Xie Ruilin jewelry is similar to Chow Tai Fook and Lao Fengxiang, mainly engaged in jewelry design, retail, export and manufacturing. At the same time, it is also the first Hong Kong jewelry brand to enter the mainland market of China.

Xie Ruilin is a high-end jewelry brand in China. They pay special attention to and grasp the development opportunities and strategies of the mainland market, pay attention to developing the markets of first-and second-tier cities, and especially provide a series of distinguished services and high-end product customization for the mainland.

Xie Ruilin brand introduction:

Xie Ruilin is a brand in China and Hongkong. Xie Ruilin, Chow Tai Fook, Zhou Shengsheng and Luk Fook Jewelry are also called the four major jewelry brands in Hong Kong. 197 1 was formally established and 1987 was listed on the Hong Kong Stock Exchange.

Now, Xie Ruilin has set up more than 300 stores in China, covering more than 100 cities. In 2002, brand flagship stores with a sense of the times were opened in Beijing, Kuala Lumpur and Hong Kong.

Brand culture:

Xie Ruilin strives for perfection in product technology, and insists on embodying its brand concept of "extraordinary technology trend deduction" in every product, which has been highly recognized by the industry and consumers. Xie Ruilin's brand image positioning is "the craftsman of love", which means that behind every piece of jewelry is a sincere emotion.