shape after cleaning.
We usually put an appropriate amount of detergent in the water for disinfection when washing. While washing, you can also add an appropriate amount of washing powder or laundry detergent for disinfection to achieve antibacterial and anti-mite functions.
In addition to the above methods, you can also learn from other methods, such as:
[Hand washing]
Prepare a basin with water, pour in detergent and stir until completely After dissolving, put the plush toy in and squeeze it with your hands to let the cleaning agent blend in. Then pour out the sewage and rinse the bear with clean water. Wrap the plush toy with a clean dry cloth for a few minutes to absorb part of the water, and then air dry it. , or letting it shine is also a good way.
[Washed]
Before putting the stuffed toys directly into the washing machine for cleaning, you need to put the plush toys into the laundry bag and follow the normal cleaning procedures. Using cold detergent is better than washing with laundry detergent. The powder is more effective and less harmful to wool. It is also good to use a general two-effect shampoo. After washing, you need to wrap it in a dry towel and dehydrate it to avoid damaging the surface.
[Wipe]
Use a soft sponge or clean dry cloth with diluted neutral detergent to wipe the surface, and then wipe it again with clean water.
[Dry Cleaning]
You can send it directly to a dry cleaner for dry cleaning, or go to a plush doll store to buy a dry cleaning agent specially used to clean plush dolls and clean them at home. First, spray the dry cleaning agent on the plush dolls. Leave the surface of the plush toy for two or three minutes and then wipe it with a dry cloth
[Sun exposure method]
Sun exposure is the simplest and most labor-saving method for cleaning plush toys. Ultraviolet rays can effectively kill some invisible bacteria and ensure the basic hygiene of plush toys. However, it should be noted that this method is only suitable for lighter-colored plush. Because the fabrics and materials are different, some plush may fade easily. When drying, it should be placed outdoors. If the sun shines through the glass, it will not have any sterilization effect. It's good to take your stuffed animals outside to dry them out frequently.
[Disinfection method]
The longer the plush toys are, the more bacteria will exist on the surface and inside. Simply rinsing with water can no longer achieve the cleaning effect. At this time, it is necessary to put an appropriate amount of detergent into clean water for disinfection. While washing, we can add an appropriate amount of washing powder or laundry detergent for disinfection to achieve antibacterial and anti-mite functions.
During the drying process after disinfection and washing, the plush toys must be patted intermittently to make the surface and filling fluffy and soft, and restore the shape before washing.
12 Market Prospect Editor
Currently, there is a broad market for plush toys, with great development prospects both at home and abroad.
Plush toys
Especially plush stuffed toys and Christmas gift toys. There are many bases for the production of plush toys and cloth toys in our country. There are Guangzhou, Zhejiang, and Jiangsu regions in the south; and Shandong region in the north. The major international consumer countries and regions are mainly concentrated in Europe, the United States, Japan, South Korea, Taiwan, Hong Kong and other places. Domestic export ports are mainly concentrated in Shenzhen, Shanghai, Qingdao and other ports. It creates considerable foreign exchange earnings for the country every year.
China’s per capita toy consumption level is relatively low, but with the rapid development of my country’s national economy and the continuous improvement of household living standards, the amazing potential of China’s toy market will gradually unfold. According to a foreign survey, plush toys are the first choice for European parents to choose toys for their children. The per capita cost of toys in Europe (US$144) is much higher than that of developing countries such as China and even Asia (US$13), becoming the only It is the second largest toy consumer market after the United States (USD 340), and per capita toy consumption in Asian countries is less than one-tenth of that in Europe. According to a survey by the China Toy Association and the China Social Survey Office, there are 286 million children and teenagers under the age of 14 in China. Their per capita annual toy consumption is only 20 yuan (2.4 U.S. dollars) to 30 yuan (3.6 U.S. dollars), which is far lower than the average annual toy consumption of Asian children of 13 U.S. dollars and the average annual toy consumption of 34 U.S. dollars for children around the world.
If China’s toy consumption reaches the average level in Asia, the market size is expected to exceed 30 billion yuan. In addition, the comprehensive survey report "China Toy Market" published by the Hong Kong Trade Development Council predicts that the mainland toy market will grow at an annual rate of 40% in the future, and by 2012, sales will exceed 100 billion yuan.
According to relevant data, there are 380 million children under the age of 16 in my country, of which only children account for 34% of the total number of children, reaching 129 million. Among the total children's consumption, children's toys increased from 5% in 2011 to 8% in 2012. These data show that the domestic plush toy market has broad prospects and great potential.