The exhibition area of Belgium Pavilion will reach 5250 square meters, including the exhibition hall. "The main exhibition hall will adopt a brain structure. It also implies the "brain", and the three traditional cultures in Belgium play an important role with the mixing of European-Latin, Germanic and Anglo-Saxon cultures.
Pavilion Name: 20 10 Belgian National Pavilion in China, Shanghai World Expo.
Location of the exhibition hall: Zone C of the Expo Park
Theme of the Pavilion: Belgium Pavilion: Movement and Interaction
Highlights of modeling: brain cells (neurons)
Building area: 5250 square meters (EU: 1000 square meters)
Commencement time: August 5, 2009
Designers: JV Realys(AOS Group) and Interbuild.
Venue Type: Self-built Pavilion
National Pavilion Day: June 13
Confirm the exhibition time: June 5438+ 10, 2006.
Date of signing the contract: August 5, 2008
Pavilion Name: 20 10 Belgian National Museum of Shanghai World Expo in China.
Location: Exhibition Area C of Expo Park
Theme: Exhibition Hall: Sports and Interaction in Belgium
Modeling of brain neurons) (Highlights:
Building area 1 000 m2, 5250 m2 (to)
Working hours: August 5, 2009
Architects: joint ventures Realys (AOS Group) and Interbuild.
Venue: Self-built Museum
National Library: June 13
Confirmation time: 2006 10.
Date of signing the contract: August 5, 2008
general situation
The gentle and calm architectural appearance of Belgium-EU Pavilion is in sharp contrast with the novel and charming interior decoration. The main body of the exhibition hall adopts a "brain cell" structure, which is inspired by Belgium's rich scientific and artistic achievements and its position as one of the political centers in Europe. The front exterior wall of the exhibition hall will be made of transparent glass, and the other three exterior walls will be made of closed metal plates. There are two entrances to the Pavilion * * *, one is the entrance to the Belgian Pavilion and the other is the entrance to the European Union Pavilion.
common
Belgium-The museum is gentle, calm and novel, and the charming architectural appearance contrasts with the interior decoration. The main purpose of the exhibition "Brain", "The structure of neurons in the brain" is inspired by Belgium's rich art and science and the achievements of European political centers. The front exterior exhibition will use transparent glass material, and the other three will be closed on the exterior surface of the metal plate wall. There are two entrances to the hall, one is the Belgian gallery and the other is the entrance to the area.
Exhibition hall appearance
"Brain cell" structure is the overall design concept of Belgium-EU Pavilion. "Brain cells" can show Belgium's unique position as "the capital of Europe", and at the same time arouse tourists' curiosity and let them explore Belgium's rich cultural forms and connotations with great interest. "Brain cell" also implies the important role of Belgium as the meeting place and meeting point of three traditional European cultures-Latin, Germanic and Anglo-Saxon cultures. Outside the building, the huge ceiling will support a public space completely connected with the outdoor, and its design is flexible and novel, taking into account the practicality of wind and rain.
Hall appearance
The "brain" structure is the overall design concept of Belgian museums. The "brain" can show Belgium's "European Capital", which can arouse tourists' curiosity and make them explore Belgium's cultural forms and rich connotations with interest. The "brain" also symbolizes Belgium's mixing and playing an important role as the gathering place of Germanic and Anglo-Saxon cultures of Europe, Latin and traditional cultures. Outside the building, the huge ceiling will accommodate a public space that is completely connected with the outdoor, and the novel and flexible design is both practical and philosophical.
Display content
First of all, the Belgium-EU Pavilion will be a vibrant fashion pavilion, displaying the ideal residence in Belgium with its friendly investment environment. Belgium-EU Pavilion will share these experiences through delicious food. The Belgian Beer Cafe in the exhibition hall will serve all kinds of beer, and the world-famous chocolate can be tasted on the spot. At the same time, a Michelin Belgian VIP restaurant will be opened in the museum. Secondly, Belgium-EU Pavilion will hold more than 150 seminars and conferences, and hold a beautiful and prestigious diamond exhibition. The first-hand experience of the Belgian explorer Alain Hubert's expedition to the South Pole, the academic research results of Belgian universities on the future green economy, and cutting-edge technology are also the wonderful contents of the exhibition hall.
