1. Brand niche: ilco jewelry is a relatively common brand in Japan, which is not well-known and belongs to luxury jewelry grade.
2. Focus on the mass civilian market: ilco jewelry combines traditional craftsmanship with modern fashion, designed specifically for the civilian market, and the price is biased towards civilians.
3. Jewelry material and process control: ilco jewelry is mainly alloy steel and diamonds, and the jewelry material and process are strictly controlled to ensure the quality of jewelry and reduce the cost.
It should be noted that although the price of ilco jewelry is relatively cheap, it does not mean that its quality is low. When buying jewelry, we should not only consider the price factor, but also pay attention to the design, technology, material and brand reputation of jewelry. If you buy a fake, the price is low, but it has no real value.