Chow Tai Fook and Zhou Shengsheng belong to the four major brands in Hong Kong. Lao Fengxiang belongs to a brand in Shanghai. Zhou Dasheng belongs to. . There are also derivative brands in China: China Gold, Laofengxiang, Laomiao, Mengjinyuan, Yuanyang Jinlou, Safir, Cuihua, Huiju Building, Liuguifu, Liu Fu, Zhang Wanfu, Qian Bao, Longfeng Jewelry, Jinye, People's Gold Store, Jinyi, Chinese Jewelry, Adele, Winning Number Jewelry, Love Jewelry (not mentioned in some parts) and so on.

The company is a fashion jewelry group integrating jewelry research and development, design, production and processing, chain sales and brand operation. Leofoo takes the brand concept of "creating value and inheriting true love" and adheres to the development strategy of "taking brand operation as the core and channels and products as the two wings".