Display content
First of all, the Belgium-EU Pavilion will be a dynamic fashion show, which constitutes an ideal residence with its friendly Belgian investment environment. Belgium-EU Pavilion will share the experience of Belgian beer through gourm et coffee, display beer, serve world-famous chocolate on site, and open Michelin VIP restaurant in Belgium. Secondly, the museum will hold more than 150 seminars and conferences in Belgium, and permanently exhibit exquisite and prestigious diamonds. The first-hand experience of Belgian explorer Alan Hubert's expedition to the South Pole and the future academic research results of Belgian universities on green economy and technology are also contents.
Highlights of exhibition hall
In order to show Antwerp, the "diamond capital" with a history of more than 550 years, visitors can enjoy 10 pieces of the most famous diamond jewelry and the world-famous ECC trophy from Antwerp Diamond Museum in the exhibition hall. ECC trophy is a diamond tennis racket worth more than 6,543.8+0,000 euros, made of 6 kilograms of gold and 654.38+0.600 diamonds. There is also a "naked diamond museum" in the museum. Visitors can not only buy loose diamonds on site and ask technicians to set them in ornaments, but also get a diamond certificate with Expo elements. In addition, there will be a 2-hour diamond polishing "performance" every day.
hall
Diamond Shining Exhibition In order to show Antwerp diamonds for more than 550 years, visitors can enjoy the most famous diamond jewelry from the Royal Diamond Museum in Antwerp 10 and the world-famous ECC trophy. The ECC trophy is a tennis racket worth more than 1 0 million euros, and the diamonds are made of 6 kilograms of gold and10,600 diamonds. The library is equipped with a "naked diamond museum". Visitors can not only buy diamonds on bare diamonds and ask engineers to set them in jewelry, but also hold exhibitions containing diamond elements. In addition, there will be 2 hours of diamond polishing "performance" every day.
The delicious smell of chocolate factory
For hundreds of years, Belgian chocolate has been famous for its unique taste and excellent design. At the World Expo, a wonderful "chocolate factory" will be built in the Belgium-EU Pavilion. Some chocolates will be made into landmark buildings in Shanghai, such as the shape of the Oriental Pearl. Godiva, Gillian, Norhaus and Barry Gallebo, four top chocolate brand manufacturers from Belgium, will join hands in the exhibition hall, and 70 chocolate technicians will show their chocolate making skills on the spot. The Belgium-EU Pavilion is expected to provide 25,000 individually packaged Belgian chocolates every day, allowing visitors to taste the original Belgian chocolates for free.
The delicious smell of chocolate factory
For hundreds of years, Belgian chocolate has been popular all over the world because of its unique flavor and excellent design. Belgium World Expo-A fantastic "chocolate factory" will be built in the stadium. Some chocolates will be made in Shanghai, such as the Oriental Pearl. The top four manufacturers of Belgian chocolate brands are Gediwa, Cobolli, Gillian, Howe, Barry and Le Jia Bole Garrison, and 70 chocolate technicians will make chocolate. The Belgian Museum is expected to provide 25,000 individually packaged Belgian chocolates every day, allowing visitors to taste authentic Belgian chocolates for free.
On the afternoon of June 3rd, 2009, the promotion meeting of Belgium Pavilion of Shanghai World Expo was held in Shanghai. The reporter learned at the promotion meeting that the 5,250-square-meter Belgium Pavilion will include the 1000-square-meter EU exhibition hall, with "brain cells" as the main structure, showing the rich artistic connotation of Europe and Belgium and condensing the scientific achievements of human civilization and wisdom development.
On the afternoon of June 3, 2009, the seminar of Belgian National Museum of Shanghai World Expo was held in Shanghai. The reporter learned at the promotion meeting that the 52.5-square-meter exhibition hall will include the 1 1,000-square-meter Belgium-EU exhibition hall, with the "brain" as the main structure, showing the rich artistic connotation of Europe and Belgium and the wisdom crystallization and scientific achievements of the development of human civilization.
The theme of the Belgium Pavilion is "Movement and Interaction". One exterior wall of the exhibition hall will be made of transparent glass, and the other three sides will be made of extended metal plates to form a closed curtain wall. The pavilion is not only the location of the European Pavilion, the Belgian Pavilion and their exhibition halls, but also provides various social and conference venues, including restaurants, bars and VIP centers. The exhibition boards will be hung on the sliding rails and moved in the exhibition hall to show the different areas displayed in the exhibition hall. Create the image and posture of Belgium's opening to the outside world and harmonious coexistence of multi-cultures. The interior of the exhibition hall presents a square atmosphere with no internal and external boundaries, highlighting Belgium's concept of "knowing how to enjoy life".
