Zhou Dasheng brand opened the first brand counter in Chinese mainland in Wangfujing Department Store. As a well-known jewelry brand in China, as of the third quarter of 20 19, the company had 3,787 stores nationwide, ranking first among the national jewelry chain enterprises.
Chow Tai Sang Jewelry Co., Ltd. is mainly engaged in the design, production, brand operation and chain operation of Zhou Dasheng brand jewelry. It is one of the largest jewelry brand operators in China and the leading diamond jewelry brand in the middle and high-end mainstream market in China.
1999, Zhou Dasheng brand opened its first counter in Beijing Wangfujing Department Store and officially landed in Chinese mainland jewelry market.
On April 27th, 20 17, Zhou Dasheng was listed on the A-share market of Shenzhen Stock Exchange with stock code 002867.
By March 3, 202654381,the total number of stores in the company was 4 19 1, which formed a strong chain channel network and became the mainstream brand of diamond jewelry in the middle and high-end market in China.
Zhou Dasheng is the leading brand of diamond jewelry in the middle and high-end mainstream market in China. Its main products include diamond inlaid jewelry and pure gold jewelry. After years of intensive cultivation, Zhou Dasheng has become one of the most competitive brands in China's jewelry market, with active innovation, forge ahead and outstanding market competitiveness. According to the certificate issued by China Insurance Association, the market share of "Zhou Dasheng" brand ranks in the top three in the domestic jewelry market. At the same time, since 20 1 1, the company has been awarded "China's 500 Most Valuable Brands" by the World Brand Lab for 10, and its brand value has increased from 37.685 billion yuan in 20 18 to 57.226 billion yuan in 2020, ranking second in China's light industry.
Based on its own business model and brand positioning, Zhou Dasheng will continue to enrich and improve its product line with diamonds as its main product, Belgian "LOVE 100" constellation Aurora faceted diamonds as its core product, gold as its popular product, and platinum, gold, jadeite, pearls and colorful treasures as its supporting products.
Zhou Dasheng's independent innovation, the industry's first "situational style jewelry", once launched, has been favored by consumers, leading the trend and becoming a leader in the industry. According to different customer groups, the series of "shining girl", "sweet star", "happy moment", "tying the knot", "urban monologue", "wisdom", "muse" and "Van Gogh" are launched to meet the diverse needs of young consumers such as young girls, married people, urban white-collar workers and elite women.
After more than 20 years' development, Chow Tai Sang Jewellery has been highly praised by relevant state departments and all walks of life, enjoying high popularity and reputation. Many honors such as "Top 500 Asian Brands", "Top 500 Most Valuable Brands in China", "Brand of the Year of CCTV China", "Top 50 Influential Brands of China Chain Brands", "Top 10 Influential Brands in China's Jewelry Industry" and "Public Welfare Caring Enterprise" are the true testimony of Zhou Dasheng people's full commercial wisdom and fighting spirit. Chairman Zhou was awarded the title of "Meritorious Person for Promoting the Development of Jewelry Industry" for his outstanding contributions and became a recognized industry leader inside and outside the industry. (From Baidu entry: Zhou Dasheng)