Cocoon is a national brand with China characteristics, which belongs to Zhuhai Cocoon Trading Co., Ltd. and is committed to building the first brand of beauty and skin care in China and a high-end international brand. With professional product research and development team, high-tech R&D strength and special R&D base, it is widely welcomed by the market for its product characteristics such as "safety, naturalness, high quality and low price".

The brand connotation of Kouchen is "fragrance, fragrance, jade and gold", adhering to the brand tenet of "condensing natural pure energy with cutting-edge technology, rejuvenating beauty with natural methods, creating the noble and gorgeous beauty of oriental women with natural high-quality products, and helping the majority of women to release infinite charm with the civilian price of luxury goods", it is committed to analyzing the real needs and interests of oriental women in makeup and bringing supreme luxury to modern women.