The Belgian theme "Sports and Interactive Exhibition", one wall will be made of transparent glass, and the other three sides will be formed by extending metal plates. The open facade of the exhibition includes the European Pavilion, the Belgian Pavilion and the community and area of the exhibition site, providing various social and conference places, including restaurants, bars and VIP exhibition centers. It will be hung and moved in the exhibition hall on the slippery stadium, which shows the images of different regions and the harmonious coexistence of Belgium's open attitude and culture. There is no harmonious atmosphere in the museum.
Leo F.W. Delcroix, the general representative of Belgian government, told reporters with great interest that Belgium is famous for chocolate and diamonds. Therefore, during the Shanghai World Expo, the top diamond exhibition will be unveiled at the Belgian Pavilion. At that time, diamond designers from all over the world will bring their works, including more than a dozen designers from China, and fashion models from both countries will also take the stage to entertain. He said that the diamond exhibition will not be used for commercial purposes. Next, they will communicate with relevant domestic departments to raise funds for the construction of Hope Primary School through the Diamond Exhibition. When the reporter mentioned the insurance issue, he said that Belgium was already "seriously considering this issue".
Delcroix F.W. Leo, the general representative of Belgian government, told reporters that in terms of Belgian chocolate and diamonds, the top diamonds that are so famous at the Shanghai World Expo will appear. In Belgium, diamond designers from all over the world will bring their works, including more than a dozen from China. Designers from the two countries will appear as Christmas-fashion models. He said that diamonds are not used for commercial purposes, and then they will communicate with relevant departments in China to raise funds and insurance for the construction of Hope School through the diamond exhibition.
Another reporter was interested in the "chocolate factory" mentioned by Leo F.W. Delcroix. According to him, the Belgian Pavilion will replicate a fantastic "chocolate factory". In the factory, visitors can see the process of making chocolate and even taste Belgian chocolate for free. Some chocolates will be made into the shape of Shanghai landmarks such as the Oriental Pearl. At this point, he winked mischievously and said, "Visitors can taste authentic chocolate for free.
Another reporter is very interested in the "chocolate factory" mentioned by Roy F W Leo of Delk. According to him, the Belgian Pavilion will replicate a fantastic chocolate factory. "In the factory, visitors can see the production process and even taste free Belgian chocolates, and some chocolates will be made into Shanghai landmarks such as the Oriental Pearl. Here, he winked mischievously and said," Visitors can taste authentic Belgian chocolates for free, but.
Leo F.W. Delcroix told reporters that the Belgian Pavilion holds a lucky draw every afternoon for the winners of the quiz between Europe and Belgium. Every day, a lucky winner will win the opportunity to travel to Belgium, and similar activities will be held every week. The winner will have the opportunity to win diamonds produced in Belgium.
Leo F.W. Delcroix told reporters that the Belgian Pavilion will hold a lucky winner quiz in Europe and Belgium every afternoon. Generally, lucky winners will have the opportunity to travel to Belgium every day, and similar activities will be held. The winners will have the opportunity to win diamonds produced in Belgium.
"Brain cell" structure is the overall design concept of Belgium Pavilion. Leo F.W. Delcroix said that it is the most appropriate image to represent Belgium, because "brain cells" can show Belgium's unique position as the "capital of Europe" and at the same time arouse tourists' curiosity and make them explore Belgium's rich cultural forms and connotations with great interest.
The structure of "brain" is the overall design concept of Belgium. It is most appropriate for Leo Delcroix F.W to use this image to represent Belgium, because "brain" can show Belgium's "European capital", which can arouse tourists' curiosity and make them explore Belgium's cultural forms and rich connotations with great interest.
"Brain cell" also implies the important role of Belgium as the meeting place and meeting point of three traditional European cultures-Latin, Germanic and Anglo-Saxon cultures. The lighting and color changes of "brain cells" will naturally blend into the night view of Shanghai.
The "brain" also symbolizes the integration of Germanic and Anglo-Saxon cultures of Belgium as European, Latin and traditional cultures and the role of the brain. "The changes of lights and colors will naturally occur at night in Shanghai.
The external design of the building shows Belgium's unique pragmatic and rigorous spirit, which is in sharp contrast with the interesting and organic "brain cell" design. The huge ceiling will support a public space completely connected with the outdoor. Its design is flexible and novel, and it also takes into account the practicality of wind and rain protection. Trees will be planted in the Civic Square to provide a comfortable living environment for tourists, and a series of square activities will be held here.
