1, be familiar with the advantages and disadvantages of what you sell, which requires you to have certain professional knowledge. Because of this, when you sell what you sell, you can avoid its shortcomings and grasp its specific advantages. For example, if you sell 18K gold, you have to say that 18K is not pure, but 18K jewelry has high hardness, so the style and technology of 18K jewelry are very good. It looks better than pure gold and has many colors, including 18K gold, 18K white gold and 18K red gold. When someone takes a fancy to a platinum diamond ring, you should start with the fact that platinum is expensive and rare, and diamonds shine for a long time.

2. Analyze the psychology of every customer. Standing in front of you, whether middle-aged men and women or fashionable young people, you need to grasp their psychological needs at a glance. Older people may prefer simple and simple accessories to fancy ones. Young girls may like fashionable and fashionable things.

3. Communicate more, talk less and ask more questions. In this way, you can get a lot of useful information from them and see what they like.

4, affinity, be kind and sincere to people, master the distance, don't make people feel bored, let others think that you are helping her choose things, not that you want to sell things to her. For example, if a person comes to see you, you can say to her, "Look around, ladies and gentlemen, and call me if you need anything", so as to give customers a free shopping space. If anything comes into his mind, your business is likely to be completed. But if someone comes alone, you will rush to chase this family. "What do you want to see, Sir and Miss? See the diamond ring? We are having a discount now. Have you seen K-Gold? We have many new styles. " Anyway, I will leave this counter quickly when I meet such a person.