TikTok is actually an overseas version of Tik Tok, Tiktok three years ago. Its core gameplay and product logic are basically similar to the familiar Tik Tok.
It is the similarity between TikTok and Tiktok that gives us many opportunities to imagine and operate.
Tik Tok's various business strategies and business models are constantly being studied. These strategies and models are also applicable to Tik Tok.
Whether it's traffic or cash, Tik Tok/ Tik Tok constantly demonstrates the superiority and domineering of its product model.
You will hesitate when new opportunities arise. Does this not suit me?
But you ignore that "new" also means that everyone is in contact for the first time and at the same starting line. Everyone is equal.
At this time, relatively speaking, people who enter this field earlier have the first-Mover advantage. If they missed TikTok three years ago, why did they miss Tiktok's first market dividend? Internet portal and the migration of users' attention are bringing massive low-cost and accurate traffic.
What preparations do you need to run Tik Tok?
We found that downloading and registration in Tik Tok often stumped 80% of foreign traders. With sufficient basic preparation, the follow-up will naturally be much simpler, such as:
Step 1: preliminary preparation
Stand-alone mobile phone (Apple 6 or above is recommended)
Overseas APPLEID account (register a new overseas ID)
An overseas mobile phone card (no card: a mobile phone disguised as 100% genuine)
There is a sea route (ladder)
Gmail email is required (it is not recommended to bind with other social media accounts in the early stage)
Step 2: How to install (take Apple mobile phone as an example)
Reset mobile phone
Mobile phone initialization: according to the IP address of the target market and the export of overseas channels, select the corresponding information matching settings, such as country, region, language, time zone, input method, etc.
Reset advertising identification code
Don't install domestic apps.
What is the monetization method in Tik Tok? 1. You can show your products, let customers contact you, or get the contact information of customers and do traditional foreign trade business.
2. E-commerce can bring goods. Now Tik Tok has opened the function of small yellow car. You can add links to Shopify and Teespring in the video, and you can bring the products directly.
3. Receiving advertisements, there are many fans, and there are advertising needs, such as: using the music specified by the advertiser as the background, or the advertiser requesting to upload or shoot a work with brand exposure.
4. You can raise money. Now, in order to let more creators participate in the early stage, Tik Tok can get a dollar reward as long as he sends a video and reaches a certain amount of play.
……
Tik Tok released new functions 0 1? US dou+ is online.
Tik Tok and America have opened the dou+ function. At present, only some users have the dou+ function, and dou+ is still in the internal testing stage.
It is not open to everyone at present. The opening of dou+ function in the United States means that the commercialization process in Tik Tok has taken a big step forward.
Video compilation function is turned on.
Tik Tok started to cooperate with some creators in late March to launch a new playlist function-video collection. Through the collection function, the creator can classify the videos in his Tik Tok account according to different themes and divide them into several collections.
Users name albums according to their own needs and preferences. After the album is created, the selected video will appear under the creator's profile, which is convenient for fans to find and watch.
The introduction of editing function will help creators improve the exposure and interaction rate of vibrato video, serialize video content, and automatically cut into the next video after the last video is played. Prolonging the audience's participation time and enhancing the user's viscosity will help to establish a stronger connection.
03? Unmanned live broadcast
Unmanned live broadcast refers to non-real-time live broadcast, that is, playing short videos through technical means instead of streaming live broadcast. Unmanned live broadcast is not a live broadcast in essence, but a video edited and synthesized, so as long as it is discovered by the government, it will be banned.
However, Tik Tok's official control over unmanned live broadcast platforms is not strict. As long as the number of account fans is good, the products are good, and the targeted live broadcast materials are good, the unmanned live broadcast can achieve a very good Buddha single mode.
The marginal cost of unmanned live broadcast is extremely low, and the labor cost is not high. Therefore, it is more important to grasp Tik Tok's slogan of neglecting control.
04? Brand-new special effects function, vivid picture
The official account of Tik Tok released a message, indicating that the latest version of APP can realize AR special effects video by using LiDAR installed on IPhone 12 Pro series mobile phones. Tik Tok enables users to connect the physical world with the digital world through special effects, and encourages creators to make more videos through interaction. For example, the green screen special effects attracted more than 253 million users to participate in * * * synchronous shooting.
Tik Tok said that more creative AR special effects will be launched continuously on 202 1. Attract users to participate through special effects and get more traffic.
If you don't want to miss the short video opportunity, act quickly!