The external design reveals the Belgian's unique pragmatic and rigorous spirit, which is in sharp contrast with the vibrant "brain" design. The huge ceiling will accommodate a public space that is completely connected with the outdoor. The novel and flexible design not only reflects the practicality of Yu Zhefeng, but also provides a comfortable place for tourists who plant trees in public squares, where a series of squares can be accommodated.
On the afternoon of August 5, 2009, the foundation stone laying ceremony was held for the Belgium Pavilion in Pudong World Expo Park. In 20 10, an exhibition hall with "brain cells" as the main structure and covering an area of 5,000 square meters will be unveiled on the Huangpu River. Visitors can see the top diamond exhibition, "chocolate factory" and polar scientific research exhibition in the exhibition hall, and feel the rich artistic heritage of Belgium and even Europe.
On August 5, 2009, the National Museum of Belgium held a ceremony in Pudong Park in the afternoon. By 20 10, an exhibition with an area of 5,000 square meters and a "brain" as the main structure will appear on the Huangpu River. Visitors can see the top diamond "chocolate factory" and polar research in the exhibition hall, and experience the wonderful display and rich artistic heritage of Belgium and Europe as a whole.
Didier Reynders, Deputy Prime Minister and Minister of Commerce of Belgium, Hong Hao, Deputy Secretary-General of Shanghai Municipal Government and Director of the Expo Bureau, Dai Mingzhe, General Representative of Belgium Pavilion, Pei Zedong, Consul General of Belgium in Shanghai, Meng Gelan, Political Counselor of the EU Delegation in China, and others attended the groundbreaking ceremony and pressed their handprints together with the Chinese builders of the Belgium Pavilion. The Belgian Pavilion will have a wall to display these handprints.
Reddes, Deputy Prime Minister and Minister of Commerce of Belgium, Hong, Deputy Secretary-General of Shanghai Municipal Government, Dai Mingzhe, General Representative of Belgian Embassy in China, Pei Zedong, General Counselor of Belgium in Shanghai, and others attended the Belgian e-government delegation, and pressed their handprints with Chinese builders at the groundbreaking ceremony in Belgium. The Belgian museum will have a wall for pressing handprints.
The Belgian Pavilion will be completed before the end of 2009, and the exhibition will be completed in March 20 10. The overall design concept of the Belgian Pavilion is the "brain cell" structure, and the pavilion will adopt an easy-to-build, easy-to-disassemble and recyclable building structure. In order to adapt to the warm and humid climate in Shanghai, the exterior of the exhibition hall will be composed of three extended closed facades. The pavilion will not only accommodate the EU Pavilion, but also provide comfortable meeting places, including restaurants, bars and VIP centers.
Belgian Museum completed the construction of 20 10 by the end of March 2009. The overall design concept of the completed Belgian pavilion is "brain", and the exhibition will adopt a structurable building that is easy to disassemble and recycle. In order to adapt to the warm and humid climate in Shanghai, the exhibition will be spread by three closed external appearances. The European Union will not only include exhibitions, but also provide restaurants, bars and VIP centers with comfortable meeting places.
Dai Mingzhe, the general representative of Belgium Pavilion, said that Belgium is very confident to present a charming pavilion to the public. First of all, the Belgium Pavilion will be a dynamic and fashionable pavilion, showing the ideal residence in Belgium with its friendly investment environment. The Belgian Pavilion will share these experiences through delicious food. The Belgian Beer Cafe in the exhibition hall will serve all kinds of beer, and the world-famous chocolate can be tasted on the spot. At the same time, a Michelin Belgian VIP restaurant will be opened in the museum. Secondly, Belgium Pavilion will hold more than 150 seminars and conferences, and hold an exquisite and prestigious diamond exhibition. The first-hand experience of the Belgian explorer Alain Hubert's expedition to the South Pole, the academic research results of Belgian universities on the future green economy, and cutting-edge technology are also the wonderful contents of the exhibition hall.
Dai Mingzhe, the chief representative of Belgium Exhibition, said that Belgium is very confident to present an attractive exhibition to the public. First of all, the Belgian Museum is a dynamic and fashionable exhibition place, and its friendly investment environment with Belgium constitutes an ideal place to live. The Belgian Pavilion will share the experience of Belgian beer through gourmet co ffee, display beer, serve world-famous chocolate on the spot, and open a Michelin VIP restaurant in Belgium. Secondly, the Belgian exhibition will hold more than 150 seminars and conferences, and permanently display exquisite and prestigious diamonds. The first-hand experience of Belgian explorer Alan Hubert's expedition to the South Pole and the future academic research results of Belgian universities on green economy and technology are also contents.
Hope to adopt.