For example, Nordic style, retro style and so on. People prefer clean and comfortable shops to dirty ones. Unique style can play the role of conveying cultural connotation and product characteristics, and at the same time, it is different from other stores, and the grade of the store should be consistent with the target consumers.

Second, the spatial pattern.

Open design is adopted to show the layout of the store to consumers by using the permeability of glass. Moreover, the store has spacious channels and comfortable classification pattern, which allows consumers to find the goods they want more accurately, speed up the selection and promote the purchase behavior. Operators should do a good job in space planning, and the placement of containers and infrastructure should consider the psychology of consumers to improve comfort.

Third, color matching.

Determine a color as the main color, such as white, light green, sky blue, etc. In response to the overall style, other colors are used as an aid to increase the sense of hierarchy and uniqueness. Pay attention to the color can not be too miscellaneous, to distinguish between primary and secondary, otherwise it will lower the grade of the store and affect the shopping mood of consumers. You can use white in a large area to make the whole space brighter and more spacious.

Fourth, decorative lighting.

The layout of posters and labels should focus on making consumers pay attention to the main products and create more possibilities for increasing turnover. The projection of lighting should complement the selling points of products and arouse consumers' interest. The main products should be displayed in places with sufficient light and bright sight.